The Normal Distribution The Standard Normal Distribution Assessing the Normality Assumption The Exponential Distribution Sampling Distribution of the Mean Sampling Distribution of the Proportion Sampling From Finite Populations

To learn the objectives of questionnaire esign. To understand the role of the questionnaire in the data collection process. To become familiar with the criteria for a good questionnaire. To learn the process for questionnaire design

一、基本抽样问题 1 基本概念 2 制定抽样计划的步骤 3 抽样误差与非抽样误差 4 概率抽样方法 5 非概率抽样方法

一、基本概念 1、 Sample Statistic(样本统计量) Any number computed from sample data random variable. Known

Types of Regression Models Determining the Simple Linear Regression Equation Measures of Variation in Regression and Correlation Assumptions of Regression and Correlation Residual Analysis and the Durbin-Watson Statistic Estimation of Predicted Values Correlation Measuring the Strength of the Association

Component Factors of the Time-Series Model Smoothing of Data Series Moving Averages Exponential Smoothing Least Square Trend Fitting and Forecasting Linear, Quadratic and Exponential Models Autoregressive Models Choosing Appropriate Models Monthly or Quarterly Data

Total Quality Management (TQM) Theory of Process Management The Theory of Control Charts Common Cause Variation Vs Special Cause Variation Control Charts for the Proportion of Nonconforming Items Process Variability Control charts for the Mean and the Range

To detine multivariate analysis. To describe multiple regression analysis and multiple discriminant analysis. To learn about factor analysis and cluster analysis. gain an appreciation of perceptua mapping. To develop an understanding of conjoint analysis

The Payoff Table and Decision Trees Opportunity Loss Criteria for Decision Making Expected Monetary Value Expected Profit Under Certainty Return to Risk Ratio Decision Making with Sample Information Utility

The Multiple Regression Model Contribution of Individual Independent Variables Coefficient of Determination Categorical Explanatory Variables Transformation of Variables Model Building