一、国际商法的概念 国际商事法(International Business Law),简称国际商法,它是指调整 国际商事交易和商事组织的各种法律规范的总称。它强调的是各国商人(企业) 之间从事商业活动,尤其是贸易和投资活动方面的法律规范。这种法律规范调整 的对象随着世界经济全球化进程的加快和知识经济时代的到来,早已突破了传统 的商事法范围,而增加了许多新的领域,比如,传统意义上的(货物)买卖法,已 经演变成除货物买卖法以外的技术贸易法及服务贸易法;

Company overview and main business in the world Business Model Analysis Carrefour in China Understanding the Chinese market and consumers Situation and competitors’ analysis (local & int’l) Major Problems Next Step Out

❖ H&M Story and Overview ❖ Fast Fashion Market ❖ H&M Main Business Activites ❖ H&M Business Model ❖ H&M market segments and targets ❖ Competitor Analysis ❖ SWOT Analysis ❖ Challenges faced by H&M ❖ H&M Marketing Strategies ❖ H&M Future Development

1. Overview •Company Overview •Main Business •Internet market in the world and China •Chinese internet users behavior 2. Business Model of Baidu 3. Marketing Strategies of Baidu 4. Competitors Analysis and SWOT Analysis 5. Major Problems of Baidu 6. Future of Baidu 7. Conclusion

18.1 Making predictions ( Language in use Read this article. Where do the sentences in the box belong? a soon, every business will have a website where it can advertise its products b business will certainly reduce their costs by using the Internet c The number of users is growing steadily at 10% a month

➢ Market overview ➢ Chinese beauty market consumer behavior ➢ Company overview & Main business ➢ L'Oréal’s business model in china ➢ L'Oré al in China ➢ Situation & competitors in China (local & intl’) ➢ Challenges & problems ➢ Recommendation

▪ Overview of Beverage industry and Non-alcohol business trend in the world and in China ▪ Coca Cola business model and brands and products ▪ The consumer value Coca Cola created and What can Coca Cola do to make clients happy and loyal ▪ Consumer market analysis of Coca Cola ▪ SWOT and Competitor analysis in China ▪ How to face the challenges in China

Task Team of FUNDAMENTAL ACCOUntING hool of Business, Sun Y at-sen University Lesson 12 Internal Controls and Business ethics Exercise Lacy Leggs Lingerie had the following petty cash transactions in April of the current year

Dynamics of Asian Business (BUSN2023) This lecture: Course organisation a Course outline a Staff WebCT Lecture Course aimslobjectives

▪ Organize a business plan ▪ Prepare an executive summary ▪ Write a mission statement ▪ Prepare a marketplace analysis ▪ Create operational, financial, and management plans