上游充豆大 :安泰经济与管理学院 Operations Management Fall,2009 INSTRUCTOR INFORMATION: Ren Jianbiao,Ph.D.Associate Professor,Antai College of Economics Management, Shanghai Jiao Tong University Office:Room 716,Antai Building,No.535,Fahua Zhen Road,Shanghai,200052,P.R.China Telephone:+86-21-62931525(direct) E-mail:jbren@sjtu.edu.cn Teaching Assistant:TBC INTRODUCTION AND OBJECTIVES Course Description This course is to introduce concepts and techniques related to the design,planning,control, and improvement of both manufacturing and service operations.There are four parts of this introduction course.The first part of the course focuses on operations strategy and competitiveness.The second part of the course details different kinds of business processes and explains how to measure key process parameters like bottleneck,capacity and lead time. The third part of the course emphasis on managing uncertain demand and operations planning, both within the firm and across the supply chain.The fourth part of the course introduces the operations improvement methodology and tools which will include the TOC theory and business process reengineering. Course Purpose Objectives This course objective is to introduce the students an overview of value stream in manufacturing and service operations.Based on the fundamentals and methodologies of operations management,it will focus on exploring the strategic guidelines of the basic patterns,approaches and techniques in operations management for operations improvement and value-creation of the business organizations.After taking this course,students should get a solid foundation necessary for problem identification and solution in manufacturing and service operations. TEACHING APPROACH/INSTRUCTIONAL METHODS The course relies on a mix of lectures,case discussions,readings,games and assignments.To pursue the course objective most effectively,students will have to prepare the assigned cases, readings,problem sets;to participate actively in the class;and to take the final closed-book
1 Operations Management Fall, 2009 INSTRUCTOR INFORMATION: Ren Jianbiao, Ph.D.Associate Professor, Antai College of Economics & Management, Shanghai Jiao Tong University Office: Room 716, Antai Building, No. 535, Fahua Zhen Road, Shanghai, 200052, P.R.China Telephone: +86-21-62931525 (direct) E-mail: jbren@sjtu.edu.cn Teaching Assistant：TBC INTRODUCTION AND OBJECTIVES Course Description This course is to introduce concepts and techniques related to the design, planning, control, and improvement of both manufacturing and service operations. There are four parts of this introduction course. The first part of the course focuses on operations strategy and competitiveness. The second part of the course details different kinds of business processes and explains how to measure key process parameters like bottleneck, capacity and lead time. The third part of the course emphasis on managing uncertain demand and operations planning, both within the firm and across the supply chain. The fourth part of the course introduces the operations improvement methodology and tools which will include the TOC theory and business process reengineering. Course Purpose & Objectives This course objective is to introduce the students an overview of value stream in manufacturing and service operations. Based on the fundamentals and methodologies of operations management, it will focus on exploring the strategic guidelines of the basic patterns, approaches and techniques in operations management for operations improvement and value-creation of the business organizations. After taking this course, students should get a solid foundation necessary for problem identification and solution in manufacturing and service operations. TEACHING APPROACH/ INSTRUCTIONAL METHODS The course relies on a mix of lectures, case discussions, readings, games and assignments. To pursue the course objective most effectively, students will have to prepare the assigned cases, readings, problem sets; to participate actively in the class; and to take the final closed-book
上产文通大学安泰经济与管理学院 examination in the end of the semester.There will be a number of group assignments throughout the class.Teamwork is highly encouraged in out-of-class discussion and group assignments. COURSE MATERIAL Binder:Operations Management Textbook Chase,Jacobs and Auilano,Operations Management,McGraw Hill/China Machine Press, 11th edition,2007. Other readings Davis,Chase,Aquilano,Fundamentals of Operations Management,McGraw Hill/ China Machine Press,4th edition,2004. Cachon,Terwiesch,An Introduction to Operations Management,McGraw Hill/ China Fiancial Economic Publish House,2006. Supplementary Readings (Articles) Exercises,copies of key overheads,readings and other notes of interest will be distributed in class or posted on the course website during the course. E-Learning See the course website Applied Software Excel Solver COURSE PLAN Session Content/Topic Hours Method/Pedagogy Textbook Chapter/Readings Course Introduction 1.5 Lecture Syllabus,Chapter l Operations Strategy and Competitiveness Chapter2 Product-Process Matching and Process Flow 1.5 Lecture Chapter5,6 Analysis Kristen's Cookie Company 1.5 Case Study Chapter5 4 Process Analysis with Batching 1.5 Lecture Chapter5 Executive Shirt Case Study 5 Assembly Line Process Design 1.5 Lecture Technical Note 6 Toshiba:Ome Works Case Study 2
2 examination in the end of the semester. There will be a number of group assignments throughout the class. Teamwork is highly encouraged in out-of-class discussion and group assignments. COURSE MATERIAL Binder : Operations Management Textbook Chase, Jacobs and Auilano, Operations Management, McGraw Hill/ China Machine Press, 11th edition, 2007. Other readings • Davis, Chase, Aquilano, Fundamentals of Operations Management, McGraw Hill/ China Machine Press, 4th edition, 2004. • Cachon, Terwiesch, An Introduction to Operations Management, McGraw Hill/ China Fiancial & Economic Publish House, 2006. Supplementary Readings (Articles) Exercises, copies of key overheads, readings and other notes of interest will be distributed in class or posted on the course website during the course. E-Learning See the course website Applied Software Excel Solver COURSE PLAN Session Content/Topic Hours Method/Pedagogy Textbook Chapter/Readings 1 Course Introduction Operations Strategy and Competitiveness 1.5 Lecture Syllabus，Chapter1 Chapter2 2 Product-Process Matching and Process Flow Analysis 1.5 Lecture Chapter5,6 3 Kristen’s Cookie Company 1.5 Case Study Chapter5 4 Process Analysis with Batching Executive Shirt 1.5 Lecture Case Study Chapter5 5 Assembly Line Process Design Toshiba: Ome Works 1.5 Lecture Case Study Technical Note 6
上泽文道大学安泰经济与管理学院 ntal College of Economics&Management Shanghal Jiao Tong Universy 6 Continuous Flow Process Design 1.5 Lecture Chapter5 National Cranberry Case Study 7 Queuing Theory and Managing Variability 1.5 Lecture Technical Note 7 Chapter7 Quality Management and TPS:JIT and Lean 1.5 Lecture Chapter12 Production 9 Midterm Examination 1.5 Exam 分 Product Design and Design Innovation 1.5 Lecture Chapter4 Design Thinking and Innovationat Apple Case Study 11 Capacity Planning,Aggregate Planning 15 Lecture Chapter11 Planning Game 12 Single Period Inventory Model:Newsvendor 1.5 Lecture Chapter15 Model and Revenue Management 13 Sport Obermeyer 1.5 Case Study Chapter15 14 Multiple Period Inventory Model 1.5 Lecture Chapter15 Hewlett-Packard 15 Beer Game 1.5 Game Chapter10 16 Supply Chain Management 1.5 Lecture Chapter10 17 MRP/ERP 1.5 Lecture Chapter16 Nichols 18 Business Process Reengineering 1.5 Lecture Chapter09 Florida Power Light Improvement Case Study EVALUATION Class participation (individual) 20% Case write-ups(small team) 10%(5%each case) Homework assignments(individual) 10% Midterm Examination(individual) 20%(Closed Book) Final Examination(individual) 40%(Closed Book) Breakdown of Evaluation Class Participation Class participation will be determined on the basis of your comments in each class session (we are highly biased towards comment quality as opposed to comment quantity),and your completion of the exercise sheets handed in at the end of the lectures. In a typical session,one or more students will be asked to begin each discussion by addressing specific questions.If you have thoroughly prepared the case or reading,you should have no difficulty in handling such a lead-off request.After a few minutes of initial analysis and recommendations,the discussion will be opened to the rest of the class.As a 3
3 6 Continuous Flow Process Design National Cranberry 1.5 Lecture Case Study Chapter5 7 Queuing Theory and Managing Variability 1.5 Lecture Technical Note 7 Chapter7 8 Quality Management and TPS: JIT and Lean Production 1.5 Lecture Chapter12 9 Midterm Examination 1.5 Exam 10 Product Design and Design Innovation Design Thinking and Innovation at Apple 1.5 Lecture Case Study Chapter4 11 Capacity Planning, Aggregate Planning Planning Game 1.5 Lecture Chapter11 12 Single Period Inventory Model: Newsvendor Model and Revenue Management 1.5 Lecture Chapter15 13 Sport Obermeyer 1.5 Case Study Chapter15 14 Multiple Period Inventory Model Hewlett-Packard 1.5 Lecture Chapter15 15 Beer Game 1.5 Game Chapter10 16 Supply Chain Management 1.5 Lecture Chapter10 17 MRP/ERP Nichols 1.5 Lecture Chapter16 18 Business Process Reengineering Florida Power Light Improvement 1.5 Lecture Case Study Chapter09 EVALUATION Class participation (individual) 20% Case write-ups (small team) 10% (5% each case) Homework assignments (individual) 10% Midterm Examination (individual) 20%(Closed Book) Final Examination (individual) 40% (Closed Book) Breakdown of Evaluation Class Participation Class participation will be determined on the basis of your comments in each class session (we are highly biased towards comment quality as opposed to comment quantity), and your completion of the exercise sheets handed in at the end of the lectures. In a typical session, one or more students will be asked to begin each discussion by addressing specific questions. If you have thoroughly prepared the case or reading, you should have no difficulty in handling such a lead-off request. After a few minutes of initial analysis and recommendations, the discussion will be opened to the rest of the class. As a
上游充通大 :安泰经济与管理学院 group,we will try to build a complete analysis of the situation and address the problems and issues it presents. Most managers spend very little time reading and even less time writing reports.This is especially true for managers in operations-intensive settings.For this reason,the classroom should be considered a laboratory in which you can test your ability to present your analyses and recommendations clearly,to convince your peers of the correctness of your approach to complex problems,and to illustrate your ability to achieve the desired results through the implementation of that approach. Some of the criteria that we will use to judge effective class participation include: 1.Is the participant a good listener? 2.Is the participant concise and articulate? 3.Are the points made relevant to the current discussion?Are they linked to the comments of others? 4.Do the comments show clear evidence of appropriate and insightful analysis of the case? Case Write-Ups These two papers should be written in the form of a memo for a manager to whom you report. In preparing this assignment,please adhere to the following guidelines: 1.Work in groups of either 4 or 5 students.This is a firm constraint,no exceptions. 2.Hand in one paper copy of the case write-up for each group(email attachments will not be accepted). 3.Written assignments are to be turned in at the beginning of class,in the classroom,on the day they are due. 4.Each student should have a personal copy of his/her team write-up for the corresponding class discussion. 5.Written assignments must be less than 4 pages long,use a character font size no smaller than 11,and be accompanied by up to 5 supporting exhibits.This is a firm constraint. 6.Exhibits should contain specific types of analysis,such as financial analysis,break- even charts,cost analysis,process-flow analysis,etc.,that is any relevant supporting information that is too detailed for the body of the paper. The case write-ups will be graded using the following criteria: Analysis 1.Does the paper contain analysis of the major issues? 2.Does the analysis incorporate properly the relevant tools? 3.Are assumptions made in the analysis stated explicitly? 4.Does the analysis isolate the fundamental causes of problems in the case? Recommended Actions 1.Are the criteria for choosing among alternative recommendations stated? 2.Are the criteria appropriate? 3.Is the plan of action integrated in a logical way and linked to the analysis? 4
4 group, we will try to build a complete analysis of the situation and address the problems and issues it presents. Most managers spend very little time reading and even less time writing reports. This is especially true for managers in operations-intensive settings. For this reason, the classroom should be considered a laboratory in which you can test your ability to present your analyses and recommendations clearly, to convince your peers of the correctness of your approach to complex problems, and to illustrate your ability to achieve the desired results through the implementation of that approach. Some of the criteria that we will use to judge effective class participation include: 1. Is the participant a good listener? 2. Is the participant concise and articulate? 3. Are the points made relevant to the current discussion? Are they linked to the comments of others? 4. Do the comments show clear evidence of appropriate and insightful analysis of the case? Case Write-Ups These two papers should be written in the form of a memo for a manager to whom you report. In preparing this assignment, please adhere to the following guidelines: 1. Work in groups of either 4 or 5 students. This is a firm constraint, no exceptions. 2. Hand in one paper copy of the case write-up for each group (email attachments will not be accepted). 3. Written assignments are to be turned in at the beginning of class, in the classroom, on the day they are due. 4. Each student should have a personal copy of his/her team write-up for the corresponding class discussion. 5. Written assignments must be less than 4 pages long, use a character font size no smaller than 11, and be accompanied by up to 5 supporting exhibits. This is a firm constraint. 6. Exhibits should contain specific types of analysis, such as financial analysis, breakeven charts, cost analysis, process-flow analysis, etc., that is any relevant supporting information that is too detailed for the body of the paper. The case write-ups will be graded using the following criteria: Analysis 1. Does the paper contain analysis of the major issues? 2. Does the analysis incorporate properly the relevant tools? 3. Are assumptions made in the analysis stated explicitly? 4. Does the analysis isolate the fundamental causes of problems in the case? Recommended Actions 1. Are the criteria for choosing among alternative recommendations stated? 2. Are the criteria appropriate? 3. Is the plan of action integrated in a logical way and linked to the analysis?
上产文道大学安泰经济与管理学院 4.Is the action plan specific,complete,and practical? 5.Is it likely that the recommendations will achieve their intended results? Exhibits 1.Are the analyses in the exhibits done correctly? 2.Do the exhibits support and add to the text on key points? Presentation 1.Is the paper too long? 2.Is the presentation of professional quality? 3.Is the paper logically consistent and effectively structured to sell its recommendations? Homework assignments There are four homework assignments constitute 10%of your final grade. 1.Assignments are due at the start of your registered session.Late assignments are not accepted;late assignments will receive zero points. 2.Electronic submissions are not accepted. 3.All homework assignments should be done individually.To consult with other students on the homework before turning in your homework would be considered a violation of the course policy. 4.The distribution of scores on each assignment will be posted to the course Website. Midterm Examination The course has a multiple-choice midterm exam based on the first half contents of the course: analytical tools,case discussions,lecture,etc. 1.The final exams are closed book and closed notes 2.The administration is very strict about ensuring all students take the exam on the assigned date. Final Examination The course has a multiple-choice and mini case study final exam based on the contents of the course:analytical tools,case discussions,lectures,etc. 1.The final exams are closed book and closed notes. 2.The administration is very strict about ensuring all students take the exam on the assigned date. 5
5 4. Is the action plan specific, complete, and practical? 5. Is it likely that the recommendations will achieve their intended results? Exhibits 1. Are the analyses in the exhibits done correctly? 2. Do the exhibits support and add to the text on key points? Presentation 1. Is the paper too long? 2. Is the presentation of professional quality? 3. Is the paper logically consistent and effectively structured to sell its recommendations? Homework assignments There are four homework assignments constitute 10% of your final grade. 1. Assignments are due at the start of your registered session. Late assignments are not accepted; late assignments will receive zero points. 2. Electronic submissions are not accepted. 3. All homework assignments should be done individually. To consult with other students on the homework before turning in your homework would be considered a violation of the course policy. 4. The distribution of scores on each assignment will be posted to the course Website. Midterm Examination The course has a multiple-choice midterm exam based on the first half contents of the course: analytical tools, case discussions, lecture, etc. 1. The final exams are closed book and closed notes. 2. The administration is very strict about ensuring all students take the exam on the assigned date. Final Examination The course has a multiple-choice and mini case study final exam based on the contents of the course: analytical tools, case discussions, lectures, etc. 1. The final exams are closed book and closed notes. 2. The administration is very strict about ensuring all students take the exam on the assigned date
