The Social-Psychological Approach Predictability and Inconsistency Consistency is the notion that phenomena are ordered(or consistent)that allows predictability. Predictability,in turn,allows the scientist to formulate and test hypotheses,make generalizations from them, build theory,and predict future outcomes. The concept of rationalization assumes both rationality and irrationality---we often use irrational means to achieve understanding,to justify painful experiences. That is,we make the world fit our"frame of reference".The Social-Psychological Approach • Predictability and Inconsistency • Consistency is the notion that phenomena are ordered(or consistent) that allows predictability. Predictability, in turn, allows the scientist to formulate and test hypotheses, make generalizations from them, build theory, and predict future outcomes. • The concept of rationalization assumes both rationality and irrationality---we often use irrational means to achieve understanding, to justify painful experiences. That is, we make the world fit our “frame of reference