107 Positioning P opTioning Managing Existing Products Discussion 10-10/14 In Advance: Read Prairie Lights Bookstore Case In Discussion: Prairie Lights Bookstore 10/14 Managing Existing Products(Cont'd) ng Existing Products(Cont'd) Guest Speake Discussion 10/14-10/21 In di Chips vid 10/21 REVIEW REVIEW Guest Speaker EXAMI 1:30PM 10 Developing New Products Discussion 10/21-10/28 In Advance: Prepare for Review In Discussion Review 1028 10 Developing New Products(Continued 10,11 Developing New Products(Continued Services Marketing Services Marketing4 10/7 8 Positioning 8 Positioning 9 Managing Existing Products Discussion 10/7-10/14 In Advance: Read Prairie Lights Bookstore Case In Discussion: Prairie Lights Bookstore 10/14 9 Managing Existing Products (Cont'd) 9 Managing Existing Products (Cont'd) Guest Speaker Discussion 10/14-10/21 In Discussion: View Terra Chips Video 10/21 REVIEW REVIEW & Guest Speaker EXAM I 1:30 PM 10 Developing New Products Discussion 10/21-10/28 In Advance: Prepare for Review In Discussion: Review 10/28 10 Developing New Products (Continued) 10,11 Developing New Products (Continued) Services Marketing 11 Services Marketing