The motives of entrepreneurs Social Enterprise... Not everyone is in it for the money.Some known as 'social entrepreneurs'want to achieve something that is worth far more to them. DFor example Sir Bob Geldof organised Band Aid in 1984,where he wrote and produce the song,"Do they know its Christmas time?"The aim of the song was to raise the profile of starving children in Ethiopia.Following the success of this Sir Bob went on to plan Live Aid in 1986.A huge event staged simultaneously at Wembley Stadium in London and John F. Kennedy Stadium in Philadelphia.In total,Live Aid raised over f150 million for famine relief.Geldof was subsequently knighted,at age 34, for his efforts.On the 31 March 2005,Geldof announced the Live 8 project,to raise awareness of issues that burden Africa,such as government debt,trade barriers,and AIDS issues.Geldof organised six concerts on 2 July 2005. These 'social entrepreneurs'use their business skills in order to achieve a personal mission to make the world a better place. The motives of entrepreneurs The motives of entrepreneurs The motives of entrepreneurs The motives of entrepreneurs Social Enterprise... Social Enterprise... Social Enterprise... Social Enterprise... � Not everyone is in it for the money. Some known as ‘social entrepreneurs’ want to achieve something that is worth far more to them. �For example Sir Bob Geldof organised Band Aid in 1984, where he wrote and produce the song, “Do they know its Christmas time?” The aim of the song was to raise the profile of starving children in Ethiopia. Following the success of this Sir Bob went on to plan Live Aid in 1986. A huge event staged simultaneously at Wembley Stadium in London and John F. Kennedy Stadium in Philadelphia. In total, Live Aid raised over £150 million for famine relief. Geldof was subsequently knighted, at age 34, for his efforts. On the 31 March 2005, Geldof announced the Live 8 project, to raise awareness of issues that burden Africa, such as government debt, trade barriers, and AIDS issues. Geldof organised six concerts on 2 July 2005. � These ‘social entrepreneurs’ use their business skills in order to achieve a personal mission to make the world a better place