1 Strategy and Tactics Strategy(thought): overall guideline, indicating the direction we need to take from our wishes and needs to our objectives Tactics(its formulation): a concrete line of action following after strategy The thought comes before the word1 Strategy and Tactics • Strategy (thought): overall guideline, indicating the direction we need to take from our wishes and needs to our objectives. • Tactics (its formulation): a concrete line of action following after strategy. • The thought comes before the word