Unit 1: Product Selection I.Teaching Objectives: 1.To be familiarized with the main product categories 2.To understand the chosen products and company for practical operations 3.To understand fBerule 4.To know and analyze the present market resources Ⅱ.Contents: Part I:Understanding Cross-border E-commerce A.How to Select a Product B.Tips on Selecting Restricted Products Part I Business Co mmunication Part III:Practical Writing:How to Write a Product Description Part IV:Intercultral Reflection:Cultural Awareness III.After-class exercises: Exercises in Part Il ill &Iv IV.Teaching methods and aids Lectures with PPT in a multimedia classroom,group discussions,Q&A,students group presentations,case study4 Unit 1: Product Selection Ⅰ. Teaching Objectives: 1. To be familiarized with the main product categories 2. To understand the chosen products and company for practical operations 3. To understand FBE rule 4. To know and analyze the present market resources Ⅱ. Contents: Part I: Understanding Cross-border E-commerce A. How to Select a Product B. Tips on Selecting Restricted Products Part II:Business Communication Part III: Practical Writing: How to Write a Product Description Part IV:Intercultral Reflection: Cultural Awareness Ⅲ.After-class exercises: Exercises in Part II, III & IV Ⅳ. Teaching methods and aids: Lectures with PPT in a multimedia classroom, group discussions, Q & A, students’ group presentations, case study