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Product development does not occur in isolation as a separate functional activity. It is a company philosophy, a basic company strategy and a multifunctional company activity. In recent years to show this all-encompassing basis, bringing together product, process, marketing and organisational innovations, there has been development of an overall innovation strategy. This innovation strategy is related to the company's overall business aims and strategy, as well as the social, economic and technological environment, and the company's own knowledge and skills. The business strategy also includes a duct strategy outlining the products of the future. The combination of the innovation and product strategies is the basis for the product development strategy, and from this can be developed
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First published 2001, Woodhead Publishing Limited and CRC Press LLC 2001, Woodhead Publishing Limited The authors have asserted their moral rights This book contains information obtained from authentic and highly regarded sources Reprinted material is quoted with permission, and sources are indicated. Reasonable efforts have been made to publish reliable data and information, but the authors and the publishers cannot assume responsibility for the validity of all materials. Neither the authors nor the publishers, nor anyone
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abilities for pd manas alysis23-4,128-30 activities 20. 95.144-6 ive 74-5 commercialisation 119-23. 322-4 and operational 71-6 337-8,342-3 consumer and industrial products apple product development 317, 319-26 318-9 design and process development assessment tool and methodology(ATM) 112-14,322,336-7,341-2
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Product development has been a major activity in the food industry for over 40 years, but only gradually has it developed as a strategic business area and also as an advanced technology. For a long time it was essentially a craft, loosely related to the research and engineering areas in the company. The pressures for product development came very strongly from the needs of the growing supermarkets for a constantly changing, extensive mix of products and for continuous price promotions. So there was the drive for product difference
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Managing innovation is a necessary skill for senior management of all food companies producing new raw materials, new ingredients or new consumer products. Company growth and even survival depends on the introduction of successful new products into old and new markets. The dividing line between product success and failure depends on many factors, but the most important are new product qualities, skills and resources of the company, market and marketing proficiency, and an organised product development process
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The PD Process coordinates the specific research activities such as product design, process development, engineering plant design, marketing strategy and desig with the aim of producing an integrated approach to the development of new products. The overall aim is to create a product that an individual consumer or a food manufacturing company or food service organisation will buy. The two parts of product development-the knowledge of the consumer's needs/wants and the knowledge of modern scientific discoveries and technological
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第一节 茶的发现与最初利用 第二节 茶的起源-源于中国 第三节 饮茶业的开始 第四节 茶的早期传播 第五节 兴盛的唐代茶文化 第六节 宋代鼎盛时期的茶文化
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一、溴酸钾--可致癌的面粉添加剂 二、地沟油 三、瘦肉精 四、加水发剂的水发货 五、孔雀石绿 六、毒腐竹 七、毒卤制品 八、苏丹红 九、多宝鱼的兽药残留 十、福寿螺事件 十一、其他餐桌污染
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1.1 葡萄酒的生产历史与发展 1.1.1 葡萄酒的起源与生产历史 1.1.2 我国葡萄酒工业的发展与现状 1.2 葡萄酒在国民经济中的地位与价值 1.2.1 葡萄酒在国民经济中占有重要地位 1.2.2 葡萄酒具有较高的营养价值 1.3 葡萄酒的特点和分类 1.3.1 葡萄酒的特点 1.3.2 葡萄酒的分类 1.4 名葡萄酒简介 1.5 葡萄酿酒中特有的风险
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第一节 微生物及其生物学特点 第二节 微生物学及其分支学科 第三节 微生物与人类的关系 第四节 微生物的发展简史
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