私立华联学院：《英文报刊阅读》课程教学资源（试卷）英文报刊阅读考卷A（含答案）.doc_大学文库

7.扮演不重要的角色 play no role 8.争议，非议 controversy 9.达成重要共识 reach important consensus 10.周年纪念日 anniversary III.Reading comprehension(2 pointeach;total:30 points) US Fears for Lives Anxious parents in the suburbs around Washington,US accompanied their children to school,or kept them at home,after a middle school student became victim No.8 in a series of shootings in the area.The shootings started on October 2. The 13-year-old youth,an eighth-grader,was struck in the chest by a high-powered bullet on October 7.He was hit as he was being dropped off in front of his school by his aunt on October 7. "I can't stop going to work,the children can't stop going to school,"said Henry Ollie. 48.He led his 12-year-old son,Charles,to the front door of the schools,where the latest shooting happened.Ordinarily,Charles takes the bus. Some buses arrived at schools carrying fewer students than usual.And schools where parents usually line up their cars to drop off youngsters had no traffic problems because so many parents had kept their children at home The middle school boy is still in critical but stable condition after having about two and a half hours of surgery on the night of the shooting.He is the youngest of nine victims. including one who was shot dead on October 9. All the victims,seven dead and two wounded,were in public places doing ordinary things.They were mowing a lawn,filling a gas tank or walking into a supermarket. All of our victims have been defenseless,but to kill children is one step too far.Our children don't deserve this,"said Police Chief Charles Moose. On October 10,the reward offered by authorities for information leading to arrest of the killer or killers grew to US$330,000. Calling the attacks"senseless",US President said he had also ordered FBI experts and ballistics analysts to assist local police. The serial killings have aroused hot discussion on gun control in the US.Many American families have guns to protect themselves or go hunting.Under federal law, people who are 18 or older are allowed to own rifles and shotguns 第3页（共8页）

第 3 页（共 8 页） 7. 扮演不重要的角色 play no role 8. 争议，非议 controversy 9. 达成重要共识 reach important consensus 10. 周年纪念日 anniversary III. Reading comprehension (2 point each; total:30 points) US Fears for Lives Anxious parents in the suburbs around Washington, US accompanied their children to school, or kept them at home, after a middle school student became victim No. 8 in a series of shootings in the area. The shootings started on October 2. The 13-year-old youth, an eighth-grader, was struck in the chest by a high-powered bullet on October 7. He was hit as he was being dropped off in front of his school by his aunt on October 7. “I can’t stop going to work, the children can’t stop going to school,” said Henry Ollie, 48. He led his 12-year-old son, Charles, to the front door of the schools, where the latest shooting happened. Ordinarily, Charles takes the bus. Some buses arrived at schools carrying fewer students than usual. And schools where parents usually line up their cars to drop off youngsters had no traffic problems because so many parents had kept their children at home. The middle school boy is still in critical but stable condition after having about two and a half hours of surgery on the night of the shooting. He is the youngest of nine victims, including one who was shot dead on October 9. All the victims, seven dead and two wounded, were in public places doing ordinary things. They were mowing a lawn, filling a gas tank or walking into a supermarket. “All of our victims have been defenseless, but to kill children is one step too far. Our children don’t deserve this,” said Police Chief Charles Moose. On October 10, the reward offered by authorities for information leading to arrest of the killer or killers grew to US$330,000. Calling the attacks “senseless”, US President said he had also ordered FBI experts and ballistics analysts to assist local police. The serial killings have aroused hot discussion on gun control in the US. Many American families have guns to protect themselves or go hunting. Under federal law, people who are 18 or older are allowed to own rifles and shotguns

1.From the article,we know that in the United States it is B to own gun A)illegal B)legal C)rare D)absolutely necessary 2.Among the nine victims of the serial shootings,B are already dead. A)8 B)7 C)6 D)4 3.The youngest victim was victim A A)No.8 B)No.9 C)No.6 D)No.7 4.All the nine gun shootings occurred D A)at school B)in school buses C)in the students'homes d)in public places 5.What measures did the authorities take after the serial shootings began?D A)The authorities have aroused hot discussion on gun control in the U.S. B)The authorities offered high reward for information leading to the arrest of the killer or killers C)US President ordered FBI experts and ballistic analysts to assist local police. D)BothB and C. Directions:In this section,you are going to read a passage with ten statements attached to it. Each statement contains information given in one of the paragraphs.Identify the paragraph from which the information is derived.You may choose a paragraph more than once.Each paragraph is marked with a letter. Shopping and the Internet,Making It Click [A Terry Lundgren and Kevin Ryan know and like each other.But when it comes to the future of retailing the boss of Macy's,and American department-store giant,and the chief executive of Gilt Groupe,an online retailer,disagree wildly.Mr.Lundgren remains a firm believer in an empire of bricks and mortar ()Mr.Ryan is betting big on online-only selling. B]"It used to be mail-order catalogues killing physical stores,then it was TV shopping and now it is online retail,"says Mr.Lundgren.Although he will not be pinned down on whether the Internet is a threat to shopkeepers or an opportunity for them, he is convinced that his chain is on the right path.Macy's is embracing "omnichannel"integration,that is,selling stuff on television,through mail-orde catalogues and online,as well as keeping its department stores.The company runs 810 shops across America under the mid-price,mid-market Macy's brand and 38 第4页（共8页）

第 4 页（共 8 页） 1. From the article, we know that in the United States it is B to own gun. A) illegal B)legal C) rare D) absolutely necessary 2. Among the nine victims of the serial shootings, B are already dead. A) 8 B) 7 C) 6 D)4 3. The youngest victim was victim A . A) No. 8 B) No. 9 C) No. 6 D) No. 7 4. All the nine gun shootings occurred D . A) at school B) in school buses C) in the students’homes D) in public places 5. What measures did the authorities take after the serial shootings began? D A) The authorities have aroused hot discussion on gun control in the U.S. . B)The authorities offered high reward for information leading to the arrest of the killer or killers. C) US President ordered FBI experts and ballistic analysts to assist local police. D) Both B and C. Directions: In this section, you are going to read a passage with ten statements attached to it. Each statement contains information given in one of the paragraphs. Identify the paragraph from which the information is derived. You may choose a paragraph more than once. Each paragraph is marked with a letter. Shopping and the Internet, Making It Click [ A ] Terry Lundgren and Kevin Ryan know and like each other. But when it comes to the future of retailing the boss of Macy’s, and American department-store giant, and the chief executive of Gilt Groupe, an online retailer, disagree wildly. Mr. Lundgren remains a firm believer in an empire of bricks and mortar （实体店）. Mr. Ryan is betting big on online-only selling. [ B ] “It used to be mail-order catalogues killing physical stores, then it was TV shopping and now it is online retail,” says Mr. Lundgren. Although he will not be pinned down on whether the Internet is a threat to shopkeepers or an opportunity for them, he is convinced that his chain is on the right path. Macy’s is embracing “omnichannel” integration, that is, selling stuff on television, through mail-order catalogues and online, as well as keeping its department stores. The company runs 810 shops across America under the mid-price, mid-market Macy’s brand and 38

more luxurious Bloomingdale's outlets.Mr.Ryan argues that bricks-and-mortar shops are gravely threatened by Amazon and other online-only retailers,and says he can see "no evidence that there are big opportunities for traditional retailers in online retail” [C]Overall,retail sales in America are pretty flat,so the double-digit growth of online sellers is coming at the expense of physical shops.Amazon'ssaes in the past year were $48 billion compared with Macy's $26 billion.Last year online sales in America reached $188 billion,about 8%of total retail sales.They are forecast to reach $270 billion by 2015.So far,Mr.Lundgren has good reason not to worry that the sky is falling.Most relevant for Mr.Lundgren's debate with his friendly rival, online sales from the websites of Mr.Macy's and Bloomingdale's jumped by 40%. This reflects Macy's efforts to expand its online business.It is building a new logistics (center for online sales in West Virginia and expanding an existing one in Tennessee.And it is fixing a glaring flaw in its Internet-sales operation:until now online shoppers have only been able to buy goods in Macy's warehouses;soon they will be able to order items from the stock of its stores. Magic mirrors and Facebook friends D ]Mr.Lundgren is keen to continue experimenting with ways to use the Internet.In 2010 Macy's introduced a virtual fitting room where customers tried on digital representations of clothes through their reflection in a "magic mirror"and shared them with their friends on Facebook."It didn't work,"admits Mr.Lundgren.So Macy's is now trying out virtual models.With its thriving Intemet business,Macy's is ahead of many other retailers. [E Walmart,the world's biggest,waited for a long time and hesitated over its online strategy until it finally decided to "make winning of e-commerce a key priority",as Mike Duke,its chief executive,puts it.Like an increasing number of store chains Walmart is inviting online shoppers to pick up their purchases from its physical stores if that suits them.Since last June they have been able to do so on the day they place their order.Now,says Joel Anderson,who runs the company's online business. more than half of Internet orders are collected from stores.The company claims this is saving shoppers millions of dollars in delivery charges.In spite of these recent improvements,Walmart is not yet reaping big profits from its online business.It does not break out its Internet sales from the total,but they are still tiny for its size. [F There are some retailers,in particular those at the extremes of the market,that can safely ignore the threat from shoppers'migration to the Internet.At the luxury end Yves Saint Laurent is unlikely to start selling its ball gowns over the net;at the cost-conscious end,dollar stores will continue "piling it high and selling it cheap". But the vast majority of retailers in between may have little choice but to counter the rise of online-only rivals by creating strong Internet operations of their own.The 第5页（共8页）

第 5 页（共 8 页） more luxurious Bloomingdale’s outlets. Mr. Ryan argues that bricks-and-mortar shops are gravely threatened by Amazon and other online-only retailers, and says he can see “no evidence that there are big opportunities for traditional retailers in online retail.” [ C ] Overall, retail sales in America are pretty flat, so the double-digit growth of online sellers is coming at the expense of physical shops. Amazon’s sales in the past year were $48 billion compared with Macy’s $26 billion. Last year online sales in America reached $188 billion, about 8% of total retail sales. They are forecast to reach $270 billion by 2015. So far, Mr. Lundgren has good reason not to worry that the sky is falling. Most relevant for Mr. Lundgren’s debate with his friendly rival, online sales from the websites of Mr. Macy’s and Bloomingdale’s jumped by 40%. This reflects Macy’s efforts to expand its online business. It is building a new logistics （物流）center for online sales in West Virginia and expanding an existing one in Tennessee. And it is fixing a glaring flaw in its Internet-sales operation: until now online shoppers have only been able to buy goods in Macy’s warehouses; soon they will be able to order items from the stock of its stores. Magic mirrors and Facebook friends [ D ] Mr. Lundgren is keen to continue experimenting with ways to use the Internet. In 2010 Macy’s introduced a virtual fitting room where customers tried on digital representations of clothes through their reflection in a “magic mirror” and shared them with their friends on Facebook. “It didn’t work,” admits Mr. Lundgren. So Macy’s is now trying out virtual models. With its thriving Internet business, Macy’s is ahead of many other retailers. [ E ] Walmart, the world’s biggest, waited for a long time and hesitated over its online strategy until it finally decided to “make winning of e-commerce a key priority”, as Mike Duke, its chief executive, puts it. Like an increasing number of store chains, Walmart is inviting online shoppers to pick up their purchases from its physical stores if that suits them. Since last June they have been able to do so on the day they place their order. Now, says Joel Anderson, who runs the company’s online business, more than half of Internet orders are collected from stores. The company claims this is saving shoppers millions of dollars in delivery charges. In spite of these recent improvements, Walmart is not yet reaping big profits from its online business. It does not break out its Internet sales from the total, but they are still tiny for its size. [ F ] There are some retailers, in particular those at the extremes of the market, that can safely ignore the threat from shoppers’ migration to the Internet. At the luxury end, Yves Saint Laurent is unlikely to start selling its ball gowns over the net; at the cost-conscious end, dollar stores will continue “piling it high and selling it cheap”. But the vast majority of retailers in between may have little choice but to counter the rise of online-only rivals by creating strong Internet operations of their own. The

biggest threat to most of them is Amazon,the undisputed champion of online selling Other online-only retailers have little chance of felling this giant.The ir best bet is to be distinctive. [G]Mr.Ryan's Gilt Groupe is modeled on France's Vente Privee,an online shopping club for expensive branded stuff at reduced prices.The customers'average age for Mr.Ryan's business is 34.Consumers aged 24 to 35 already do about a quarter of their shopping online,says John Deighton of Harvard Business School.In Mr. Deighton's view the Intemet-retail revolution is over,in that online buying is well established and will only keep growing.However,he says it is unclear how important a sales tool social networks like Facebook and Twitter,to which some online retailers are pinning their hopes,will turn out to be. [H]Some brick-and-mortar retailers have already had disappointing experiences trying to sell through social media.Over the past year GAP J.C.Penney and Nordstrom have opened and closed storefronts on Facebook.The social-networking site,which this month filed for an IPO,is trying hard to be a top shopping destination for its 845m members.Yet so far people still tend to visit Facebook to socialize with their friends Shopping by smartphone [I What does seem clear is that as personal computing goes mobile people are buying more via smart phones.Four vears ago hardly anvone bought things on their mobile devices but today nearly one-quarter of Gilt Groupe's revenue comes from smart phone shoppers;on some weekends the proportion reaches 40%.Nearly one third of people living in America own a smart phone,and 70%of these use these use it to do searches while they are inside a shop,usually to compare prices."By 2014 mobile Internet will overtake desktop Internet usage for shopping,"predicts Nigel Morris. chief executive of Aegis Media Americas. Order online,pay cash in store [J]The most clued-up shopkeepers realize that they must make the most of such advantages over online rivals,and that to do so they must make their stores more enjoyable paces to visit.In2010Macy's company launched a training program for its more than 130,000 sales people,"MAGIC Selling",which coached them to be more helpful and friendlier with customers.It is tailoring the merchandise stocked in its stores more closely to local tastes.Retailers with lavishly furnished stocked and helpful assistants will increasingly have to put up with free-riders who come into the shop to check out the products and get some advice,before sneaking out away to buy them for less online. Have you got this in my size? 第6页 (共8页)

第 6 页（共 8 页） biggest threat to most of them is Amazon, the undisputed champion of online selling. Other online-only retailers have little chance of felling this giant. Their best bet is to be distinctive. [ G ] Mr. Ryan’s Gilt Groupe is modeled on France’s Vente Privée, an online shopping club for expensive branded stuff at reduced prices. The customers’ average age for Mr. Ryan’s business is 34. Consumers aged 24 to 35 already do about a quarter of their shopping online, says John Deighton of Harvard Business School. In Mr. Deighton’s view the Internet-retail revolution is over, in that online buying is well established and will only keep growing. However, he says it is unclear how important a sales tool social networks like Facebook and Twitter, to which some online retailers are pinning their hopes, will turn out to be. [ H ] Some brick-and-mortar retailers have already had disappointing experiences trying to sell through social media. Over the past year GAP, J.C. Penney and Nordstrom have opened and closed storefronts on Facebook. The social-networking site, which this month filed for an IPO, is trying hard to be a top shopping destination for its 845m members. Yet so far people still tend to visit Facebook to socialize with their friends. Shopping by smartphone [ I ] What does seem clear is that as personal computing goes mobile people are buying more via smart phones. Four years ago hardly anyone bought things on their mobile devices but today nearly one-quarter of Gilt Groupe’s revenue comes from smart phone shoppers; on some weekends the proportion reaches 40%. Nearly one third of people living in America own a smart phone, and 70% of these use these use it to do searches while they are inside a shop, usually to compare prices. “By 2014 mobile Internet will overtake desktop Internet usage for shopping,” predicts Nigel Morris, chief executive of Aegis Media Americas. Order online, pay cash in store [ J ] The most clued-up shopkeepers realize that they must make the most of such advantages over online rivals, and that to do so they must make their stores more enjoyable places to visit. In 2010 Macy’s company launched a training program for its more than 130,000 sales people, “MAGIC Selling”, which coached them to be more helpful and friendlier with customers. It is tailoring the merchandise stocked in its stores more closely to local tastes. Retailers with lavishly furnished stocked and helpful assistants will increasingly have to put up with free-riders who come into the shop to check out the products and get some advice, before sneaking out away to buy them for less online. Have you got this in my size?

[K However,there is no single recipe for retailing success in the Internet age.Retailers will need to balance their investment between staff,locations,inventory and online operations,says Jose Alvarez of Harvard Business School.For some expensive products it makes sense to have a low inventory,a big investment in showrooms. elaborate online operations and well qualified sales people.For more commoditized items it is more important to have a big inventory than a flashy display.Things that are increasingly being bought online must be swept off the shelves to make way for products that people still want to examine and compare before buying [L]Whatever priorities retailers set,their physical stores are likely to shrink as the share of sales made online keep rising.The retailers who will survive the drift online are the ones "listening to the dynamic demands of customers,"says Walmart's Mr. Anderson. (选自The Economist) G )1.John Deighton of Harvard Business School thinks that shopping online is well established. B )2.Mr.Lundgren believes at present physical stores are threatened by online retail. L )3.Mr.Anderson suggests the retailers who will survive the drift online should change with the dynamic demands of customers (J)4.In 2010 Macy's not only starts"MAGIC Selling",but also adjusts its goods in the stores to local tastes. F )5.The retailers selling moderate price goods are influenced most when customers begin to guy goods online. D )6.The virtual fitting room introduced by Macy's in 2010 turned out to be useless. (K )7.According to Jose Alvarez,when retailers sell high price products,they should hire high excellent sales people I )8.The smart phones will replace desktop for shopping online by 2014. C)9.Macy's defect being corrected in online sales operation is that its only source of goods for online customers is the warehouses. E )10.In its online strategy,Walmart finally putto succeed in the business"in the first place after considering for a long time. 第7页（共8页）

第 7 页（共 8 页） [ K ] However, there is no single recipe for retailing success in the Internet age. Retailers will need to balance their investment between staff, locations, inventory and online operations, says José Alvarez of Harvard Business School. For some expensive products it makes sense to have a low inventory, a big investment in showrooms, elaborate online operations and well qualified sales people. For more commoditized items it is more important to have a big inventory than a flashy display. Things that are increasingly being bought online must be swept off the shelves to make way for products that people still want to examine and compare before buying. [ L ] Whatever priorities retailers set, their physical stores are likely to shrink as the share of sales made online keep rising. The retailers who will survive the drift online are the ones “listening to the dynamic demands of customers,” says Walmart’s Mr. Anderson. ( 选自 The Economist ) ( G ) 1. John Deighton of Harvard Business School thinks that shopping online is well established. ( B ) 2. Mr. Lundgren believes at present physical stores are threatened by online retail. ( L ) 3. Mr. Anderson suggests the retailers who will survive the drift online should change with the dynamic demands of customers. ( J ) 4. In 2010 Macy’s not only starts “MAGIC Selling”, but also adjusts its goods in the stores to local tastes. ( F ) 5. The retailers selling moderate price goods are influenced most when customers begin to guy goods online. ( D ) 6. The virtual fitting room introduced by Macy’s in 2010 turned out to be useless. ( K ) 7. According to José Alvarez, when retailers sell high price products, they should hire high excellent sales people. ( I ) 8. The smart phones will replace desktop for shopping online by 2014. ( C ) 9. Macy’s defect being corrected in online sales operation is that its only source of goods for online customers is the warehouses. ( E ) 10. In its online strategy, Walmart finally put “to succeed in the business” in the first place after considering for a long time

IV.Translation.(5 point each;total:30 points) 1.The Australian saltwater crocodile will lie still in the water,waiting for a passer by.In the blink of an eye,it will jump at its prey,pulling it under the water to drown and dismember. 澳洲咸水鳄鱼会静静地躺在水里，等待猎物的经过。一眨眼的功夫，它会扑向猎物，把猎物拽入水中淹死并撕咬。 2.Transmission of Ebola requires direct contact with an infected person's blood,vomit or other bodily fluids during the period that he or she is contagious.it is something that is extremely unlikely for anyone but healthcare workers.The virus is not spread by coughing or sneezing 埃博拉病毒的传播途径包括与患者在感染期间的血液、呕吐物或其他体液的直接接触。除了医护人员，一般人不大可能会接触到这些。病毒不会通过咳嗽或打喷嚏传染。 3.Alibaba is nearly unknown to most Americans but is ubiquitous in China,where it is responsible for 80 percent of online sales.The company eamned $3.7 billion in the 12 months ended March 31,2014,up about $2 billion from the prior 12-month period. 许多美国人并不知道阿里巴巴，但在中国，这是个家喻户晓的名字，它占据了 80%的网络销售份额。该公司在2014年3月31日止的财务年获利是37亿美元，比上一财年增长约20亿美元。 4.US president Barack Obama,in a speech calling for calm in Ferguson on Aug 18, acknowledged the deep racial divisions that continue to plague not only Ferguson but cities across the US,reported The New York Times. 根据《纽约时报》报道，美国总统奥巴马在8月18号的演讲中呼吁弗格森保持冷静，并承认严重的种族鸿沟不仅持续困扰弗格森，而且也困扰美国各大城市。 5.A number of homosexual couples in China share a household,but they face difficulties with many issues including medical treatment,property and insurance management, and even child adoption without the legal protection and recognition enjoyed by heterosexual married couples. 在中国一部分同性恋伴侣组建家庭，但他们不像异性恋夫妻那样在医疗、财产、保险，甚至领养儿童方面得到法律的保护和承认。 6.Friends is iconic among those who grew up in the 1990s because it explores core themes like friendship,struggling to survive in a big city,and finding independence and identity,all of which a still relevant to young audiences today 《老友记》是一部标志性的喜剧作品，它伴随着90后的成长，因为它探讨的主题与现今的年轻一代观众是息息相关的，例如在大城市中如何生存和建立与他人的友情，以及如何寻找自我独立和自我认同感。第8页（共8页）

第 8 页（共 8 页） IV. Translation. (5 point each; total: 30 points) 1. The Australian saltwater crocodile will lie still in the water, waiting for a passer by. In the blink of an eye, it will jump at its prey, pulling it under the water to drown and dismember. 澳洲咸水鳄鱼会静静地躺在水里，等待猎物的经过。一眨眼的功夫，它会扑向猎物，把猎物拽入水中淹死并撕咬。 2. Transmission of Ebola requires direct contact with an infected person’s blood, vomit or other bodily fluids during the period that he or she is contagious. It is something that is extremely unlikely for anyone but healthcare workers. The virus is not spread by coughing or sneezing. 埃博拉病毒的传播途径包括与患者在感染期间的血液、呕吐物或其他体液的直接接触。除了医护人员，一般人不大可能会接触到这些。病毒不会通过咳嗽或打喷嚏传染。 3. Alibaba is nearly unknown to most Americans but is ubiquitous in China, where it is responsible for 80 percent of online sales. The company earned $3.7 billion in the 12 months ended March 31, 2014, up about $2 billion from the prior 12-month period. 许多美国人并不知道阿里巴巴，但在中国，这是个家喻户晓的名字，它占据了 80%的网络销售份额。该公司在 2014 年 3 月 31 日止的财务年获利是 37 亿美元，比上一财年增长约 20 亿美元。 4. US president Barack Obama, in a speech calling for calm in Ferguson on Aug 18, acknowledged the deep racial divisions that continue to plague not only Ferguson but cities across the US, reported The New York Times. 根据《纽约时报》报道，美国总统奥巴马在 8 月 18 号的演讲中呼吁弗格森保持冷静，并承认严重的种族鸿沟不仅持续困扰弗格森，而且也困扰美国各大城市。 5. A number of homosexual couples in China share a household, but they face difficulties with many issues including medical treatment, property and insurance management, and even child adoption without the legal protection and recognition enjoyed by heterosexual married couples. 在中国一部分同性恋伴侣组建家庭，但他们不像异性恋夫妻那样在医疗、财产、保险，甚至领养儿童方面得到法律的保护和承认。 6. Friends is iconic among those who grew up in the 1990s because it explores core themes like friendship, struggling to survive in a big city, and finding independence and identity, all of which are still relevant to young audiences today. 《老友记》是一部标志性的喜剧作品，它伴随着 90 后的成长，因为它探讨的主题与现今的年轻一代观众是息息相关的，例如在大城市中如何生存和建立与他人的友情，以及如何寻找自我独立和自我认同感