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西安建筑科技大学:《大学英语》课程教学资源(现代大学英语,PPT课件讲稿,第三册)lesson15_text appreciation

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Lesson 15-The President as Corporate Salesman Part Three Text Appreciation W BTL E ENTER →

W B T L E Lesson 15 – The President as Corporate Salesman Part Three ENTER

Lesson 15-The President as Corporate Salesman lext Appreciation Contents L。 Text Analysis 1. Theme 2. Structure 3 Further discussion II. Writing Devices 1. Irony 2 Litotes III Sentence Paraphrase W BTL E

W B T L E Text Appreciation I. Text Analysis 1. Theme 2. Structure 3. Further discussion II.Writing Devices 1. Irony 2. Litotes III.Sentence Paraphrase Lesson 15 – The President as Corporate Salesman

Lesson 15-The President as Corporate Salesman I. Text Analysis Theme of the text According to the author, their President is best defined as a corporate salesman, selling the business ideology to the genera public both in and outside the country. However his ideology is not the only reason why he is elected president. A more important reason is the fact that without the support of business, he cannot be the President in the first place W BTL E The end of theme

W B T L E I. Text Analysis According to the author, their President is best defined as a corporate salesman, selling the business ideology to the general public both in and outside the country. However his ideology is not the only reason why he is elected president. A more important reason is the fact that without the support of business, he cannot be the President in the first place. Theme of the text The end of Theme. Lesson 15 – The President as Corporate Salesman

Lesson 15-The President as Corporate Salesman I. Text Analysis Structure of the text Part 1(paras. 1-5): The President should be defined as a corporate salesman, selling the business ideology to the general public both home and abroad Part 2(paras. 6-8): Most presidents are millionaires when campaigning and leaving. Their life style is quite luxurious Part 3(paras. 9-12): Presidents tend to trade favors for campaign money, corrupt and operate unlawfully Part 4(paras. 13-17: Presidents always serve those who control the wealth and power of the country and just make a show of serving the public W BTL E The end of structure

W B T L E Part 1 (paras. 1— ): Part 2 (paras. ): Part 3 (paras. ): Part 4 (paras. ): I. Text Analysis Structure of the text 5 6—8 9—12 13—17 The President should be defined as a corporate salesman, selling the business ideology to the general public both home and abroad. Most presidents are millionaires when campaigning and leaving. Their life style is quite luxurious. Presidents tend to trade favors for campaign money, corrupt and operate unlawfully. Presidents always serve those who control the wealth and power of the country and just make a show of serving the public. Lesson 15 – The President as Corporate Salesman The end of Structure

Lesson 15-The President as Corporate Salesman I. Text Analysis O Question: According to the author, the mentioned in para 1 president of the United States plays an important role-guardian and representative of corporate America. How do you understand corporate America"? Corporate America is an informal phrase describing the business world of the united states Example: Corporate America Pours in Millions to Fund President Bush's Second Inauguration W BTL E To be continued on the next page

W B T L E I. Text Analysis mentioned in Para. 1 To be continued on the next page.  Question: According to the author, the president of the United States plays an important role—guardian and representative of corporate America. How do you understand “corporate America”? Corporate America is an informal phrase describing the business world of the United States. Example: Corporate America Pours in Millions to Fund President Bush's Second Inauguration Lesson 15 – The President as Corporate Salesman

Lesson 15-The President as Corporate Salesman I. Text Analysis (2 Every modern president has had occasion to in Para. 2 praise the "free-market system"and denounce collectivist alternatives For Reference Question: What does the author imply when he says every modern president" instead of every president"? W BTL E To be continued on the next page

W B T L E Every modern president has had occasion to praise the “free-market system” and denounce collectivist alternatives. I. Text Analysis  To be continued on the next page. Question: What does the author imply when he says “every modern president” instead of “every president”? in Para. 2 For Reference Lesson 15 – The President as Corporate Salesman

Lesson 15-The President as Corporate Salesman I. Text Analysis 2 For reference: The author does not mean to blame all the american presidents. In paragraph three he specifies those White House occupants from Kennedy to Clinton The facts and examples the author gives are also closely involved with those presidents from Kennedy to Clinton W BTL E To be continued on the next page

W B T L E I. Text Analysis  To be continued on the next page. For reference: The author does not mean to blame all the American presidents. In paragraph three he specifies those “White House occupants from Kennedy to Clinton”. The facts and examples the author gives are also closely involved with those presidents from Kennedy to Clinton. Lesson 15 – The President as Corporate Salesman

Lesson 15-The President as Corporate Salesman I. Text Analysis 3 Question: List out the virtues generally thought of as positive qualities of the corporate ideology self-reliant competition; private initiative: VIgo r resolve: spiritual revival W BTL E To be continued on the next page

W B T L E I. Text Analysis Question: List out the virtues generally thought of as positive qualities of the corporate ideology. self-reliant competition; private initiative; vigor; resolve; spiritual revival; …  To be continued on the next page. Lesson 15 – The President as Corporate Salesman

Lesson 15-The President as Corporate Salesman I. Text Analysis the president tends to treat capitalist interests in Para. 5 as synonymous with the nations well-being Question: In so-called"nation's well-being who are ignored or sacrificed? The ordinary people W BTL E To be continued on the next page

W B T L E … the president tends to treat capitalist interests as synonymous with the nation’s well-being. I. Text Analysis Question: In so-called “nation’s well-being”, who are ignored or sacrificed? The ordinary people. To be continued on the next page.  in Para. 5 Lesson 15 – The President as Corporate Salesman

Lesson 15-The President as Corporate Salesman I. Text Analysis (Question: What kind of people, we can learn from paragraph 6, are likely to gain super power in American political world? Those who are millionaires with the support of industry and ban king W BTL E To be continued on the next page

W B T L E Question: What kind of people, we can learn from paragraph 6, are likely to gain super power in American political world? I. Text Analysis  Those who are millionaires with the support of industry and banking. To be continued on the next page. Lesson 15 – The President as Corporate Salesman

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