1.10 bjectives(教学目的和要求) Effective use of information technology has become critical to the success of business. The course is designed to prepare students for applying cutting edge formation techno logy to make advances in business practice as well as research. The course covers topics including business intelligence, logistics, information security, data warehousing, machine learning, etc

Overview of Beverage industry and Nonalcohol business trend in the world Overview of Beverage industry and Non￾alcohol business trend in the China Introduction of Master Kong Competitors Master Kong’s Business model Brand and product What are the values Master Kong created for consumers? What makes Master Kong’s consumer happy and loyal Consumer market SWOT analysis Challenges in China Next Step in China

▪ Describe operational challenges for a startup e-business ▪ Define legal, office space, and human resources issues ▪ Discuss electronic payment methods ▪ Explain front-end and back-end e-business systems

▪ Describe the financing issues associated with an e-business startup ▪ Discuss the role of informal investors in an e-business startup ▪ Identify issues important to venture capital investors

Business Business Environment Political / legal Economic Technological Social / cultural International

《电子商务 E-business》阅读文献_E-Business Strategies and Internet Business Models

Why statistics is important How statistics is used in business The sources of data used in business The types of data used in business The key terms The basics of Microsoft Excel

8.1 Explore some of the emerging technologies that may impact analytics, business intelligence (BI), and decision support 8.2 Describe the emerging Internet of Things (IoT) phenomenon, potential applications, and the IoT ecosystem 8.3 Describe the current and future use of cloud computing in business analytics 8.4 Describe how geospatial and location-based analytics are assisting organizations 8.5 Describe the organizational impacts of analytics applications 8.6 List and describe the major ethical and legal issues of analytics implementation 8.7 Identify key characteristics of a successful data science professional

Lesson Fifteen Skill Training Samples of the Outline of a Business Plan Sample 1 An Outline of a complete business plan Summary Business Concept

❑ Cultural Values ❑ Nonverbal Communication Behavior ❑ Japanese Business Organization ❑ Establishing Business relations with the Japanese ❑ Negotiation