Call Option Right to buy an asset at a specified exercise price on or before the exercise date. Put Option Right to sell an asset at a specified exercise price on or before the exercise date

Venture Capital The Initial Public Offering The Underwriters General Cash Offers The Private Placement

Organizing Business The Role of The Financial Manager Financial Markets Who Is The Financial Manager Corporate Goals Incentives Value Maximization

Measuring Beta Portfolio Betas CAPM and Expected Return Security market Line Capital Budgeting and Project Risk

Topics Covered Rates of Return 973 Years of Capital Market History Measuring Risk Risk Diversification Thinking About Risk

Topics Covered Discounted Cash Flows. NetProfits OIncremental Cash Flows STreatment of Inflation Separation of Investment Financing Decisions SExample: Blooper Industries Irwin/McGraw-Hill

企业成功的要素分为必不可少的四个层次说明 1、明确的、鼓舞人心的公司发展 清晰的 2、远景目标 远景目标 实现远景目标所需的积极的致及战略胜战堅

Topics Covered FUture values Present values MONIEY MUltiple cash Flows PErpetuities and Annuities INflation Time Value SEffective Annual Interest rate Irwin McGraw-Hill

Topics Covered Stocks and the Stock Market Book Values. Liquidation Values and Market values Valuing Common Stocks Simplifying the Dividend Discount Model Growth Stocks and Income Stocks Irwvin McGraw-Hill

Topics Covered Bond Characteristics reading the financial pages Bond Prices and Yields Bond prices and interest rates YTM VS. current yield Rate of Return Interest Rate Risk The Yield Curve Nominal and Real Rates of Interest