5.1 Describe text mining and understand the need for text mining 5.2 Differentiate among text analytics, text mining, and data mining 5.3 Understand the different application areas for text mining 5.4 Know the process of carrying out a text mining project 5.5 Appreciate the different methods to introduce structure to text-based data 5.6 Describe sentiment analysis 5.7 Develop familiarity with popular applications of sentiment analysis 5.8 Learn the common methods for sentiment analysis 5.9 Become familiar with speech analytics as it relates to sentiment analysis
4.1 Define data mining as an enabling technology for business analytics 4.2 Understand the objectives and benefits of data mining 4.3 Become familiar with the wide range of applications of data mining 4.4 Learn the standardized data mining processes 4.5 Learn different methods and algorithms of data mining 4.6 Build awareness of the existing data mining software tools 4.7 Understand the privacy issues, pitfalls, and myths of data mining
3.1 Understand the basic definitions and concepts of data warehousing 3.2 Understand data warehousing architectures 3.3 Describe the processes used in developing and managing data warehouses 3.4 Explain data warehousing operations 3.5 Explain the role of data warehouses in decision support
2.1 Understand the nature of data as it relates to business intelligence (BI) and analytics 2.2 Learn the methods used to make real-world data analytics ready 2.3 Describe statistical modeling and its relationship to business analytics 2.4 Learn about descriptive and inferential statistics 2.5 Define business reporting, and understand its historical evolution
