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Imperfect Competition & Market Power Characteristics of Oligopoly Collusion vs. Competition Kinked Demand Curve Model Game Theory Characteristics of Monopolistic Competition Profits and Losses of the Monopolistic Firm Long-Run Equilibrium of Monopolistic Competitive Market Monopolistic vs. Perfect Competition Comparison and Contrast between Four Types of Market Structure Standards Wars
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• Time-Varying Signal Sources • Introduction to Fourier & Laplace Transforms • Principles of Frequency Domain Analysis
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对外经济贸易大学:《营销学原理 Principles of Marketing》课程教学资源(授课教案,2007)Session 14 Personal Selling, Customer Relationship Management & Online Marketing
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对外经济贸易大学:《营销学原理 Principles of Marketing》课程教学资源(授课教案,2007)Session 12 Distribution Channel Designing and Management
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对外经济贸易大学:《营销学原理 Principles of Marketing》课程教学资源(授课教案,2007)Session 10 Pricing Considerations and Approaches
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对外经济贸易大学:《营销学原理 Principles of Marketing》课程教学资源(授课教案,2007)Session 08 Product, Services and Branding Strategy
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对外经济贸易大学:《营销学原理 Principles of Marketing》课程教学资源(授课教案,2007)Session 06 Company and Marketing Strategy
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对外经济贸易大学:《营销学原理 Principles of Marketing》课程教学资源(授课教案,2007)Session 04 Business Buying Behavior
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对外经济贸易大学:《营销学原理 Principles of Marketing》课程教学资源(授课教案,2007)Session 02 Environment and Opportunities
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I. Personal selling I. Personal selling II. Role of Sales force II. Role of Sales force III. Sales force management III. Sales force management IV. Selling process IV. Selling process V. Customer Relationship V. Customer Relationship Management Management
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