Value Chain Management What is Value Chain Management? -vale-performance characteristics,features,and attributes,and any other aspects of goods and services for which customers are willing to give up resources organizations must provide value to attract and keep customers value provided through the transformation of raw materials into some product or service that end-users need where,when,and how they want it ©Prentice Hall,2002 19-9 Value Chain Management What is Value Chain Management? – value - performance characteristics, features, and attributes, and any other aspects of goods and services for which customers are willing to give up resources • organizations must provide value to attract and keep customers • value provided through the transformation of raw materials into some product or service that end-users need where, when, and how they want it © Prentice Hall, 2002 19-9