6.1形成与保持良好的谈判气氛 所谓谈判气氛是指谈判双方通过各自所表现的态度、作风而建立起来的洽谈环境

7.1付价还价 7.1.1讨价还价的基本原理

商务谈判礼仪是商务谈判人员在商务谈判过程 中所必须遵守的,用来维护个体组织形象和对谈判 对手表示尊重与友好的惯例以及形式

8.1为什么要沟通 8.1.7理解沟通 （1)什么是沟通 沟通(communication)就是向有关人员传递信息,是人与人之间在思想感情的交流

1.1判断题 1)×2)×3)×4)√ 1.2选择填空题 1)ABD 2)AC 3)BCD 1.3简答题

Perfectly Competitive Markets Profit Maximization Marginal Revenue, Marginal Cost, and Profit Maximization Choosing output in the Short--run

The Technology of Production Isoquants Production with One Variable Input (Labor) Production with Two Variable Inputs Returns to Scale

Individual Demand Income and Substitution Effects Market Demand Consumer Surplus

Supply and Demand The Market Mechanism Changes in Market Equilibrium Elasticities of Supply and Demand Short-Run Versus Long-Run Elasticities

General Equilibrium Analysis Efficiency in Exchange Equity and Efficiency Efficiency in Production