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世界上最早出现的计算机网络的雏形是美国1952年建立的一套半自动地面防空 (SAGE)系统,它使用了远距离通信线路将1000多台终端连接到一台旋风计算机上,实现 了计算机远距离的集中控制。这种由一台计算机经过通信线路与若干台终端直接连接的方式 被称为主机一终端系统或称为面向终端的计算机网络。 这种面向终端的计算机网络在60年代获得了很大发展,其中一些至今仍在使用,如美 国的 SABRE1系统,是60年代美国航空公司与IBM公司联合研制的全国飞机票联机订票 系统,它由一台中央计算机与分布在全美各地的2000多个终端相连
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第十一章多媒体应用 通过本章学习,可以了解(或掌握) 一、多媒体会议系统 二、视频点播与交互电视系统 三、多媒体远程教育系统 四、数字图书馆 五、典型的多媒体数据库系统 六、多媒体办公自动化系统 七、Internet中的多媒体应用
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7.1网络营销的市场细分 7.2网络营销的目标市场定位 7.3网络营销的品牌策略 7.4网络营销的定价策略 7.5网络营销的渠道策略 7.6网络营销的服务策略 7.7移动电子商务营销策略
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Chapter 9 The principle of ebXML 9.1 The introduction of ebXML 9.1.1 What is ebXML? ebXML is a global electronic business standard that is sponsored by UN/CEFACT(United Nations Center For Trade Facilitation And Electronic Business)and OASIS(Organization for the Advancement of Structural Information Standards). ebXML thus defines a framework for global
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10.1传统的支付方式 10.2电子支付 10.3国际上通行的两种电子支付安全协议 10.4网上银行 10.5电子支付中存在的问题
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Chapter 8 Internet market Promotion 8.1 Introduction, category and function of Internet Marketing 8.1.1 Internet marketing conception and characteristic 1. Internet marketing What is Internet marketing? Internet marketing or Internet-based marketing can be defined as the use of the Internet and related digital technologies to achieve marketing objectives and support the modern marketing concept. These technologies include the Internet media and other digital
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Chapter 11 Electronic Commerce logistics 11.1 The Overall Electronic Commerce Logistics 11.1.1 The Logistics And the Logistical System Interest in the Internet has changed so drastically in recent years that one can speak of a universal breakthrough. The remarkable increase in users can be attributed mainly to the appeal of the World Wide Web, the Internet feature that is enjoying the greatest growth. There is some
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Chapter 2 The strategy of the development of E-Commerce 2. 1 The importance of the development of E-Commerce's research The impact of e-commerce, particularly in business to business(B2B)transactions, continues to grow. Customers increasingly expect to be able to deal with suppliers electronically as a matter
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Chapter 4 Website design 4.1 General Design of e-Business website 4.1.1 Defining the task Once you have decided to hire [COMPANy], the first step is to define the project very carefully and very thoroughly. It is critical to put down on paper what is and isn't included for the agree-to price. We call this the\Statement of Work\and include it as part of our proposal. For us to prepare this document, we're going to have a lot of questions to ask. If you haven,'t done so
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Chapter6 Transaction behavior on the internet 6.1 consumer buying behavior 6. 1. 1 What is Consumer Buying Behavior Buying Behavior is the decision processes and acts of people involved in bu product Need to understand why consumers make the purchases that they make? what factors influence consumer purchases? the changing factors in our society
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