Value Chain Management (cont.) What is Value Chain Management?(cont.) valle chain entire series of work activities that add value at each step of the transformation process yalue chain management-process of managing an entire sequence of activities along the entire value chain is externally oriented -focuses on both incoming materials and outgoing products and services is effectiveness oriented and aims to create the highest value for customers supply chain management-is internally oriented ©Prentice Hall,2002 19-10What is Value Chain Management? (cont.) – value chain - entire series of work activities that add value at each step of the transformation process – value chain management - process of managing an entire sequence of activities along the entire value chain • is externally oriented – focuses on both incoming materials and outgoing products and services • is effectiveness oriented and aims to create the highest value for customers – supply chain management - is internally oriented Value Chain Management (cont.) © Prentice Hall, 2002 19-10