BusinessNewsBUSINESSModuleTenGenre-based Business English Reading
Business News Module Ten Genre-based Business English Reading
LearningObjectivesReadingPre-readingPost-readingFurtherReadingknow how to write business newslearn some terms about business newsget familiar with the format and content ofbusinessnewsknow the fast reading skill of reading in meaningclusterspractice the writing of business news
Learning Objectives Pre-reading Reading Post-reading Further Reading 2 learn some terms about business news 3 get familiar with the format and content of business news 4 know the fast reading skill of reading in meaning clusters 5 practice the writing of business news 1 know how to write business news
Pre-readingReadingPost-readingFurtherReadingLearningObjectivesWatchthebusinessnews fromCNN,thentrytoanswerthefollowing questions
Learning Objectives Pre-reading Reading Post-reading Further Reading Watch the business news from CNN, then try to answer the following questions
Pre-readingReadingPost-readingFurtherReadingLearningObjectives1.Whatisthefutureaccordingtothespeaker?？Self-drivingcars,smartcities,fullyconnectedhomesandrobots.12.Whatis5G?Andwhatisitreallyabout?The next generation wireless network which is going to be fast, about 10times fasterthan the4G network on ourphone right now.It isreally aboutconnectingandInternetofThings3.Why is it thatrolling out5G to the entire United States could cost$30o billion?Because even though 5G signals are powerful,they don't reach as farMaking it work will require thousands, maybe even millions, of mini-cellphonetowers
Learning Objectives Pre-reading Reading Post-reading Further Reading 1. What is the future according to the speaker? 2. What is 5G? And what is it really about? 3. Why is it that rolling out 5G to the entire United States could cost $300 billion? Self-driving cars, smart cities, fully connected homes and robots. The next generation wireless network which is going to be fast, about 10 times faster than the 4G network on our phone right now. It is really about connecting and Internet of Things. Because even though 5G signals are powerful, they don't reach as far. Making it work will require thousands, maybe even millions, of minicellphone towers
ReadingPost-reading Further ReadingLearningObjectivesPre-readingPartOne GetYourselfPrepared:theBasicsI.Getyourselffamiliarwiththeterms.Thefollowingtermsarefromthepassageyouaregoingtoread.Read thedefinitionsto get yourself prepared for the comprehension of the passage.1.currency:thesystemofmoneythatacountryusesa taxcollected on imports and some exports bya country's2.importduty:customsauthorities3.plunge:asudden unexpecteddrop invalue,price,oramount
Learning Objectives Pre-reading Reading Post-reading Further Reading Part One Get Yourself Prepared: the Basics I. Get yourself familiar with the terms. The following terms are from the passage you are going to read. Read the definitions to get yourself prepared for the comprehension of the passage. ►1. currency: ►2. import duty: ►3. plunge: the system of money that a country uses a tax collected on imports and some exports by a country’s customs authorities a sudden unexpected drop in value, price, or amount
ReadingPost-readingFurtherReadingLearningObjectives Pre-reading4.wire service:a news agency that sends out syndicated news copy tosubscribersbywireorbysatellitetransmission>5.jargon:words or expressions that are used by a particular profession orgroupofpeople,andaredifficultforotherstounderstandan official statementmadetojournalistsbya large organization,6.pressrelease:apoliticalpartyoragovernmentdepartment>7.union:an organizationof workers,usually in aparticular industry,that existstoprotecttheirinterests,improveconditionsofwork,etc
Learning Objectives Pre-reading Reading Post-reading Further Reading ►4. wire service: ►5. jargon: ►6. press release: ►7. union: a news agency that sends out syndicated news copy to subscribers by wire or by satellite transmission words or expressions that are used by a particular profession or group of people, and are difficult for others to understand an official statement made to journalists by a large organization, a political party or a government department an organization of workers, usually in a particular industry, that exists to protect their interests, improve conditions of work, etc
ReadingPost-reading FurtherReadingLearningObjectivesPre-readingIl.Test yourselfwiththeterms.Fill intheblanksinsentences listedinColumnBwiththetermsinColumnA.BAcurrency1.Investors here say there is no good explanation for Tuesday's stock plunge in Shanghai,orforthatmatter,today'shugerun-upinprices.importduty2.ButtounderstandwhatCoasesaid,weneed toadd anotherbit ofeconomic jargon.plunge3.India's government calculates the import dutyon soy oil not on the actual landed cost oftheoil,butonastate-setbaseprice.wireservice4. The press release issued by the fire department the next day would be a secondary sourcejargon5.German savings bank association and clearing paper said that the rate cut will no doubthelpeasethepressureonthecurrencymarket.press release6. The main aim is often to get media coverage for union claims and hostages are generallyreleasedwithinaday.union7.Between the opinions of the editor and the bare statements of wire service there is nothing
Learning Objectives Pre-reading Reading Post-reading Further Reading II. Test yourself with the terms. Fill in the blanks in sentences listed in Column B with the terms in Column A. A B currency 1. Investors here say there is no good explanation for Tuesday's stock _ in Shanghai, or for that matter, today's huge run-up in prices. import duty 2. But to understand what Coase said, we need to add another bit of economic _. plunge 3. India's government calculates the _ on soy oil not on the actual landed cost of the oil, but on a state-set base price. wire service 4. The _ issued by the fire department the next day would be a secondary source. jargon 5. German savings bank association and clearing paper said that the rate cut will no doubt help ease the pressure on the _ market. press release 6. The main aim is often to get media coverage for _ claims and hostages are generally released within a day. union 7. Between the opinions of the editor and the bare statements of _ there is nothing. plunge jargon import duty press release currency union wire service
ReadingPost-readingFurtherReadingLearningObjectivesPre-readingPassage1ReportingBusiness分发；分配to givethingstomanual.net/Manuals%20Volume%202/volume229.htmalargenumber of people;to share sth between a portant field of journalism,andtry汇率the value ofa country'snumberofpeople.currency vs.that of anotherfinanceandeconomics-theycountryoreconomiczonedistributedis important to readers and listeners, even thougtedin knowing about wage or price rises, house buying or currency exchange rates.News
Learning Objectives Pre-reading Reading Post-reading Further Reading Passage 1 Reporting Business http://www.thenewsmanual.net/Manuals%20Volume%202/volume2_29.htm This is an increasingly important field of journalism, and covers such areas as industry and agriculture, commerce, finance and economics－ the ways wealth is created and . It is important to readers and listeners, even though they may only be interested in knowing about wage or price rises, house buying or currency . 分发；分配 to give things to a large number of people; to share sth between a number of people. 汇率 the value of a country's currency vs. that of another country or economic zone. exchange rates distributed
ReadingPost-readingFurtherReadingLearningObjectivesPre-readingUnderstandingthe Basics专业领域an areawhichneeds specialLike anydge which you mustspecialist areatraining or skill, especially one thatneedsa high levelofeducationunderstandbeforeyoucanwrnoweveryaspectofeconomic theory or possess a degree inbusiness studies,but it is not possible to be abalancesheetcompetent journalist without the abilityto understand a simpleorpfillexplainprofitandloss.Onceyouunderstand资产负债表：决算表writtenatheamountofstatement showinginwhathappeour盈亏 an account compiled atmoney and property that a companytheendofanaccountingnd.rea1hasand listing whathasbeen receivedperiod to show gross and netand paid outprofitorloss
Learning Objectives Pre-reading Reading Post-reading Further Reading Understanding the Basics Like any , there is a basic core of knowledge which you must understand before you can write competently. You do not need to know every aspect of economic theory or possess a degree in business studies, but it is not possible to be a competent journalist without the ability to understand a simple or explain . Once you understand the basics, you can ask other people to fill in details. Then you can explain what happens in the financial world in a way your readers or listeners can understand. specialist area balance sheet profit and loss 盈亏 an account compiled at the end of an accounting period to show gross and net profit or loss 资产负债表；决算表 a written statement showing the amount of money and property that a company has and listing what has been received and paid out 专业领域 an area which needs special training or skill, especially one that needs a high level of education
Post-readingFurtherReadingReadingLearningObjectivesPre-readingReportingtheHumanFaceBecauseeconomicsisabouthumanactions,itshould bepossibletotell all economicnewsstories inhumanterms.If itis not possible,youmust question whetheryou shouldreallyuse the story at all.Forexample,a story about an increase in import duty shouldnot be written in terms of financial policy, but in terms of what it will mean to yourreadersorlistenerswhobuyimportedgoods:GOOD:BAD:The price ofThe Government is tomuch as 20 ce精炼的；提纯的；精制的ease the duty on importedmade pure by having otherweek.rby15%.substancestakenoutof itTheGovernmhe increase is an attemptthedutyon imported refined sugarby to protect local growers from15percent,toprotectlocal industry.cheapimported sugar
Learning Objectives Learning Objectives Pre-reading reading Reading Reading Post Post-reading reading Further Reading Further Reading Reporting the Human Face Because economics is about human actions, it should be possible to tell all economic news stories in human terms. If it is not possible, you must question whether you should really use the story at all. For example, a story about an increase in import duty should not be written in terms of financial policy, but in terms of what it will mean to your readers or listeners who buy imported goods: GOOD: BAD: The price of sugar could rise by as much as 20 cents a kilo from next week. The Government wants to increase the duty on imported sugar by 15 percent, to protect local industry. The Government is to increase the duty on imported sugar by 15%. The increase is an attempt to protect local growers from cheap imported sugar. refined 精炼的；提纯的；精制的 made pure by having other substances taken out of it