《新编大学英语》课程PPT教学课件（讲稿，第四版）Reading Skill 1 Working with Academic Definition 1.2 Categories of Academic Definition

1 summary 1.1 the company 1.2 analysis of the market 1.3 brand example 2 information accessment2.1 target market 2.2 product positioning 2.3 marketing strategy3 solution 3.1 targeting strategy 3.2 product positioning 3.3 marketing strategy 4 justification The example of swatch

◼ 概论 ◼ 1.1翻译的性质和类型 ◼ 1.2汉英翻译的单位 ◼ 1.3汉英翻译的标准 ◼ 1.4汉英翻译对译者素养的要求 ◼ 汉英翻译基本知识 ◼ 汉英翻译与文化 ◼ 中英思维方式对比 ◼ 汉英语言对比 ◼ 词的翻译 ◼ 句子的翻译 ◼ 语篇的翻译