工程认知概述（课堂） • 工程历史发展 • 工程理念与大工程观 • 工程实践的内容 • 工程管理 现场工程教育 • 熟悉环境（工程训练中心） • 6 位老师 现场制造技术等介绍 • 安全教育、安全技术考试 低80分要重新进行安全教育

（一）承担综合协调海洋监测、科研、倾废、开发利用的责任。 （二）负责建立和完善海洋管理有关制度，处理国际涉海条约、法律方面的事务。 （三）承担海洋经济运行监测、评估及信息发布的责任。 （四）承担规范管辖海域使用秩序的责任。 （五）承担海岛生态保护和无居民海岛合法使用的责任

1.养老福利的目的 意义 2.中国的养老福利现状 3.我们小组关注的重点—农村养老 4.农村养老的现状 5.相关政策 6.也许可行的建议及分析

本章的知识点： 1.拆拼箱量的影响因素分析 2. 拆拼箱量的计算 集装箱运输的操作流程 重点掌握非集计模型计算拆拼箱量。 思考：为什么要计算拆拼箱量？ 课堂学时（2） 设计调查方案（2）

• Company overview and main business in the world • Walmart business model analysis • Walmart in China • How Walmart understand Chinese market & consumers? • Situation and competitors anaylsis (local and international) • Major problems facing Walmart • What’s the next step for Walmart?

Overview of Beverage industry and Nonalcohol business trend in the world Overview of Beverage industry and Non￾alcohol business trend in the China Introduction of Master Kong Competitors Master Kong’s Business model Brand and product What are the values Master Kong created for consumers? What makes Master Kong’s consumer happy and loyal Consumer market SWOT analysis Challenges in China Next Step in China

I. Company overview and main business activities II. International mobile phone market and smart phone industry III. Samsung brand development and positioning internationally IV. Mobile phone market in China V. Samsung in China VI. Samsung marketing and branding strategies in China VII. Samsung’s competitors in the Chinese market VIII. SWOT Analysis IX. Conclusion and Suggestions

❖ H&M Story and Overview ❖ Fast Fashion Market ❖ H&M Main Business Activites ❖ H&M Business Model ❖ H&M market segments and targets ❖ Competitor Analysis ❖ SWOT Analysis ❖ Challenges faced by H&M ❖ H&M Marketing Strategies ❖ H&M Future Development

1. Overview •Company Overview •Main Business •Internet market in the world and China •Chinese internet users behavior 2. Business Model of Baidu 3. Marketing Strategies of Baidu 4. Competitors Analysis and SWOT Analysis 5. Major Problems of Baidu 6. Future of Baidu 7. Conclusion

▪ Overview of Beverage industry and Non-alcohol business trend in the world and in China ▪ Coca Cola business model and brands and products ▪ The consumer value Coca Cola created and What can Coca Cola do to make clients happy and loyal ▪ Consumer market analysis of Coca Cola ▪ SWOT and Competitor analysis in China ▪ How to face the challenges in China