What s New in Online retail 2013-2014 Mobile commerce nearly doubles Rapid growth in social commerce Online retail still the fastest growing retail channel a Buying online a normal, mainstream experience Selection of goods increases includes luxury goods a Informational shopping for big-ticket items expands Specialty retail sites show rapid growth a Integration of multiple retailing channels Copyright C 2014 Pearson Education, Inc. Publishing as Prentice Hall Slide 9-4What’s New in Online Retail, 2013–2014 ◼ Mobile commerce nearly doubles ◼ Rapid growth in social commerce ◼ Online retail still the fastest growing retail channel ◼ Buying online a normal, mainstream experience ◼ Selection of goods increases, includes luxury goods ◼ Informational shopping for big-ticket items expands ◼ Specialty retail sites show rapid growth ◼ Integration of multiple retailing channels Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall Slide 9-4