Objectives When finishing learning this unit, you should be able to: Deal with some kinds of problems encountered in business. Complain and apologize by letter, fax or e--mail

Objectives When the learners finish learning this unit, they should be able to: ask for and give information make and answer enquiries make and accept offers place, acknowledge and fill orders

广东财经大学：经济学院《商务伦理》课程教学大纲

广东财经大学：经济学院《国际商务谈判》课程教学大纲

广东财经大学：国际商学院《国际商务导论》课程教学大纲

广东财经大学：国际商学院《电子商务概论》课程教学大纲

广东财经大学：国际商学院《电子商务原理》课程教学大纲

本章将围绕电子商务应用中的网络营销的基本知识,通 过讲解,理解网络营销的概念、特点、策略,网络营销 的方法及网络商务信息的采集与处理

Be aware of what is selling and buying Be aware of the sales process Know how to negotiate on the phone Know how to negotiate an international deal

In this part, you'll Learn about the“4Ps”and“4Cs”of marketing. Look at some familiar products and how they are marketed Promote a product with what you learned about marketing