1. due: (showing arrangements made in advance) expected; supposed (to) Examples: The next train to London is due here at 4 o 'clock. The plane that was due to arrive at 10 has been delayed for 2 hours by a heavy fog
Unit One Live and Learn And in the United States, institutions are shows how much people in the United States think Unit Two A sporting chance Unit Three Breaking news was President of the United States from 1961 to Unit Four Animal magic Unit Five Time Off
Part I Lead-in (Task 1-5) Part II In-Class Reading (Text Structure; Word Study; Sentence Study) Part III After-Class Reading (Passage One; Passage Two)
1. Unit 1 Language in mission Text A An impressive English lesson 2. Unit 2 College — The ladder to success? Text A The humanities: Out of date? 3. Unit 3 Discovery of a new life stage? Text A Journey through the odyssey years 4. Unit 4 Dance with love Text A College sweethearts 5. Unit 5 The money game Text A Spend or save–The student’s dilemma 6. Unit 6 Less is more Text A Door closer, are you? 7. Unit 7 Women: Making a difference Text A Women at the management level
1) provide some clues to what makes a Nobel Prize Winner. 2) give guidance to learners to listen and talk about famous person. 3) provide students with new words and expressions 4) learn how to analyze word formation 5) ask learners to write in a chronological sequence
1. Unit 1 Life and logic Text A Love and logic: The story of a fallacy 2. Unit 2 Secrets to beauty Text A The confusing pursuit of beauty 3. Unit 3 Being entrepreneurial Text A Fred Smith and FedEx: The vision that changed the world 4. Unit 4 Nature: To worship or to conquer Text A Achieving sustainable environmentalism 5. Unit 5 Why culture counts Text A Speaking Chinese in America 6. Unit 6 Gender equality Text A The weight men carry 7. Unit 7 Energy and food crises Text A The coming energy crisis
1) To listen to and then talk about business successes 2) To read about brand names 3) To write about a brand-name product 4) To practice reading skills: conceptual meaning 5) To learn and practice paragraph development by process 6) To practice Translating skills: Omission 7) To Learn to write advertisements 8) To visit Culture Salon about brand-name products
2005年12月全国大学英语四级考试真题和答案 Part I Listening Comprehension(20 minutes) Section a 1. A)See a doctor. B Stay in bed for a few days. C)Get treatment in a better hospital D)Make a phone call to the doctor. 2. A)The 2: 00 train will arrive earlie B)The 2: 30 train has a dining car
1 summary 1.1 the company 1.2 analysis of the market 1.3 brand example 2 information accessment2.1 target market 2.2 product positioning 2.3 marketing strategy3 solution 3.1 targeting strategy 3.2 product positioning 3.3 marketing strategy 4 justification The example of swatch