复旦大学：《学术英语（管理科学）Academic English for Business》学生学术英语写作_CASE ANALYSIS：CULTURE CLASH IN THE BOARDROOM

• Company overview and main business in the world • Walmart business model analysis • Walmart in China • How Walmart understand Chinese market & consumers? • Situation and competitors anaylsis (local and international) • Major problems facing Walmart • What’s the next step for Walmart?

＊P&G over view ＊Business model ＊How P&G understand Chinese market and consumers? ＊Behavior of Chinese consumer for beauty products ＊P&G in cosmetics market ＊SWOT analysis ＊Problem & next step

▪ Organize a business plan ▪ Prepare an executive summary ▪ Write a mission statement ▪ Prepare a marketplace analysis ▪ Create operational, financial, and management plans

Overview of Beverage industry and Nonalcohol business trend in the world Overview of Beverage industry and Non￾alcohol business trend in the China Introduction of Master Kong Competitors Master Kong’s Business model Brand and product What are the values Master Kong created for consumers? What makes Master Kong’s consumer happy and loyal Consumer market SWOT analysis Challenges in China Next Step in China

I. Company overview and main business activities II. International mobile phone market and smart phone industry III. Samsung brand development and positioning internationally IV. Mobile phone market in China V. Samsung in China VI. Samsung marketing and branding strategies in China VII. Samsung’s competitors in the Chinese market VIII. SWOT Analysis IX. Conclusion and Suggestions

1. Overview 1. World café market 2. History 3. What is Starbucks 4. Company’s figure 5. Business model 6. Marketing strategy 3 Starbacks 2. Analysis 1. SWOT 2. Chinese market 3. Starbucks in China 4. Competitors 5. Obstacles 6. Future plan

1:EVOLUTION TO VSPHERE 6.7 2:DESIGNING AND PLANNING A VIRTUALIZATION INFRASTRUCTURE 3:ANALYSIS AND ASSESSMENT OF EXISTING ENVIRONMENTS 4:DEPLOYMENT WORKFLOW AND COMPONENT INSTALLATION 5:CONFIGURING AND MANAGING VSPHERE 6.7 6:LIFE CYCLE MANAGEMENT, PATCHING, AND UPGRADING 7:MANAGING NETWORKING RESOURCES 8:MANAGING STORAGE RESOURCES 9:VM DEPLOYMENT AND MANAGEMENT 10:VM RESOURCE MANAGEMENT 11:AVAILABILITY AND DISASTER RECOVERY 12:SECURING AND PROTECTING YOUR ENVIRONMENT 13:ANALYZING AND OPTIMIZING YOUR ENVIRONMENT 14:TROUBLESHOOTING YOUR ENVIRONMENT 15:BUILDING YOUR OWN VMWARE VSPHERE LAB

• Study the contents of a good security plan • Learn to plan for business continuity and responding to incidents • Outline the steps and best practices of risk analysis • Learn to prepare for natural and human-caused disasters

复旦大学：《物理化学实验》课程教学资源（PPT实验课件讲稿）差热分析（DTA）Differential Thermal Analysis