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《卫生经济学》课程参考文献(WHO年度报告):World Health Report 2002_Reducing Risk Promoting Healthy Life_Chapter6 Strengthening Risk Prevention Policies

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145 CHAPTER SIX Strengthening Risk prevention policies The two previous chapters have quantified the relative importance of various risk factors in different populations around the world and have proposed intervention strategies for some of them. Without doubt, information on the magnitude of disease and injury burden, and on the availability, effectiveness and cost-effectiveness of interventions is essential for prioritizing policy responses to reduce risks and improve overall levels of population health. Rapid health gains can only be achieved with focused interventions that reach large segments of the populations concerned However, such strategies must take into account the broader framework of risk management considerations, some of which are highlighted in this chap ter. It places the risks and intervention strategies outlined in Chapters Four and Five in the context of other considerations that need to be kept in mind when deciding on measures to reduce risk. A key issue is getting the right balance between efforts targeted on primary, secondary or subsequent pre vention; another is the management of uncertain risks. The ethical implica tions of various programme strategies, including their impact on inequities in population health, must also be taken into account. This chapter argues that governments, in their stewardship role for better health, need to invest heavily in risk prevention, in order to contribute substantially to future avoidable mortality. It then shows how policy-relevant choices can be made and which risks should receive priority, particularly for middle and low income countries

Strengthening Risk Prevention Policies 145 trengthening isk revention olicies 145 The two previous chapters have quantified the relative importance of various risk factors in different populations around the world and have proposed intervention strategies for some of them. Without doubt, information on the magnitude of disease and injury burden, and on the availability, effectiveness and cost-effectiveness of interventions is essential for prioritizing policy responses to reduce risks and improve overall levels of population health. Rapid health gains can only be achieved with focused interventions that reach large segments of the populations concerned. However, such strategies must take into account the broader framework of risk management considerations, some of which are highlighted in this chap￾ter. It places the risks and intervention strategies outlined in Chapters Four and Five in the context of other considerations that need to be kept in mind when deciding on measures to reduce risk. A key issue is getting the right balance between efforts targeted on primary, secondary or subsequent pre￾vention; another is the management of uncertain risks. The ethical implica￾tions of various programme strategies, including their impact on inequities in population health, must also be taken into account. This chapter argues that governments, in their stewardship role for better health, need to invest heavily in risk prevention, in order to contribute substantially to future avoidable mortality. It then shows how policy-relevant choices can be made and which risks should receive priority, particularly for middle and low income countries. CHAPTER SIX

STRENGTHENING RISK PREVENTION POLICIES CHOOSING PRIORITY STRATEGIES FOR RISK PREVENTION constructing health policies for the prevention of well-known risks, choices need to be made between different strategies. For instance, will preventing small risks in large opulations avoid more adverse health outcomes than avoiding large risks in a smaller number of high-risk individuals? What priority should be given to cost-effective interventions for primary rather than secondary prevention, such as lowering blood pressure distribution by reducing dietary salt intake compared with treatment of people with high blood pressure Should priority be given to preventing environmental and distal risks to health, such tackling poor sanitation or inadequate nutritional intakes, rather than the more obvious proximal risks in a causal chain? What is the most appropriate and effective mix of these strateges In practice there is rarely an obvious and clear choice. These strategies are usually combined so as to complement each other (1). In general, however, it is more effective to give prority to population-based interventions rather than those aimed at high-risk individuals primary over secondary prevention controlling distal rather than proximal risks to health POPULATION-BASED INTERVENTIONS OR HIGH-RISK INDIVIDUAL TARGETS? 3 There is a"prevention paradox which shows that interventions can achieve large overall alth gains for whole populations but might offer only small advantages to each individual. This leads to a misperception of the benefits of preventive advice and services by peop who are apparently in good health (2, 3). In general, population-wide interventions have the greatest potential for prevention. For instance, in reducing risks from blood pressure and cholesterol, shifting the mean of whole populations will be more cost-effective in avoiding future heart attacks and strokes than screening programmes that aim to identify and treat all those people with defined hypertension or raised cholesterol levels, as show in Figure 6.1 (4-6). A similar approach can be used to modify behavioural risks and envi- ronmental exposures. For example, lowering the population mean for alcohol consump tion will also predictably reduce the number of people suffering from alcohol abuse(7 Often both approaches are used and successfully combined in one strategy

Strengthening Risk Prevention Policies 147 6 STRENGTHENING RISK PREVENTION POLICIES CHOOSING PRIORITY STRATEGIES FOR RISK PREVENTION  n constructing health policies for the prevention of well-known risks, choices need to be made between different strategies. For instance, will preventing small risks in large populations avoid more adverse health outcomes than avoiding large risks in a smaller number of high-risk individuals? What priority should be given to cost-effective interventions for primary rather than secondary prevention, such as lowering blood pressure distribution by reducing dietary salt intake compared with treatment of people with high blood pressure? Should priority be given to preventing environmental and distal risks to health, such as tackling poor sanitation or inadequate nutritional intakes, rather than the more obvious proximal risks in a causal chain? What is the most appropriate and effective mix of these strategies? In practice there is rarely an obvious and clear choice. These strategies are usually combined so as to complement each other (1). In general, however, it is more effective to give priority to: • population-based interventions rather than those aimed at high-risk individuals; • primary over secondary prevention; • controlling distal rather than proximal risks to health. POPULATION-BASED INTERVENTIONS OR HIGH-RISK INDIVIDUAL TARGETS? There is a “prevention paradox” which shows that interventions can achieve large overall health gains for whole populations but might offer only small advantages to each individual. This leads to a misperception of the benefits of preventive advice and services by people who are apparently in good health (2, 3). In general, population-wide interventions have the greatest potential for prevention. For instance, in reducing risks from blood pressure and cholesterol, shifting the mean of whole populations will be more cost-effective in avoiding future heart attacks and strokes than screening programmes that aim to identify and treat all those people with defined hypertension or raised cholesterol levels, as shown in Figure 6.1 (4–6). A similar approach can be used to modify behavioural risks and envi￾ronmental exposures. For example, lowering the population mean for alcohol consump￾tion will also predictably reduce the number of people suffering from alcohol abuse (7). Often both approaches are used and successfully combined in one strategy

148 The World Health Report 2002 Figure 6.1 Case studies of distribution shifting and cardiovascular disease in Finland and Japan Cholesterol distributions and coronary heart disease rates, men 30-59 years of age, North Karelia, Finland, 1972-1992 Distribution of serum cholesterol level Mortality from coronary heart disease 1992 4567891014公88图§ Serum cholesterol (mmol/ Source: National Public Health Institute, Helsinki, Finland. Blood pressure distributions and stroke rates, men 60-69 years of age, Japan, 1965-1995 stribution of systolic blood pressur 000 995 400 100 m册11份1m份222含§图的§国象国§图 Systolic blood pressure(mmHg Source: National Nutrition Survey, Japan. DISTAL OR PROXIMAL RISKS TO HEALTH Although most epidemiological research and intervention analysis has focused on the more immediate risks for major diseases, tackling distal risks to health such as education and poverty can yield fundamental and sustained improvements to future health status Enough is known about the predominant role of distal factors on health and survival to justify vastly greater efforts to reduce poverty and improve access to education, especially for girls. There is huge potential for major health gains through sustained intersectoral action involving other ministries and agencies concerned with development. PRIMARY OR SECONDARY PREVENTION? Risk reduction through primary prevention, such as immunization, is clearly preferable as this actually lowers future exposures and hence the incidence of new disease episodes over time. For long-term health gains it is usually preferable to remove the underlying risk

148 The World Health Report 2002 DISTAL OR PROXIMAL RISKS TO HEALTH? Although most epidemiological research and intervention analysis has focused on the more immediate risks for major diseases, tackling distal risks to health such as education and poverty can yield fundamental and sustained improvements to future health status. Enough is known about the predominant role of distal factors on health and survival to justify vastly greater efforts to reduce poverty and improve access to education, especially for girls. There is huge potential for major health gains through sustained intersectoral action involving other ministries and agencies concerned with development. PRIMARY OR SECONDARY PREVENTION? Risk reduction through primary prevention, such as immunization, is clearly preferable as this actually lowers future exposures and hence the incidence of new disease episodes over time. For long-term health gains it is usually preferable to remove the underlying risk. Cholesterol distributions and coronary heart disease rates, men 30–59 years of age, North Karelia, Finland,1972–1992 Distribution of serum cholesterol level Mortality from coronary heart disease Source: National Public Health Institute, Helsinki, Finland. Blood pressure distributions and stroke rates, men 60–69 years of age, Japan, 1965–1995 Distribution of systolic blood pressure Mortality from stroke Source: National Nutrition Survey, Japan. 0 5 10 15 20 25 30 35 40 <90 90- 99 100- 109 110- 119 120- 129 130- 139 140- 149 150- 159 160- 169 170- 179 180- 189 190- 199 200- 209 210- 219 220- 229 230- 239 Systolic blood pressure (mmHg) Population (%) 0 100 200 300 400 500 600 700 800 900 1000 1965 1967 1969 1971 1973 1975 1977 1979 1981 1983 1985 1987 1989 1991 1993 1995 Year Annual mortality rate per 100 000 0 5 10 15 20 25 2 3 4 5 6 7 8 9 10 11 Serum cholesterol (mmol/l) Population (%) 1965 1975 1985 1995 1972 1977 1982 1987 1992 0 200 400 600 100 300 500 700 1972 1973 1974 1975 1976 1977 1978 1979 1980 1981 1982 1983 1984 1985 1986 1987 1988 1989 1990 1991 1992 Year Annual mortality rate per 100 000 Figure 6.1 Case studies of distribution shifting and cardiovascular disease in Finland and Japan

Strengthening Risk Prevention Policies The choices may well be different, however, for different risks, depending to a large extent on how common and how widely distributed is the risk and the availability and costs of effective interventions. Large gains in health can be achieved through inexpensive treatments when primary prevention has failed. Secondary prevention is based on screening exposed populations for the early onset of subclinical illnesses and then treating them. This approach can be very effective if the disease processes are reversible, valid screening tests exist, and effective treatments are available MANAGING THE RISK PREVENTION PROCESS As identifying and preventing risks to health is a political procedure, risk prevention requires its own decision-making processes if determined leaders from ministries of health and the public health community are to be successful (8). Other important factors which determine whether policies are adopted include public perceptions of the risks and benefits involved, perceived levels of dread and scientific uncertainty, how widely the risks are distributed and how inequitable or unfair are the health outcomes(9). Special interest groups nd the media also have major roles in influencing these issues. Finally, there are important lessons for achieving success in risk communications that should be more widely disseminated, including the implications for more transparent govemment and greater openness by the scientific community (10). Successfully tackling risks to health involves many stakeholders from different sections in society, a combination of scientific and political processes, many qualitative and quantitative judgements, a range of intersectoral actions by different agencies and opportunities for open communication and dialogue (11) Success in risk prevention will be largely determined by the strength of the politic leadership from the ministry of health Risk management is by no means a linear process and, although it typically involves an iterative decision-making process, action will be necessary in all four of the main components of assessment, management, communication and surveillance(see Figure 6.2) Figure 6.2 Implementing risk prevention Risk assessment identifying risk factors surveillance of risks and outcomes feedback to risk management probability of adverse events ntion strategy consultations with stakeholders cost-effectiveness of interventions promoting trust and debate political decision making

Strengthening Risk Prevention Policies 149 The choices may well be different, however, for different risks, depending to a large extent on how common and how widely distributed is the risk and the availability and costs of effective interventions. Large gains in health can be achieved through inexpensive treatments when primary prevention has failed. Secondary prevention is based on screening exposed populations for the early onset of subclinical illnesses and then treating them. This approach can be very effective if the disease processes are reversible, valid screening tests exist, and effective treatments are available. MANAGING THE RISK PREVENTION PROCESS As identifying and preventing risks to health is a political procedure, risk prevention requires its own decision-making processes if determined leaders from ministries of health and the public health community are to be successful (8). Other important factors which determine whether policies are adopted include public perceptions of the risks and benefits involved, perceived levels of dread and scientific uncertainty, how widely the risks are distributed and how inequitable or unfair are the health outcomes (9). Special interest groups and the media also have major roles in influencing these issues. Finally, there are important lessons for achieving success in risk communications that should be more widely disseminated, including the implications for more transparent government and greater openness by the scientific community (10). Successfully tackling risks to health involves many stakeholders from different sections in society, a combination of scientific and political processes, many qualitative and quantitative judgements, a range of intersectoral actions by different agencies and opportunities for open communication and dialogue (11). Success in risk prevention will be largely determined by the strength of the political leadership from the ministry of health. Risk management is by no means a linear process and, although it typically involves an iterative decision-making process, action will be necessary in all four of the main components of assessment, management, communication and surveillance (see Figure 6.2). Figure 6.2 Implementing risk prevention Risk surveillance - monitoring interventions - surveillance of risks and outcomes - feedback to risk management Risk communication - communicating prevention strategy - consultations with stakeholders - promoting trust and debate Risk assessment - identifying risk factors - distribution and exposure levels - probability of adverse events Risk management - understanding risk perceptions - cost-effectiveness of interventions - political decision making

150 The World Health Report 2002 IDENTIFYING PRIORITY RISK FACTORS FOR PREVENTION The scientific basis for the burden attributable to the main risk factors addressed in this report is reasonably well understood; for these risks, remaining data gaps should not diminish the importance of adopting control policies today if disease burden is to be lowered in the near future. Much of the scientific and economic information necessary for making health policy decisions is already available. Many of these are also well known, common, substantial and widespread. They are also more likely to have cost-effective risk reduction strategies. Lack of uncertainty and availability of cost-effective interventions for large risks leads to agreement in society about the need for action. Examples would be increasing tobacco consumption, particularly in Asia and astern Europe, and the role of unsafe sex in the HIVIAIDS epidemic, particularly in Africa Many of these risks are common to populations in both industrialized and developing countries, though the degree of exposure may vary. Risk factors with smaller disease burdens should also not be neglected; although smaller than other factors, they still contribute to the total burden of disease in various regions Large industrial activity involving coal, ambient air pollution and lead exposure, for exam- ple, has health effects comparable to other major risk factors. Some risks, such as occupa tional ones, are concentrated among certain sectors of society. This implies not only that these sectors are disproportionately affected, but also that the concentration makes target ing risk easier, as successful occupational safety interventions and policies in many region lave shown For other risk factors such as childhood sexual abuse, ethical considerations may outweigh direct contributions to disease burden. Even though the burden of disease attributable to a risk factor may be limited, highly effective or cost-effective interventions may be known. Reducing the number of unnecessary medical injections coupled with the use of sterile syringes are effective methods for controlling transmission of communicable diseases. Similarly, reductions in exposure to lead or ambient air pollution in industrialized countries in the second half of the 20th century were achieved by effective use of technology which often also led to energy saving and other benefits. In the case of these risk factors, therefore, the benefits to population health stemming from risk assessment, together with other considerations, provide the best possible policy guides for specific actions. The management of risk factors or hazards that have uncertain or highly uncertain risk probabilities or adverse consequences, such as exposure to climate change or genetically modified foods, is considered in the next section, in the context of cautionary approache and the use of the precautionary principle The national context is very important for assessing the options for risk prevention. For instance, in many middle and low income countries a lack of scientific expertise and equipment may mean that appropriate data for making local risk assessments are not available. In addition, many risks may also have low priority for any political action. In these situations, public awareness of risk factors may need to be enhanced and knowledge about the most dangerous risk factors brought openly to public attention, while interest groups and the mass media may need to be encouraged to debate publicly local risks to health ny leadership for political action will have to come from the ministries of health. Collective actions at regional and international levels are also called for, as many risk factors and risks to health are not limited by national borders. This is where the World Health Organization can play an effective advisory and coordinating role

150 The World Health Report 2002 IDENTIFYING PRIORITY RISK FACTORS FOR PREVENTION The scientific basis for the burden attributable to the main risk factors addressed in this report is reasonably well understood; for these risks, remaining data gaps should not diminish the importance of adopting control policies today if disease burden is to be lowered in the near future. Much of the scientific and economic information necessary for making health policy decisions is already available. Many of these are also well known, common, substantial and widespread. They are also more likely to have cost-effective risk reduction strategies. Lack of uncertainty and availability of cost-effective interventions for large risks leads to agreement in society about the need for action. Examples would be increasing tobacco consumption, particularly in Asia and Eastern Europe, and the role of unsafe sex in the HIV/AIDS epidemic, particularly in Africa. Many of these risks are common to populations in both industrialized and developing countries, though the degree of exposure may vary. Risk factors with smaller disease burdens should also not be neglected; although smaller than other factors, they still contribute to the total burden of disease in various regions. Large industrial activity involving coal, ambient air pollution and lead exposure, for exam￾ple, has health effects comparable to other major risk factors. Some risks, such as occupa￾tional ones, are concentrated among certain sectors of society. This implies not only that these sectors are disproportionately affected, but also that the concentration makes target￾ing risk easier, as successful occupational safety interventions and policies in many regions have shown. For other risk factors, such as childhood sexual abuse, ethical considerations may outweigh direct contributions to disease burden. Even though the burden of disease attributable to a risk factor may be limited, highly effective or cost-effective interventions may be known. Reducing the number of unnecessary medical injections coupled with the use of sterile syringes are effective methods for controlling transmission of communicable diseases. Similarly, reductions in exposure to lead or ambient air pollution in industrialized countries in the second half of the 20th century were achieved by effective use of technology which often also led to energy saving and other benefits. In the case of these risk factors, therefore, the benefits to population health stemming from risk assessment, together with other considerations, provide the best possible policy guides for specific actions. The management of risk factors or hazards that have uncertain or highly uncertain risk probabilities or adverse consequences, such as exposure to climate change or genetically modified foods, is considered in the next section, in the context of cautionary approaches and the use of the precautionary principle. The national context is very important for assessing the options for risk prevention. For instance, in many middle and low income countries a lack of scientific expertise and equipment may mean that appropriate data for making local risk assessments are not available. In addition, many risks may also have low priority for any political action. In these situations, public awareness of risk factors may need to be enhanced and knowledge about the most dangerous risk factors brought openly to public attention, while interest groups and the mass media may need to be encouraged to debate publicly local risks to health. Any leadership for political action will have to come from the ministries of health. Collective actions at regional and international levels are also called for, as many risk factors and risks to health are not limited by national borders. This is where the World Health Organization can play an effective advisory and coordinating role

Strengthening Risk Prevention Policies ASSESSMENT AND MANAGEMENT OF HIGHLY UNCERTAIN RISKS People who work in the public health arena regularly face surprises and controversies While these are at times caused by special interest groups, they often reflect unmet challenges to health management capabilities and a lack of preparedness. In these situations preventie becomes a particularly politicized process, which leads to a need for better communications, trust, dialogue, information sharing and planning to contain panic (11, 12). Planning for high uncertain risks should be an important component of the activities of the major organizations entrusted with public health management. In recent years the public has requested much greater caution in the management of highly uncertain risks, leading to use of the term "precautionary principle". Considerable debate exists on what the precautionary principle actually means and there is no generally accepted definition. The most basic definition of the precautionary principle is that adopted at the United Nations Conference on the Environment and Development in 1992: "Where there are threats of serious or irreversible environmental damage, lack of full scientific certainty shall not be used as a reason for postponing cost-effective measures to preven environmental degradation"(13) Although the principle is widely seen as a part of regulatory action, it is not actually embodied in any international legal agreement. If it has to be used to resolve difficult risks, how will it be interpreted by different group interests? A summary of the features of the weak","moderate"and"strong" positions for and against the possible use of the precautionary principle within regulatory frameworks are summarized in Box 6.1 It is important to recognize that, because of a lack of scientific knowledge and scarce esources no public agency can prepare for the infinitely large number of eventualities. The risk assessment, risk management and risk communication tools that have been discussed for dealing with many health hazards that are now familiar can nonetheless be helpful, if appropriately employed, in tackling highly uncertain risks Box 6.1 Contrasting views of the role of the precautionary principle within different world views of regulation No presumption of either market-led or velopment and technological innovation, technologically driven development. but recognition that this can sometimes be erthrown by high levels of societal concern. Regulators intervene only on positive scientific Presumption about interventions as under weak Risk creator has to demonstrate safety of evidence of risk and only use interventions that precaution, but with case by case flexibility to activity. Little acceptance of cost-effectiveness are demonstrably cost-effective shift the need for proof towards the risk creator. arguments Presumption of risk management Underlying presumption of risk management. Presumption of risk avoidance. Banning very rare Banning possible, but only as last resort. Banning very likely resumption of free trade based on objective Underlying presumption of free trade on the No automatic presumption of free trade. scientific criteria basis of scientific criteria Individual preferences and societal concerns Individual preferences and societal concerns Recognition that individual preferences and given no weight. societal concerns do matter

Strengthening Risk Prevention Policies 151 ASSESSMENT AND MANAGEMENT OF HIGHLY UNCERTAIN RISKS People who work in the public health arena regularly face surprises and controversies. While these are at times caused by special interest groups, they often reflect unmet challenges to health management capabilities and a lack of preparedness. In these situations prevention becomes a particularly politicized process, which leads to a need for better communications, trust, dialogue, information sharing and planning to contain panic (11, 12). Planning for high uncertain risks should be an important component of the activities of the major organizations entrusted with public health management. In recent years the public has requested much greater caution in the management of highly uncertain risks, leading to use of the term “precautionary principle”. Considerable debate exists on what the precautionary principle actually means and there is no generally accepted definition. The most basic definition of the precautionary principle is that adopted at the United Nations Conference on the Environment and Development in 1992: “Where there are threats of serious or irreversible environmental damage, lack of full scientific certainty shall not be used as a reason for postponing cost-effective measures to prevent environmental degradation”(13). Although the principle is widely seen as a part of regulatory action, it is not actually embodied in any international legal agreement. If it has to be used to resolve difficult risks, how will it be interpreted by different group interests? A summary of the features of the “weak”, “moderate” and “strong” positions for and against the possible use of the precautionary principle within regulatory frameworks are summarized in Box 6.1. It is important to recognize that, because of a lack of scientific knowledge and scarce resources no public agency can prepare for the infinitely large number of eventualities. The risk assessment, risk management and risk communication tools that have been discussed for dealing with many health hazards that are now familiar can nonetheless be helpful, if appropriately employed, in tackling highly uncertain risks. Box 6.1 Contrasting views of the role of the precautionary principle within different world views of regulation Weak precaution Presumption of unfettered market-led development and technological innovation. Regulators intervene only on positive scientific evidence of risk and only use interventions that are demonstrably cost-effective. Presumption of risk management. Banning very rare. Presumption of free trade based on objective scientific criteria. Individual preferences and societal concerns given no weight. Strong precaution No presumption of either market-led or technologically driven development. Risk creator has to demonstrate safety of activity. Little acceptance of cost-effectiveness arguments. Presumption of risk avoidance. Banning very likely. No automatic presumption of free trade. Individual preferences and societal concerns are dominant. Moderate precaution Underlying presumption of unfettered market￾led development and technological innovation, but recognition that this can sometimes be overthrown by high levels of societal concern. Presumption about interventions as under ‘weak precaution’, but with case by case flexibility to shift the need for proof towards the risk creator. Underlying presumption of risk management. Banning possible, but only as last resort. Underlying presumption of free trade on the basis of scientific criteria. Recognition that individual preferences and societal concerns do matter. Adapted from: (14)

152 The World Health Report 2002 Defining what is"highly uncertain"depends on context. Risks may be highly uncertain because they are hidden risks, that are unstudied or insufficiently thought about Risks may be hidden because they are unknown or rare phenomena; they are common phenomena that are statistically invisible(which might happen if data are gathered in categories that fail to reveal the risk); or they have been ignored because it was thought that nothing could be done about them; fresh controversies. There is inadequate and inconclusive information, but it can be reasonably expected that new information will be obtained which may well resolv outstanding key questions persistent controversies, which endure even after a great deal of research to try to resolve them. Persistence of controversy is likely to be reinforced by differences in political or academic perspectives which inhibit communication between the parties and impede the establishment of common terms and agreement on approaches to information gathering. Special interest groups play a role in fostering controversy For any given risk, some or all of these categories can be a part of its development. For example, an unknown risk such as bovine spongiform encephalopathy(BSe)may emerge as a surprise, lead to serious controversies, and later on become familiar. Assessment and management of highly uncertain risks can be adaptive, based on the following principles. Management should start with what is already known, acknowledge openly the major scientific uncertainties, and highlight uncertainties about human behaviour that affect the risk t new information might become available on what time scales, and what it might show A summary of this analysis should form a distinct section of Development of a plan for acquiring and managing nev of the plan as a portion of the management options to be considered Management goals should be defined broadly so that growing knowledge can be effectively utilize the acquisition of new knowledge should be one of these goals everything right the first time, especially when uncertainties are large There may be threats that are irreversible, affect a large number of people, or rapidly expand the problem. Rapid diagnosis and response are therefore appropriate, and can of ten prevent major damage from occurring especially in situations involving irreversible changes or rapid spread of the uncertain hazard. Characteristics of hazards such as persistence, irreversibility, and depth and breadth of impact are thus of particular concern Within the realm of highly uncertain risks, it is important to recognize that adaptive anagement should not be confined to particular, already specified, hazards. Rather, order to use limited resources effectively, there should be investment in risk management efforts which do not focus on particular hazards but which will improve capabilities for identifying emerging hazards and for coping with them he management of highly uncertain risks involves infrastructure development in various international and national public agencies. The aims of such agencies are to search fo hidden hazards, maintain a capability for responding to surprises and controversies, moni-

152 The World Health Report 2002 Defining what is “highly uncertain” depends on context. Risks may be highly uncertain because they are: • hidden risks, that are unstudied or insufficiently thought about. Risks may be hidden because they are unknown or rare phenomena; they are common phenomena that are statistically invisible (which might happen if data are gathered in categories that fail to reveal the risk); or they have been ignored because it was thought that nothing could be done about them; • surprises; • fresh controversies. There is inadequate and inconclusive information, but it can be reasonably expected that new information will be obtained which may well resolve outstanding key questions; • persistent controversies, which endure even after a great deal of research to try to resolve them. Persistence of controversy is likely to be reinforced by differences in political or academic perspectives which inhibit communication between the parties and impede the establishment of common terms and agreement on approaches to information gathering. Special interest groups play a role in fostering controversy. For any given risk, some or all of these categories can be a part of its development. For example, an unknown risk such as bovine spongiform encephalopathy (BSE) may emerge as a surprise, lead to serious controversies, and later on become familiar. Assessment and management of highly uncertain risks can be adaptive, based on the following principles. • Management should start with what is already known, acknowledge openly the major scientific uncertainties, and highlight uncertainties about human behaviour that affect the risk. • Explicit analysis of what new information might become available on what time scales, and what it might show. A summary of this analysis should form a distinct section of the assessment. • Development of a plan for acquiring and managing new information and presentation of the plan as a portion of the management options to be considered. Management goals should be defined broadly so that growing knowledge can be effectively utilized; the acquisition of new knowledge should be one of these goals. • Improving assessment and performance is necessarily iterative; it is impossible to get everything right the first time, especially when uncertainties are large. There may be threats that are irreversible, affect a large number of people, or rapidly expand the problem. Rapid diagnosis and response are therefore appropriate, and can of￾ten prevent major damage from occurring, especially in situations involving irreversible changes or rapid spread of the uncertain hazard. Characteristics of hazards such as persistence, irreversibility, and depth and breadth of impact are thus of particular concern. Within the realm of highly uncertain risks, it is important to recognize that adaptive management should not be confined to particular, already specified, hazards. Rather, in order to use limited resources effectively, there should be investment in risk management efforts which do not focus on particular hazards but which will improve capabilities for identifying emerging hazards and for coping with them. The management of highly uncertain risks involves infrastructure development in various international and national public agencies. The aims of such agencies are to search for hidden hazards, maintain a capability for responding to surprises and controversies, moni-

Strengthening Risk Prevention Policies tor the development of surprises and controversies and assess the effects of interventions, manage the development of new knowledge and access to it, and evaluate human behav- lour as a con ributor to hazards. Agencies that monitor and manage food safety or disposa of toxic waste are examples It is not necessarily the case that prioritization requires making the choice between managing known risks and focusing on uncertain risks. The two activities are complemen tary to a considerable extent. Improved capabilities in managing known risks will be resource to draw upon when dealing with new risks, and capabilities at detecting risk pos sibilities, assessing uncertainty, and learning from experience will inform and improve the management of familiar risks. Furthermore, avoiding or reducing some uncertain risks, such as global climate change or toxic chemicals, can be achieved erventions such as energy efficiency or use of alternative chemicals which may provide other economic benefits Risk management is by now an international task. Many risks cross boundaries, so that tions in one country or region have an impact in another. In the case of management of uncertain risks, an important aspect of strengthening capabilities will be partnerships between specialists-experts in dealing with particular hazards- from different countries ut the overall build-up of risk management capability will be fragmented unless there is active coordination involving generalists in the country and associated with intemational agence ETHICAL CONSIDERATIONS IN RISK PREVENTION Medical ethics is a well-developed subject but it is mainly concerned with individual atient-doctor relationships and there has been little application of its principles to public health and even less to risks to health(15, 16). However, there is a wide range of ethical issues concerning risk exposures and risk outcomes, mainly to do, firstly, with balancing the rights, freedoms and responsibilities of individuals against achieving greater risk prevention using population-wide approaches and, secondly, protecting those individuals at high-risk exposures. In addition, strong regulatory and legal mechanisms may be required, which can affect both individuals as consumers as well as those in high-risk groups. There are four fundamental ethical principles that are widely used throughout the worl nedical practice, commonly called autonomy, non-maleficence, (17). Each is a complex ethical principle, but when applied to public health and risk factors they might each be paraphrased respectively as protecting the rights of the individual and informed choice, do no harm orinjury, produce benefits that far outweigh risks, and achieve a more equitable and fair distribution of risks and benefits. The application of these principles requires that whole populations and exposed or affected individuals, together with a wide range of other concerned stakeholders, have free and open access to all the information. Freedom should exist for full representation and transparent decision-making. These are all frequently problematic issues in risk management When conflict exists between these principles in particular risk situations, one principle or example distributive justice-may have to override another one. When this is necessary, which one is given priority should be declared and made explicit. If this is not done, the result can be even greater public and professional controversy and a loss of trust in political decision-makers. These principles are ethical guidelines and considerable judgement and negotiation is required for their use in many risk prevention situations. As there is little previous experience of applying these principles to risks to health, especially in developing

Strengthening Risk Prevention Policies 153 tor the development of surprises and controversies and assess the effects of interventions, manage the development of new knowledge and access to it, and evaluate human behav￾iour as a contributor to hazards. Agencies that monitor and manage food safety or disposal of toxic waste are examples. It is not necessarily the case that prioritization requires making the choice between managing known risks and focusing on uncertain risks. The two activities are complemen￾tary to a considerable extent. Improved capabilities in managing known risks will be a resource to draw upon when dealing with new risks, and capabilities at detecting risk pos￾sibilities, assessing uncertainty, and learning from experience will inform and improve the management of familiar risks. Furthermore, avoiding or reducing some uncertain risks, such as global climate change or toxic chemicals, can be achieved with interventions such as energy efficiency or use of alternative chemicals which may provide other economic benefits. Risk management is by now an international task. Many risks cross boundaries, so that actions in one country or region have an impact in another. In the case of management of uncertain risks, an important aspect of strengthening capabilities will be partnerships between specialists – experts in dealing with particular hazards – from different countries. But the overall build-up of risk management capability will be fragmented unless there is active coordination involving generalists in the country and associated with international agencies. ETHICAL CONSIDERATIONS IN RISK PREVENTION Medical ethics is a well-developed subject but it is mainly concerned with individual patient–doctor relationships and there has been little application of its principles to public health and even less to risks to health (15, 16). However, there is a wide range of ethical issues concerning risk exposures and risk outcomes, mainly to do, firstly, with balancing the rights, freedoms and responsibilities of individuals against achieving greater risk prevention using population-wide approaches and, secondly, protecting those individuals at high-risk exposures. In addition, strong regulatory and legal mechanisms may be required, which can affect both individuals as consumers as well as those in high-risk groups. There are four fundamental ethical principles that are widely used throughout the world in medical practice, commonly called autonomy, non-maleficence, beneficence and justice (17). Each is a complex ethical principle, but when applied to public health and risk factors they might each be paraphrased respectively as protecting the rights of the individual and informed choice, do no harm or injury, produce benefits that far outweigh risks, and achieve a more equitable and fair distribution of risks and benefits. The application of these principles requires that whole populations and exposed or affected individuals, together with a wide range of other concerned stakeholders, have free and open access to all the information. Freedom should exist for full representation and transparent decision-making. These are all frequently problematic issues in risk management. When conflict exists between these principles in particular risk situations, one principle – for example distributive justice – may have to override another one. When this is necessary, which one is given priority should be declared and made explicit. If this is not done, the result can be even greater public and professional controversy and a loss of trust in political decision-makers. These principles are ethical guidelines and considerable judgement and negotiation is required for their use in many risk prevention situations. As there is little previous experience of applying these principles to risks to health, especially in developing

154 The World Health Report 2002 countries, few accepted legal requirements or norms based on custom and practice are available. Thus each situation has often to be examined on a case-by-case basis(15) Conflicts of interest, both personal and corporate, represent an important ethical issue that is receiving increasing international attention. Few organizations have enforceable guidelines for disclosing and handling conflicts of interest, particularly between personal and professional medical roles and between public organizations, such as ministries of health, and private-for-profit companies. For instance, disclosure of personal interests, such as when experts have close links to the global alcohol, tobacco and food industries, is rare RISK COMMUNICATIONS AND THE ROLE OF GOVERNMENTS The public, particularly poor people, believe that their governments have an important duty to reduce the extent to which they are exposed to hazards and that they should do all they reasonably can to reduce risks, such as making sure that environments, foods and medicines are safe. This is particularly important where individuals have little control over their exposure to risks, because these risks are either not readily apparent or exposure is not under voluntary control (18-20). Although governments cannot set out to reduce risks to zero, they can aim to reduce them to a lower and more acceptable level. In addition, people are naturally anxious to understand how their governments make risk management decisions How can governments satisfy the public that they are actively pursuing this objective? How should the relevantrisk information be communicated? Some important lessons have been learned on the role of dialogue in risk communication between the public and governments(20, 21). These lessons cover the most effective ways to handle and ommunicate with the public about important risks and are well illustrated by the recent epidemic of BsE in the United Kingdom(see Box 6.2). Practical guidelines for better communication have also been published(22, 23). The main points can be summarized as follows Release a full account of the known facts. Governments and public agencies are often tempted to present simplified explanations and not to reveal the full facts. In addition, uncertainties included in decision-making are often glossed over and reassuring advice is frequently presented to the public. This is now recognized to be a major mistake. Political credibility and public trust are rapidly lost if the public elieves it has not been given the full information on the risks that affect it Box 6.2 Important lessons for governments on developing better risk communications To establish credibility it is necessary to generate trust The advice and reasoning of advisory committees should be made public The trust that the public has in scientists, experts and professionals, such Openness requires recognition of uncertainty, where it exists as chief medical officers, is precious and should not be put at risk The public should be trusted to respond rationally to openness Any advice to the public from such experts and advisory committees The importance of precautionary measures should not be played down should be, and should be seen to be, objective and independent of gov- on the grounds that the risk is unproven ernment and political influence Scientific investigation of risk should be open and transparent apted from: (10).p 2

154 The World Health Report 2002 countries, few accepted legal requirements or norms based on custom and practice are available. Thus each situation has often to be examined on a case-by-case basis (15). Conflicts of interest, both personal and corporate, represent an important ethical issue that is receiving increasing international attention. Few organizations have enforceable guidelines for disclosing and handling conflicts of interest, particularly between personal and professional medical roles and between public organizations, such as ministries of health, and private-for-profit companies. For instance, disclosure of personal interests, such as when experts have close links to the global alcohol, tobacco and food industries, is rarely even a voluntary requirement. RISK COMMUNICATIONS AND THE ROLE OF GOVERNMENTS The public, particularly poor people, believe that their governments have an important duty to reduce the extent to which they are exposed to hazards and that they should do all they reasonably can to reduce risks, such as making sure that environments, foods and medicines are safe. This is particularly important where individuals have little control over their exposure to risks, because these risks are either not readily apparent or exposure is not under voluntary control (18–20). Although governments cannot set out to reduce risks to zero, they can aim to reduce them to a lower and more acceptable level. In addition, people are naturally anxious to understand how their governments make risk management decisions. How can governments satisfy the public that they are actively pursuing this objective? How should the relevant risk information be communicated? Some important lessons have been learned on the role of dialogue in risk communication between the public and governments (20, 21). These lessons cover the most effective ways to handle and communicate with the public about important risks and are well illustrated by the recent epidemic of BSE in the United Kingdom (see Box 6.2). Practical guidelines for better communication have also been published (22, 23). The main points can be summarized as follows. • Release a full account of the known facts. Governments and public agencies are often tempted to present simplified explanations and not to reveal the full facts. In addition, uncertainties included in decision-making are often glossed over and reassuring advice is frequently presented to the public. This is now recognized to be a major mistake. Political credibility and public trust are rapidly lost if the public believes it has not been given the full information on the risks that affect it. Box 6.2 Important lessons for governments on developing better risk communications • To establish credibility it is necessary to generate trust • Trust can only be generated by openness • Openness requires recognition of uncertainty, where it exists • The public should be trusted to respond rationally to openness • The importance of precautionary measures should not be played down on the grounds that the risk is unproven • Scientific investigation of risk should be open and transparent • The adviceand reasoning of advisory committees should be made public • The trust that the public has in scientists, experts and professionals, such as chief medical officers, is precious and should not be put at risk • Any advice to the public from such experts and advisory committees should be, and should be seen to be, objective and independent of gov￾ernment and political influence. Adapted from: (10). p. 266

Strengthening Risk Prevention Policies Information should be released by an independent and trusted professional agency It is also very important who communicates the information. This should be done by recognized experts who are well qualified in the subject and who are seen to be fully trustworthy, politically independent and without conflicts of interest. Forpublic health in many countries, this important function is often best performed by the chief medica officer For controversial information, in general, the public does not trust any messages conveyed by politicians or politically appointed spokespersons An atmosphere of trust is needed between government officials, health experts, the general public and the media. This trust has to be developed and fostered Condescending attitudes and the withholding of information can rapidly lead public cynicism and accusations of a cover-up or a hidden scandal. Trust is easily lost but very difficult to regain The importance of developing trust between all parties has considerable implications for greater open government and its role in civil society. For instance, regulatory agencies need to be seen to be independent from political pressures, scientific information needs to be in the public domain, meetings of scientific advisory committees and their records need to be accessible for public scrutiny, and the mass media need to be free to investigate risks and publish their findings(10) STRENGTHENING THE SCIENTIFIC EVIDENCE BASE There have been many scientific advances in risk assessment since the subject was established in the 1960s. However, it started by focusing largely on new technologies and external environmental threats and has only latterly been extended to take into account major biological and behavioural risks to health, such as blood pressure, unsafe sex and tobacco consumption. In addition, the science of risk assessment developed mainly in North America and later in Europe, while to date there has been little application of this science in middle and low income countries. Research studies are needed to see if the lessons learned on risk perceptions and communications in industrialized countries also remain applicable in developing countries. In addition, while some reasonable global data exist, such as for risks leading to cardiovascular diseases(6, 24), data sources for other important risk factors require substantial improvement, especially for most middle and low income countries There is an urgent need, therefore, to establish new data sources for developing countries. The most important aspects of strengthening the scientific evidence base in risk. assessment and management inchude the following activities Collection of new scientific data on risk factors and exposures For the most common and importantrisks to health, collection of the essential new data needs to be replicated in many more countries. This will require international support for methodological developments in such areas as standardized protocols, data collection instruments, approaches to statistical analysis, data archiving and exchange, and disseminatio and use of research findings. Both qualitative and quantitative approaches will be necessary. Ongoing, regular collection of surveillance data is needed, in order to monitor trends in existing risk factors and to detect changes in exposure to health outcomes associated with them

Strengthening Risk Prevention Policies 155 • Information should be released by an independent and trusted professional agency. It is also very important who communicates the information. This should be done by recognized experts who are well qualified in the subject and who are seen to be fully trustworthy, politically independent and without conflicts of interest. For public health in many countries, this important function is often best performed by the chief medical officer. For controversial information, in general, the public does not trust any messages conveyed by politicians or politically appointed spokespersons. • An atmosphere of trust is needed between government officials, health experts, the general public and the media. This trust has to be developed and fostered. Condescending attitudes and the withholding of information can rapidly lead to public cynicism and accusations of a cover-up or a hidden scandal. Trust is easily lost but very difficult to regain. The importance of developing trust between all parties has considerable implications for greater open government and its role in civil society. For instance, regulatory agencies need to be seen to be independent from political pressures, scientific information needs to be in the public domain, meetings of scientific advisory committees and their records need to be accessible for public scrutiny, and the mass media need to be free to investigate risks and publish their findings (10). STRENGTHENING THE SCIENTIFIC EVIDENCE BASE There have been many scientific advances in risk assessment since the subject was established in the 1960s. However, it started by focusing largely on new technologies and external environmental threats and has only latterly been extended to take into account major biological and behavioural risks to health, such as blood pressure, unsafe sex and tobacco consumption. In addition, the science of risk assessment developed mainly in North America and later in Europe, while to date there has been little application of this science in middle and low income countries. Research studies are needed to see if the lessons learned on risk perceptions and communications in industrialized countries also remain applicable in developing countries. In addition, while some reasonable global data exist, such as for risks leading to cardiovascular diseases (6, 24), data sources for other important risk factors require substantial improvement, especially for most middle and low income countries. There is an urgent need, therefore, to establish new data sources for developing countries. The most important aspects of strengthening the scientific evidence base in risk assessment and management include the following activities. • Collection of new scientific data on risk factors and exposures. For the most common and important risks to health, collection of the essential new data needs to be replicated in many more countries. This will require international support for methodological developments in such areas as standardized protocols, data collection instruments, approaches to statistical analysis, data archiving and exchange, and dissemination and use of research findings. Both qualitative and quantitative approaches will be necessary. Ongoing, regular collection of surveillance data is needed, in order to monitor trends in existing risk factors and to detect changes in exposure to risks and health outcomes associated with them

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