10.1传统的支付方式 10.2电子支付 10.3国际上通行的两种电子支付安全协议 10.4网上银行 10.5电子支付中存在的问题

Chapter 9 The principle of ebXML 9.1 The introduction of ebXML 9.1.1 What is ebXML? ebXML is a global electronic business standard that is sponsored by UN/CEFACT(United Nations Center For Trade Facilitation And Electronic Business)and OASIS(Organization for the Advancement of Structural Information Standards). ebXML thus defines a framework for global

Chapter 7 Internet marketing 7.1. Introduction of internet marketing 7.1.1 Internet marketing defined What is internet marketing? Internet marketing or internet-based marketing can be defined as the use of the Internet and related digital technologies to achieve marketing objectives and support the modern marketing concept. These technologies include the Internet media and other digital

Chapter 5 Electronic commerce information's search and selection In physical markets, consumer search activities include reading advertisements, calling endors, and visiting stores. In a virtual marketplace, all these activities seem to converge into Web searches and Web browsing. Not surprisingly, search services are the first market infrastructure to be built in the electronic marketplace

Chapter 3 Technology of Electronic Commerce 3.1 A short history of the Internet and the web The Internet was the result of some visionary thinking by people in the early 1960s who saw great potential value in allowing computers to share information on research and development in scientific and military fields. J CR Licklider of MIT, first proposed a global network of computers in 1962, and moved over to the Defense Advanced Research Projects Agency(DARPA) in late 1962 to head the work to develop it Leonard Kleinrock of MIT and later UCLA developed

Chapter 12 Management of Electronic Commerce Security The business world has taken this to heart when it has come to the Internet. Companies have ventured onto the Information Superhighway in increasing numbers to \reduce distribution and marketing costs, eliminate the middleman, increase efficiency, promote impulse transactions and streamline distribution to far-flung locales\as well as to \connect directly with consumers at home, streamline operations and internal

Chapter Electronic Payment systems 10.1 Traditional Electronic Payment Systems for Electronic Commerce In electronic commerce, the challenges of payment transactions were initially underestimated Business via the internet and mobile telephony has so far been dominated by the methods of payment customary in traditional business. However, in light of technological progress

1.1电子商务的发展:历史、现状与前景 1.2电子商务的概念与分类 1.3电子商务交易的基本流转程式 1.4电子商务参与各方的法律关系 1.5电子商务在现代经济中的地位与作用

5.1网络商务信息基础 5.2网络商务信息的检索 5.3利用网络收集市场信息 5.4利用网络收集新产品开发信息 5.5统计信息的收集 5.6网络商务信息的整理

2.1为什么研究电子商务发展战略 2.2电子商务发展环境 2.3政府电子商务发展战略 2.4企业电子商务战略