口策划领域与对象… 口思维方法… 4.策划论文 口决策基础 口论文一倾斜只需重一克 4.关于K··:::· 口论文二领先只需半步多… 口判断功能 口论文三月球上没人 口创新功能…… 万68842 口论文四策划五不是 5.OK主导过程。。· 第二部OK原理 第三部OK处方 1.OK模型 35 1.没有oK 口一个充满天机的模型 口处方1自杀是自愿的一一无错原则 口独立策划商 口处方2你还有不用权的权力一一无辜原则…98 口投机商 43 口处方3让今天的危机去找明天跳舞去吧! 口投资商 无患原则 口连锁商…… 50 2.没有K的OK“。。,··103 2.关于O 口处方4用凤尾做鸡头一一跟随原则 口思维环路一一决策目标·决策点·决策环……53 口处方5用祖宗的秘方没错一一继承原则 口思维往返一一正环与反环 处方6近路不如熟路一一勤奋原则……106 口思维网路一一交环与选环 口思维体系一一决策环系 3.没有O的OK 口思维原则一一变环与环变 口处方7险路或许不是条死路一一闯荡原则…109 口思维萌芽一一残环… 口处方8既使是乱哄哄地前进也比有秩序地停滞好 不停原则 3.关于L 方9只要是更好的就采用一一改进原则…1 口决策基因的成分构成 经验… 4.OK不OK“。。:。::115 口知识 口处方10不要错把现实当长远 口信息 近视原则 l157 … 策划领域与对象 ·················································· 19 4． 策划论文 ············21 … 论文一 倾斜只需重一克··································· 21 … 论文二 领先只需半步多··································· 23 … 论文三 月球上没人··········································· 25 … 论文四 策划五不是··········································· 27 第二部 OK 原理 1． OK 模型 ············35 … 一个充满天机的模型··········································· 35 … 独立策划商 ·························································· 37 … 投机商·································································· 43 … 投资商·································································· 46 … 连锁商·································································· 50 2． 关于 O ·············53 … 思维环路——决策目标·决策点·决策环········ 53 … 思维往返——正环与反环··································· 55 … 思维网路——交环与选环··································· 57 … 思维体系——决策环系······································· 60 … 思维原则——变环与环变··································· 63 … 思维萌芽——残环··············································· 66 3． 关于 L··············68 … 决策基因的成分构成··········································· 68 … 经验······································································ 69 … 知识······································································ 71 … 信息······································································ 73 8 … 思维方法······························································ 75 … 决策基础······························································ 76 4． 关于 K ·············80 … 判断功能······························································ 81 … 创新功能······························································ 84 5． OK 主导过程··········92 第三部 OK 处方 1． 没有 OK ············97 … 处方 1 自杀是自愿的——无错原则 ················ 97 … 处方 2 你还有不用权的权力——无辜原则····· 98 … 处方 3 让今天的危机去找明天跳舞去吧！ ——无患原则····································· 100 2． 没有 K 的 OK ········ 103 … 处方 4 用凤尾做鸡头——跟随原则 ·············· 103 … 处方 5 用祖宗的秘方没错——继承原则······· 105 … 处方 6 近路不如熟路——勤奋原则 ·············· 106 3． 没有 O 的 OK ········ 109 … 处方 7 险路或许不是条死路——闯荡原则··· 109 … 处方 8 既使是乱哄哄地前进也比有秩序地停滞好 ——不停原则····································· 111 … 处方 9 只要是更好的就采用——改进原则··· 112 4． OK 不 OK ·········· 115 … 处方 10 不要错把现实当长远 ——防近视原则 ······························· 115