Winning resources赢取资源
Winning Resources赢取资源
Rules 优势资源一黄金法则 Research- Research- Research 研究一研究一研究 Develop Unique Asking Propositions 提出独特的提问命题 Only approach appropriate targets 只探讨适宜的指标 Be direct and specific in requirements 直接、明确的要求 ASk for appropriate amounts要求适宜的数量 Don't jargonise不要术语化表达 Be passionate but also businesslike
Winning Resources – Golden Rules 优势资源－黄金法则 ◼ Research – Research – Research 研究－研究－研究 ◼ Develop Unique Asking Propositions 提出独特的提问命题 ◼ Only approach appropriate targets 只探讨适宜的指标 ◼ Be direct and specific in requirements 直接、明确的要求 ◼ Ask for appropriate amounts要求适宜的数量 ◼ Don’t jargonise 不要术语化表达 ◼ Be passionate but also businesslike 充满热情，但也要商务化
Potential sources潜在资源 Trust and Foundations信托和基金 Individual Philanthropy个体慈善机构 Corporate Bodies/Local Companies 法人团体/当地公司 Local government当地政府 Regional/National Government 地区性/全国性政府 ■ Public donations公共捐助 International (all of the above) 国际(上述所有各项)
Potential sources 潜在资源 ◼ Trust and Foundations 信托和基金 ◼ Individual Philanthropy 个体慈善机构 ◼ Corporate Bodies/Local Companies 法人团体/当地公司 ◼ Local Government 当地政府 ◼ Regional/National Government 地区性/全国性政府 ◼ Public donations 公共捐助 ◼ International (all of the above) 国际（上述所有各项）
Potential types of support 潜在的支持类型 Finance:融资: Small oneˉ off grants小量一次性赠款 Staged grants(as project unfolds) 分阶段赠款(随着项目的展开) Large strategic grants大规模战略性赠款 Soft' loans“软”贷款 ■ Business loans商业贷款 Venture Philanthropy经营性慈善机构
Potential types of support 潜在的支持类型 Finance: 融资： ◼ Small one-off grants 小量一次性赠款 ◼ Staged grants (as project unfolds) 分阶段赠款（随着项目的展开） ◼ Large strategic grants 大规模战略性赠款 ◼ ‘Soft’ loans “软”贷款 ◼ Business loans 商业贷款 ◼ Venture Philanthropy 经营性慈善机构
潜在的支持类型一货物和服 务 Consumables-Office supplies, food, recreation/education materials 消耗品一办公用品、食品、休闲/教育材 料 Vehicles and/or running costs 车辆及/或运转成本 ICT equipment and/or support ICT设备及/或支持 Clothing/ urniture服装/家具
– Goods and Services 潜在的支持类型－货物和服 务 ◼ Consumables – Office supplies, food, recreation/education materials 消耗品－办公用品、食品、休闲/教育材 料 ◼ Vehicles and/or running costs 车辆及/或运转成本 ◼ ICT equipment and/or support ICT设备及/或支持 ◼ Clothing/ Furniture 服装/家具 ◼ Buildings and Land 建筑物和土地
In-Kind 潜在的支持类型一非现金类 Staff Training educational materials 员工培训、教育材料 Payroll/Accountancy /financial advice 薪水册/会计/财务建议 Utilities -electricity/gas eto 公用设施一电/气等 Travel subsidy旅行资助 Donated specialised skills(premises maintenance, legal, publishing etc) 捐赠的专业技巧(房产维护、法律、出版等) Meeting / conference/activi ity spaces 今议/注动的场所
Potential types of support – In-Kind 潜在的支持类型－非现金类 ◼ Staff Training, educational materials 员工培训、教育材料 ◼ Payroll/Accountancy/financial advice 薪水册/会计/财务建议 ◼ Utilities – electricity/gas etc 公用设施－电/气等 ◼ Travel subsidy 旅行资助 ◼ Donated specialised skills (premises maintenance, legal, publishing etc) 捐赠的专业技巧（房产维护、法律、出版等） ◼ Meeting/conference/activity spaces 会议/活动的场所
Foundations and trusts 工作步骤一基金和信托 Research their existence 发现他们的存在 ■ Research their criteria研究他们的准则 Research the approach they require 研究他们所要求的方法 Research their giving history 研究他们的捐赠历史 Construct your project proposition 构建项目提议 Construct your budget组织预算 Detail your request详细说明请求
Making Approaches - Foundations and Trusts 工作步骤－基金和信托 ◼ Research their existence 发现他们的存在 ◼ Research their criteria 研究他们的准则 ◼ Research the approach they require 研究他们所要求的方法 ◼ Research their giving history 研究他们的捐赠历史 ◼ Construct your project proposition 构建项目提议 ◼ Construct your budget 组织预算 ◼ Detail your request 详细说明请求
Making Approaches Corporations and Companies 工作步骤一公司 Research their areas of operation 研究他们的经营领域 Research any previous giving also its nature -cash or in -kind 研究其以前的捐赠和性质一现金或非现金 Research any existing link -i.e. NGO staff or volunteers relationship 研究现有联系一即NGO员工或志愿者的关 系 Identify the appropriate person to approach确定恰当的联系人员
Making Approaches – Corporations and Companies 工作步骤－公司 ◼ Research their areas of operation 研究他们的经营领域 ◼ Research any previous giving also its nature – cash or in-kind 研究其以前的捐赠和性质－现金或非现金 ◼ Research any existing link – i.e. NGO staff or volunteers relationship ◼ 研究现有联系－即NGO员工或志愿者的关 系 ◼ Identify the appropriate person to approach确定恰当的联系人员
Government 工作步骤一当地/地区性/全国性政 府 Research any grant schemes 研究各种捐赠方案 Research past grants-scale, beneficiarieshff 究以往的捐赠一规模、受益人 Research application system 研究申请程序 Seek guidance in advance of application ideally a discussion 申请前寻求指导一最好进行讨论 Research any contract opportunities 研究各种签约机会
Local/Regional/National Government 工作步骤－当地/地区性/全国性政 府 ◼ Research any grant schemes 研究各种捐赠方案 ◼ Research past grants – scale, beneficiaries研 究以往的捐赠－规模、受益人 ◼ Research application system 研究申请程序 ◼ Seek guidance in advance of application – ideally a discussion 申请前寻求指导－最好进行讨论 ◼ Research any contract opportunities 研究各种签约机会
Individual Philanthropists 工作步骤一个体慈善机构 (Normally have a specific area of interest (通常具有特定的关注领域) ■ Research past activity研究其以往的活动 A ly personal lir inks with ngo or staff/volunteers? 与NGO或员工/志愿者的个人联系? Any personal links with any other individuals/ companies who have supported the your NGo? 与任何其它个体/曾支持过你所在NGO的 公司之间的任何个人联系?
Making ApproachesIndividual Philanthropists 工作步骤－个体慈善机构 (Normally have a specific area of interest) （通常具有特定的关注领域） ◼ Research past activity 研究其以往的活动 ◼ Any personal links with NGO or staff/volunteers? 与NGO或员工/志愿者的个人联系？ ◼ Any personal links with any other individuals/companies who have supported the your NGO? 与任何其它个体/曾支持过你所在NGO的 公司之间的任何个人联系？
