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Part V Writing (15 points) Celebrities as Products'Spokespersons In the contemporary society,it is very common for celebrities.or the so-called superstars.to be spokespersons for a wide variety of products.On the Internet,television,newspapers, magazines and even on the walls of some buildings.you may find celebrities in the advertising posters. There are some problems existing in celebrities'endorsing products Firstly.some stars mav g about the products but still accent the invitation s their spokesmen To these know nothing Second for the "look befor with low quality even for fake .They never care about. enpesonscelcbriL repr products.Th ey are ncen hei and sts The uld eamn ab as muc On legal rights ral pub 作立评分标准 仅有个别小错 1分文章切 文章基本切题,有些地方表达不清,文字勉强连贯,语言错误较多,其中有一些严耳 的错 文章基本切题,思路表达不清,连贯性差,有较多严重语言错误 2分文章条理不清,思路素乱,语言支离破碎,大部分有错误,且为严重错误。 Part V Writing(15 points) Celebrities as Products’ Spokespersons In the contemporary society, it is very common for celebrities, or the so-called superstars, to be spokespersons for a wide variety of products. On the Internet, television, newspapers, magazines and even on the walls of some buildings, you may find celebrities in the advertising posters. There are some problems existing in celebrities’ endorsing products. Firstly, some stars may know nothing about the products but still accept the invitation as their spokesmen. To these stars, "look before leap" is just a saying. Secondly, for the sake of money, some stars advertise for items with low quality, even for fake commodities. They never care about consumers' interests. In my view, as spokespersons, celebrities represent the products. They should understand that the products they are endorsing concern their images and consumers' interests. Therefore, before endorsing products, they should learn about the products as much as possible. Only by doing so can they be trusted by their fans and protect the safety and legal rights of general public. 作文评分标准: 14 分 文章切题,文字通顺,条理清楚,无重大语言错误, 仅有个别小错。 11 分 文章切题,文字通顺,条理清楚,但有少量语言错误。 8 分 文章基本切题,有些地方表达不清,文字勉强连贯,语言错误较多,其中有一些严重 的错误。 5 分 文章基本切题,思路表达不清,连贯性差,有较多严重语言错误。 2 分 文章条理不清,思路紊乱,语言支离破碎,大部分有错误,且为严重错误
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