复旦大学：《学术英语（管理科学）Academic English for Business》学生学术英语写作_EDUCATION ROUTE：ALEXIS PRODUCTS’SECOND ACT

复旦大学：《学术英语（管理科学）Academic English for Business》学生学术英语写作_Case Analysis：When theTwitterverseTurns on You

复旦大学：《学术英语（管理科学）Academic English for Business》学生学术英语写作_INDEPENDENT ALL-ROUNDED PARTNERSHIP：NEW WAY OF ACQUISITION FOR BEACON

复旦大学：《学术英语（管理科学）Academic English for Business》学生学术英语写作_When the Twitterverse turns on you：sympathize and rebuild a customer-oriented image

复旦大学：《学术英语（管理科学）Academic English for Business》学生学术英语写作_O2O STRATEGY AND POSITION TRANSFORMATION：BENJY’S STRATEGY TOWARDS SHOWROOMING

复旦大学：《学术英语（管理科学）Academic English for Business》学生学术英语写作_CATER TO CUSTOMERS’ NEEDS：SECOND THOUGHTS ABOUT A STRATEGY SHIFT

复旦大学：《学术英语（管理科学）Academic English for Business》学生学术英语课程项目_When the twitterverse turns on you

复旦大学：《学术英语（管理科学）Academic English for Business》学生学术英语课程项目_Target the Right Market

复旦大学：《学术英语（管理科学）Academic English for Business》学生学术英语课程项目_From niche to mainstream

1 summary 1.1 the company 1.2 analysis of the market 1.3 brand example 2 information accessment2.1 target market 2.2 product positioning 2.3 marketing strategy3 solution 3.1 targeting strategy 3.2 product positioning 3.3 marketing strategy 4 justification The example of swatch