The Decision-Making Process Allocation of Problem Identification of Weights to Development of Identification Decision Criteria Criteria Alternatives "My salespeople Price Reliability 10 Acer need new computers” Weight Screen size 8 Compaq Warranty Warranty 5 Gateway Screen type Weight 5 HP Reliability Price 4 Micromedia Screen size Screen type 3 NEC Sony Toshiba Analysis of Selection of an Implementation Alternatives Alternative of an Alternative Acer Acer Compaq Compaq Evaluation Gateway Gateway Gateway of Decision HP HP Micromedia Micromedia Effectiveness NEC NEC Sony Sony Toshiba Toshiba ©Prentice Hall,2002 6-5 The Decision-Making Process Problem Identification “My salespeople need new computers” Identification of Decision Criteria Price Weight Warranty Screen type Reliability Screen size Allocation of Weights to Criteria Reliability 10 Screen size 8 Warranty 5 Weight 5 Price 4 Screen type 3 Development of Alternatives Acer Compaq Gateway HP Micromedia NEC Sony Toshiba Implementation of an Alternative Gateway Evaluation of Decision Effectiveness Analysis of Alternatives Acer Compaq Gateway HP Micromedia NEC Sony Toshiba Selection of an Alternative Acer Compaq Gateway HP Micromedia NEC Sony Toshiba © Prentice Hall, 2002 6-5