Minimum Viable Products Why they are a life or death matter when you are building a live marketplace We share the story on how we've built our product sol on consecutive iterations in order to prevent failure solved
Minimum Viable Products Why they are a life or death matter when you are building a live marketplace We share the story on how we’ve built our product Solved.io on consecutive iterations in order to prevent failure
Hello / my name is Tom I learned how important Minimum Viable Products are the hard way: failing my first company marketplace- we connect people facing a software issue who My new company, Solved, has an extra difficulty: it's a li software experts live In this scenario, building a product on consecutive iterations is a life or death matter Here's why-and how to make it right
Hello // my name is Tom I learned how important Minimum Viable Products are the hard way: failing my first company. My new company, Solved, has an extra difficulty: it’s a live marketplace - we connect people facing a software issue with software experts live. In this scenario, building a product on consecutive iterations is a life or death matter. Here’s why - and how to make it right
Building a live marketplace// The number one challenge we need to make sure the supply side and the demand side are validated simultaneously and follow the same path of growth Supply Demand Supp Demand Suppl ply Demand collaborators collaborators who need collaborators who need help help oftware experts
Building a live marketplace // The number one challenge we need to make sure the supply side and the demand side are validated simultaneously and follow the same path of growth. 1 2 3 Supply software experts Supply software experts Supply software experts Demand collaborators who need help Demand collaborators who need help Demand collaborators who need help
First MVP//validate the technology Our pain point: on-site training is not efficient for big companies, and that small companies only have forums when it comes to software issues Basic product need: connecting employees with software experts live First Step: make sure we could establish a proper connection between a client and an expert within a browser using the new WebRTC technology
First MVP // validate the technology •Our pain point: on-site training is not efficient for big companies, and that small companies only have forums when it comes to software issues •Basic product need: connecting employees with software experts live •First Step: make sure we could establish a proper connection between a client and an expert within a browser using the new WebRTC technology
This is Solved's very first MVP 000/cLient App -cD file: ///Users/jbescoyez/Code/archive/expertx-archive/expertx-server/index. html Call an expert
This is Solved’s very first MVP
How to assess the"V"in Minimum Viable Product at this point? Step 1 It's a 1 oro situation if your product works, then you should go on
How to assess the “V” in Minimum Viable Product at this point? It’s a 1 or 0 situation: if your product works, then you should go on
2nd MVP //fuel the supply side Solved is supposed to be used with any software but we reduced the scope to Ms Excel: it has a lot of heavy users and is complex enough Basic product need: finding experts. We could have hired some, but it wouldnt have proven that there is a scalable supply(freelancers working remotely) Next Step: crowding experts who are interested in taking calls and helping people remotely within an on-demand platform
2nd MVP // fuel the supply side •Solved is supposed to be used with any software but we reduced the scope to Ms Excel: it has a lot of heavy users and is complex enough. •Basic product need: finding experts. We could have hired some, but it wouldn’t have proven that there is a scalable supply (freelancers working remotely). •Next Step: crowding experts who are interested in taking calls and helping people remotely within an on-demand platform
1. Build a landing page solved Call for software Experts Earn $20/h solving users' software issues Work whenever you want from wherever you want. Learn more Join our talent expert pool
1.Build a landing page
2. Drive traffic towards it Direct marketing #FAIl Reach was great but not the directories(software certifications)so it led to few contacts we couldn ' t even convert into experts In filtrate communities: #FAIL Contacting directly people in Facebook groups, Linkedin groups led to being banned by algorithms for phishing Social media marketing #SUCCESS Advertising on Linkedin, targeting skills and on Facebook targeting interests. That led to amazing conversions and costs of acquisition of $10
2.Drive traffic towards it - Direct marketing: #FAIL Reach was great but not the directories (software certifications) so it led to few contacts we couldn’t even convert into experts. - Infiltrate communities: #FAIL Contacting directly people in Facebook groups, Linkedin groups led to being banned by algorithms for phishing. - Social media marketing #SUCCESS Advertising on Linkedin, targeting skills and on Facebook targeting interests.Thatled to amazing conversions and costs of acquisition of $10
How to assess the"V"in Minimum Viable Product at this point? Step 1 Step 2 When testing acquisition methods, your key indicator is ROi That said, even though there was room for improvement to reduce our CACs, there was no time for it so we never improved thing with this
How to assess the “V” in Minimum Viable Product at this point? When testing acquisition methods, your key indicator is ROI. That said, even though there was room for improvement to reduce our CACs, there was no time for it so we never improved anything with this process