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More openness allows more value creation, but less value capture More attractive for weaker players
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并井所有的经济力量都遵守产业疆界的 要制造所有的儿童都喜爱的卡通? 或 针对部份儿童制造全方位的娱乐产品?
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Not all economic forces respect industry boundaries Cartoons for all kids or All entertainment for some kids
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Reputations can create value in B-to-B markets and support diversification Brands create more value if the products are frequently purchased and in high involvement categories
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Consumers benefit from search/broker services Consumer trust can be leveraged across many product categories How will brick and mortar agents fare vs electronic agents?
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The wheel of retailing Gain entry with low prices Gain trust and loyalty Add offerings and raise prices Differentiate from new no-frills entrants
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The Wheel of retailing GG ain entry with low prices rain trust and loyalty Add offerings and raise prices Differentiate from new no -frills entrants
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In a service company, important parts of the productare being designed by the front liners every time they serve a customer They are uniquely positioned to read customer needs. You need to provide them with information(about costs)and Incentives
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The fox case- Room for one more A number of changes make it easier to enter cheaper transmission technology more syndication more independent stations demographics makes the \young\niche larger The networks have a hard time defending
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The fox case Room for one more a number of changes make it easier to enter Chapter transmission technology More syndication More independent stations Demographics makes the young niche larger The networks have a hard time defending
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