1.10 bjectives(教学目的和要求) Effective use of information technology has become critical to the success of business. The course is designed to prepare students for applying cutting edge formation techno logy to make advances in business practice as well as research. The course covers topics including business intelligence, logistics, information security, data warehousing, machine learning, etc

Overview of Beverage industry and Nonalcohol business trend in the world Overview of Beverage industry and Non￾alcohol business trend in the China Introduction of Master Kong Competitors Master Kong’s Business model Brand and product What are the values Master Kong created for consumers? What makes Master Kong’s consumer happy and loyal Consumer market SWOT analysis Challenges in China Next Step in China

▪ Describe operational challenges for a startup e-business ▪ Define legal, office space, and human resources issues ▪ Discuss electronic payment methods ▪ Explain front-end and back-end e-business systems

▪ Describe the financing issues associated with an e-business startup ▪ Discuss the role of informal investors in an e-business startup ▪ Identify issues important to venture capital investors

《电子商务 E-business》阅读文献_E-Business Strategies and Internet Business Models

Why statistics is important How statistics is used in business The sources of data used in business The types of data used in business The key terms The basics of Microsoft Excel

8.1 Explore some of the emerging technologies that may impact analytics, business intelligence (BI), and decision support 8.2 Describe the emerging Internet of Things (IoT) phenomenon, potential applications, and the IoT ecosystem 8.3 Describe the current and future use of cloud computing in business analytics 8.4 Describe how geospatial and location-based analytics are assisting organizations 8.5 Describe the organizational impacts of analytics applications 8.6 List and describe the major ethical and legal issues of analytics implementation 8.7 Identify key characteristics of a successful data science professional

Lesson Fifteen Skill Training Samples of the Outline of a Business Plan Sample 1 An Outline of a complete business plan Summary Business Concept

❑ Cultural Values ❑ Nonverbal Communication Behavior ❑ Japanese Business Organization ❑ Establishing Business relations with the Japanese ❑ Negotiation

国际商法概述 Introduction of International Business Law • 1、国际商法的概念 • 2、国际商法的渊源 • 3、两大法系及其民商法的特点 • 4、中国民商法的主要特点 国际代理法 Law of Agency • 代理与国际商事代理的概念 • 代理权的产生、无权代理、代理权的终止 • 代理法律关系 • 代理法律关系当事人的义务 • 承担特别责任的代理人 • 我国代理法与外贸代理制 国际商事合同法 International Contract Law • 合同的订立 • 合同生效的必要条件 • 合同的履行 • 合同的变更和转让 • 合同的消灭 • 违约形式和救济方法 国际货物买卖法 Law of International Sale of Goods • 《联合国国际货物销售合同公约》的适用范围 • 《联合国国际货物销售合同公约》排除某些货物的买卖 • 《公约》的适用根据 • 《公约》没有涉及的几个法律问题 • 买卖双方的义务 • 违约及其救济方法 • 货物所有权与风险的转移 国际货物运输与保险 International Cargo Transportation and Insurance • 国际货物的运输方式 • 国际货物运输单据 • 海运提单 • 国际海上货运保险 • 保险的原则 国际商事纠纷解决 Resolution of International Business Disputes • 国际商事调解 • 国际商事仲裁 • 商事仲裁程序 • 商事仲裁协议 • 国际商事仲裁裁决的承认与执行