13.1 Who should we short-list? Listening¬e- -taking A. Before you listen to the recording, look at this advertisement and decide what kind of person the advertiser is looking for. Highlight the important points in the ad. Assistant Marketing Manager We are a well-known international

Prepositional phrases Fill in gaps in these sentences with a suitable noun and prepositional phrase. The first one is done for you as an example. of inferior quality of minor importance of short duration out of date out of order our of stock out of work to a certain extent

There are many ways of attracting customers to your product and keeping your brand name in the public eye. Fill the gaps with suitable words from the list below Packaging Personal selling Point of sale advertising Public relations licity Sales literature Showrooms Sponsorship Telephone sales Trade fairs and exhibitions Word of mouth

18.1 Making predictions ( Language in use Read this article. Where do the sentences in the box belong? a soon, every business will have a website where it can advertise its products b business will certainly reduce their costs by using the Internet c The number of users is growing steadily at 10% a month

Handshake is the most common and most meaningful physical contact. There are some basic types: • Firmly grip, pump your hand, and eye contact; • Handshakes, while guide you to somewhere; • Twists of hand, so it is on the top; • Vice-like grip; • Limp handshake

Unit 14 Entertaining 14.1 Taking a guest to dinner (1) Language in use Read this text. Where do the sentences in the box belong? If you arrive at a restaurant before your host, wait at the bar B If you're not sure you can go, call and explain your situation

Unit 6 Day-to-day work 6.1 Talking about your work (1)Listening Listen to Ana Campos talking about her working hours. Are these statements true (T)or false(F)? 1 She starts works at 7.30. 2 She finishes work at 4.00 3 She has lunch at 12.00. 4 She has one hour for lunch. 5 She works a 40-hour week

1. Offer and quotation: (1)A quotation is often taken by many Chinese business person to stand for a unit price with delivery conditions. e.g. USD324/PC CIF New York; An offer is considered to include more conditions such as shipment, payment, insurance and packing. (2)From the legal point of view a quotation is not an

1. Arranging insurance cover for the buyer 执事先生 第645号500件印花棉布的合约是以成本加运费的价格而定,但贵公司的 信用证却规定为成本加保险和运费。这一不符显然必须修改。 为避免进一步延误,本公司建议代为安排有关投保手续。保险费为140美 元,将在贵公司2%的佣金内扣除

（一）理论课程 1《财务管理学》 2《公司治理》 3《管理学》 4《经济学》 5《市场营销学》 6《统计学》 7《运营管理》 8《会计学》 9《文化资源概论》 10《文化产业经济学》 11《中国文化史》 12《品牌管理》 13《文化产业项目策划》 14《文化经纪理论与实务》 15《大众传媒管理》 16《博物馆学概论》 17《手绘表现》 18《造型艺术》 19《创意思维训练》 20《文案写作》 21《文化产业管理概论》 22《文化消费学》 23《CAD&Sketchup》 24《遗产保护与开发》 25《宗教文化》 26《创业学》 27《概率与数理统计》 28《建筑艺术》 29《跨文化沟通》 30《平面设计软件》 31《人力资源管理》 32《商务英语》 33《生态旅游》 34《文化产业政策与法规》 35《文化艺术市场管理》 36《文献信息检索》 37《西方文化史》 38《现代服务业管理》 39《线性代数》 40《战略管理》 41《组织行为学》 42《艺术鉴赏》 43《演艺娱乐经营管理》 44《CI 设计》 45《广告策划》 46《创意产品设计》 47《文化产品开发与经营》 48《环境艺术设计》 49《旅游文化》 （二）实验课程 50《统计学》 51《手绘表现》 52《造型艺术》 53《CAD&Sketchup》 54《跨文化沟通》 55《平面设计软件》 56《CI 设计》 57《创意产品设计》 58《环境艺术设计》 （三）实践课程 59《市场营销学》 60《文化资源概论》 61《品牌管理》 62《文化产业项目策划》 63《文化经纪理论与实务》 64《文化产业管理概论》 65《文化消费学》 66《专业认知实践》 67《毕业实习》 68《毕业论文》 69《遗产保护与开发》 70《宗教文化》 71《建筑艺术》 72《生态旅游》 73《现代服务管理》 74《艺术鉴赏》 75《演艺娱乐经营管理》 76《广告策划》 77《文化产品开发与经营》 78《旅游文化》 79《环境艺术设计》 80《公司治理》 81《运营管理》 82《创意思维训练》 83《创业学》 84《人力资源管理》 85《战略管理》 86《组织行为学》 87《博物馆学概论》381