! 自考365 wwNzha35eom -wwzikao 365. com 自考365COM 自网校兔费试听自考名师课件更新报名演示学习卡最权威的师资阵容 郭建华韩旺辰郝玉柱张旭娟孙茂竹白薇 二OO三年下半年全国高等教育自学考试 电子商务英语试卷 (课程代码0888) 本试卷分为两部分,第一部分为选择题,1页至6页,第二部分为非选择题,7页至8页,共8页 选择题50分,非选择题50分,满分100分;考试时间为150分钟。 第一部分选择题(共50分) )词汇和语法(本大题共20小题,每小题1分,共20分) 根据句子的意思选择一个正确的答案。答案标在答题纸上 I. Flight nineteen from New York and washington is now arriving at A. the two gate gate two C, the gate two D. second gate 2. Since 1971 there have been two in this city. A, woman mayors B woman mayor C women mayor D. women mayors 3. It rains in Shanghai in Beijing. A. as often: than B. more often: than C. as oftener: as D, much often: as 4. It for two days and the field were all under water. A. rained B had been raining C. was raining D, would have rained 5. A new type of computer is going nex A. turn out B being turmed out C. have turned out D. tumed out 6. Having the highest marks in his class. A. the college offered him a scholarship B a scholarship was offered him by the college C. he was offered a scholarship by the college D, a college scholarship was offered to him 电子商务英语试卷第1页(共8页草1 北京东大正保科技有限公司收集整理地址:北京市海淀区知春路1号电话(010)8233555第1页共
www.zikao365.com 自考 365.COM 北京东大正保科技有限公司收集整理 地址：北京市海淀区知春路1号 电话:(010)82335555 第 1 页 共 10 页 自考网校 免费试听 .自考名师 .课件更新 .报名演示 .学习卡. 郭建华 韩旺辰 郝玉柱 张旭娟 孙茂竹 白薇 最权威的师资阵容 最及时的在线答疑 全程视频授课 ，反复观看 不限次数 自考 365 网校数百门课程全面招生 ！ 基础班＋串讲班 祝您成功每一天！
会自考365 -wwzikao 365. com 自考365COM 7. He London by eleven o'clock, but he started too late A. should be B. must have been C ought to have been D. might have been 8. If you that late movie last night, you wouldnt be sleepy now A hadnt watched B. didnt watch C. haven't watched D. wouldn' t have watched 9. It is because English is useful A. why we study it hard B which we study hard C. what we study hard D. that we study it hard 10. We do not believe their nice word intimidated by their bluster. A. so arent we B. neither we are C. we are not D, nor are we Il. There are efits in the new system A. concise B precise C. tangible D. metal 12. The time has come for the company to after years of rapid expansion A. consist B consider C consolidate D. combine 13. It is important for university to keep with the changes in science and technology A. step B C. D pace 14. Critics the writer with a lack of originality A. criticized B. charged C condemned D. scolded 15. They have themselves as dedicated social workers A. distinguished C defined D. differed 16. The plane is to take off at 4. A. enlisted B. enrolled C prompted D. scheduled 17. People will not believe a person who always A. magnifies B C. broadens D exaggerates 18. You should sign a contract to make your job situation A normal B. common C. regular D. usual 19. All citizens in this nation are to the law A subject D dependent 电子商务英语试卷第2页(共8页) 北京东大正保科技有限公司收集整理地址:北京市海淀区知春路1号电话(010)8233555第2页共
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会自考365 -wwzikao 365. com 自考365COM 20. Lets fix a date for the next meeting. A. infinite B plain C. distine D. definite (二)完型填空(本大题共10小题,每小题1分,共10分) 从选择项中选择一个最适合短文的选项。答案标在答题纸上 Human beings act in a different way from that of animals just because they can speak while animals cannot.__21 the cleverest animals cannot do things which to us seem very 22 and which small children. as soon as they lean to talk, would be able to do. A German scientist, who performed experiments for many years with big apes, found that his apes could__23 his sticks as stools to pull down bananas which they could not reach. But they only used the stick to get a banana when both the banana and the stick were 24 view at th same time. If the banana was in front of them and the stick was behind them, they could not use the stick, They could not keep the banana 25 enough in mind to look around and then pick up the stick and use it The- 26 for this is clear. We have words for banana and stick which help about these things when they are not in 27_. Even a small child knowing the words"banana and"stick"has an idea of their relationship and is able to think "stick"together with"banana"and to remember this long enough to pick the stick 28 behind and use it on the banana. Unable to speak. animals cannot keep their knowledge of things_ 29 long. That's why they often interrupt one line of action to do something else and later forget it completely. Human n the other hand and are able to do one thing continuously 21.A. If B. Even 22. A. honest B. foolish C simple D. evident 23. A. take B. hold C regard D. use 24. A in B. bet C. for B. ali B. answer 27. A. mind B. though C. sigh D. brain 28. A. in B. at C around D. from 29. A. befor B. for C. after D B C 电子商务英语试卷第3页供共8页 北京东大正保科技有限公司收集整理地址:北京市海淀区知春路1号电话(010)8233555第3页共
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会自考365 -wwzikao 365. com 自考365COM (三)阅读理解(本大题共10小题,每小题2分,共20分) 阅读下面的短文,从A、B、C、D四个选择项中选出一个最佳答案填空。答案标在答题 Passage 1 here is, perhaps, no other sport in the world quite so exciting as skiing. For those watching. it is a top beauty nothing else can match. For skiers, it is a wonderful personal experience, and a thrilling test of mind, muscle and nerves More and more Americans are discovering this thrill for themselves, Not long ago. skiing had no part in the American sport scene. If it were thought of at all. it was purely as a European spor. Then came the 1932 Winter Olympics at Lake Placid, New York. Americans got their first good look at skiing and made for the hills. Today ski trains make regular runs from our cities to the great,white outdoors In addition to joy and cheer and excitement, skiing offers something more. It is a sport less expensive and for the young. the act of skiing is often mastered in a very short time The special thrill of sking is expressed by Buddy Werner."It's all up to you teammate can help. You're alone. It's against the snow, yourself. You're a brave fighter 31. Americans first understood and began skiing A. about 50 years B. about 60 years ago C. not long ago D.in1932 32. Besides giving us amusement and pleasure. skiing has some more virtues: A. a sport cheaper and easier to learn B, a sport fit for both men and women C a sport outside, though expensive D, a sport both on snow and on water 33. According to Buddy Wemer, the special thrill of skiing lies in the fact that y can B, you are skiing with teammates C. you're skiing on the mountains D. it can show you are brave Chinese audiences will see scenes of horror in a remarkable new film called Schindlers List. In the movie, the termor of the Nazi conquest of Poland, and the murder of Europe's Jews is captured in 电子商务英语试卷第4页(8页) 北京东大正保科技有限公司收集整理地址:北京市海淀区知春路1号电话(010)8233555第4页共
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会自考365 -wwzikao 365. com 自考365COM frightening detail. Director Steve Spielberg chose black and white film for his film biography of Oskar Schindler, the businessman who risked his own life to save Polish Jews destined for Hitlers death camp Schindler was a businessman operating in Krakow, Poland at the time of the Nazi holocaust. And he made a fortune doing it. Spielberg made this film to explore the potential for good that is within all people. Spielberg said. He was in the Oskar Schindler business for a lot of his career, but something happened along the road that changed him. "Schindler saved the lives of more than a thousand Jews, by negotiating with their Nazi captors. His heroism put Schindler's own life in great danger. Schindler himself eventually died after an unsuccessful attempt at farming in South America, but not before the state of Israel honored him for his bravery. is the director of Schindler's List A. Oskar Schindle B. Oskar Spielberg C, Steve Schindler D. Steve Spielberg 35. Schindler died while attempting to save the lives of more than a thousand Jews. That statement is A. not true B C. hard to judge D. not clear 36. The state of Israel honored Schindler for his bravery A. before his death B. after his death C. after he saved the lives of a thousand Jews or so D. both A and c The book is divided into four parts. The first part is the foundation for all your online activities It introduces the reader to the basic concepts of the Internet and how to do business via the Internet It takes both, technology and business, into consideration and does not forget to talk about the legal aspects of doing business via the Intemet. Finally it explains how marketing on the Web should be done in order to be successful. Without marketing your online business will lack the visibility it requires to succeed. The second part talks about how e-business applications are used for Internet, Intranet or Extranet based applications. It looks at the questions from all perspectives, client software. middleware, and back-end systems. Its focus is on search engines, portals, shopping and ORM sites 电子商务英语试卷第5页(8页 北京东大正保科技有限公司收集整理地址:北京市海淀区知春路1号电话(010)8233555第5页共
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自考365 wwNzha35eom -wwzikao 365. com 自考365COM and last not least one chapter is dedicated to the communication possibilities via the Internet. Using is information you are prepared to go online and discover other businesses, what they offer and they did it. The third part explains the technologies that are below your applications. This is done from a technical point of view as well as a business point of view. in order to show you the business cases that are viable nght now. Each chapter contains a set of business cases that are evaluated and it is explained how Intemet technologies help to resolve issues with the business cases or how to extend one's business through new technology The fourth part is an outlook into the future of electronic business and gets into more detail on ow software and hardware will be developed in the future. The Open Source model is explained about how pervasive computing has been implemented. The last chapter of the book gives an outlook into the future on how it may happe Appendix A offers a glossary of e-business terms, which were used throughout the book. In case you do not understand a certain term, have a look here. Appendix B describes how a business can be moved to the Intemet and what is required to do so. It does not only list the ideas, the required hardware and software, but goes also into detail regarding the costs and the benefits. Appendix C is a short list of my favorite web sites, ordered by subject areas 37. The passage is most probably taken from A. an introduction to a book about e-business B. one part of a chapter in a book about e-business C. an introduction to a book about computer software D. one par of a chapter in a book about computer software 38. If one wants to get some information about e-business terms. he may best read A. Part One B Appendix A C Appendix B D. Appendix C 39. If one wants to get some knowledge about how to communicate through Internet, he may best read A. Part One B. Part Two C. Part Three D. Part Four 40. If one wants to get some e-business cases, he may best read A Part One B. Part Two C. Part Three D. Part Four 电子商务英语试卷第6页(共8页) 北京东大正保科技有限公司收集整理地址:北京市海淀区知春路1号电话(010)8233555第6页共
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会自考365 wwNzha35eom -wwzikao 365. com 自考365COM 第二部分非选择题(共50分) (四)单词汉译英(本大题共15小题,每小题1分,共15分) 根据给出的汉语词义和规定的词类写出相应的英语单词。答案写在答题纸上,该词的第 个字母已给出 41.贸易,商业n 42.提议,建议v 43.投资a. 44.成就n. 多产的 46.宣传、提高,升职v 47.卖主,卖方n 48.垂直的:直立的ad 49.通知:;报告v 战略:策略 51.分类:归类v 52.基本上,根本上adv 53.蒸发:消失v 4.幸存:比…长命v 55.本质,精髓,精华n. (五)单词英译汉(本大题共15小题,每小题1分,共15分) 给出下列单词或术语的汉语意义。答案写在答题纸上 56. business model 57. on-line order 58. customer relationship management 59. search engines 60. automatic replenishment 61. information network 62. chief technology officer 63. frequently asked questions 64. real-time communication 65. electronic bill presentment and payment 66. natural language processor 电子商务英语试卷第7页(共8页) 北京东大正保科技有限公司收集整理地址:北京市海淀区知春路1号电话(010)8233555第7页共
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会自考365 -wwzikao 365. com 自考365COM 67. eProcurement 68. human resources passIve registraton 70. market share (六)英译汉(本大题共5小题,每小题2分,共10分) 阅读下面的短文,然后把画线的句子翻译成汉语。答案写在答题纸上 Communication can be the most critical aspect of whether a change strategy will succeed or fail (71)The degree to which information fows down through the organization can influence how well the change vision is understood and embraced. It can impact the values, behaviours and mindset of the workforce. It can either clarify or muddle a company's organizational structure and employe roles and it can enhance or detract from the culture the leadership is trying to mai (72)Executives who have successfully led change efforts advocate in-person discussions and meetings as the most effective communication vehicles The degree to which information is shared across the organization can flexibility tremendously. Lateral communication and cooperation is important to building an innovative organization as it supports risk-taking and provides tools to take action. (73)Continuous innovation,a critical element of e-business strategy, is at the mercy of an organization communication structure. (74)In today's business environment, the challenge associated with communication is not simply one of volume. Instead, it is the need to reach the target audience( both internal and extermal) with messages that include strategic, tactical and"WIIFM"elements. It is the need to prioritize the communications for the target audiences(so that the most important will be absorbed first), as well as the need to strike a balance between too little and too much information. (75)In the e-business environment, building a relationship with customers is critical, and this cannot be achieved without hearing their suggestions, needs and desires, To be effective for internal audiences, communication must share what is and what is not changing. Communication builds commitment, and is the key to overcoming resistance to the change (七)汉译英(本大题共5小题,每小题2分,共10分 用括号内给出的词,把下列汉语句子翻译成英语。答案写在答题纸上。 76.你可以把不重要的细节删掉。( cut out) 77.你能确保我们订了房间吗?( make sure) 78.他宁愿辞职也不愿意参与这种欺诈的交易。( rather than) 79.只有这样你们才能改善目前公司的局势。(only) 80.中国每年都向其他国家出口大量的衣服。( export) 电子商务英语试卷第8页(共8页) 北京东大正保科技有限公司收集整理地址:北京市海淀区知春路1号电话(010)8233555第8页共
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会自考365 wwNzha35eom -wwzikao 365. com 自考365COM 2003年下半年高等教育自学考试全国统一命题考试 电子商务英语试题参考答案及评分标准 (课程代码0888 (一)词汇和语法。(本大题共20小题,每小题1分,共20分) 1.B2.D3.B4.B5.A6.C7.C8.A9.D10.D l1.C12.C13.D14.B15.A16.D17.D18.C19.A20.D (二)完型填空。(本大题共10小题,每小题1分,共10分) 21.B22.C23.D24.A25.C26.A27.C28.D29.B30.B (三)阅读理解。(本大题共10小题,每小题2分,共20分) 31.D32.A33.D34.D35.A36.D37.A38.B39.B40.C 四)单词汉译英。(本大题共15小题,每小题1分,共15分) 41. commerce 42. propose 43. investment 44 achievement 45. productive 47.ve 48. vertical 49. notify 50. strategy 51. classit 52,b 53. evaporate 54. survive essence 五)单词英译汉。(本大题共15小题,每小题1分,共15分) 56.商务模式/业模式57.在线订购 58.客户关系管理 59.搜索引擎 60.自动再补给 61.信息网 62.首席技术官 63.经常提到的问题常见问题64.实时交流 65.电子帐单付兑与支付66.自然语言处理器 67.电子采购 人力资源 69.被动注册 70.市场份额 电子商务英语试题参考答案及评分标准第1页(共2页) 北京东大正保科技有限公司收集整理地址:北京市海淀区知春路1号电话(010)8233555第9页共
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会自考365 -wwzikao 365. com 自考365COM 六)英译汉。(本大题共5小题,每小题2分,共10分) 注:考生的翻译意思对就可以给分,不必限于与答案同样的词语 1.对变革观点的理解和接受的程度受信息在机构内流通的状况的影响 72,曾经成功领导了变革的决策者们主张将亲自参加讨论和会议作为最有效的泡通方式 73.不断地变革一电子商务战略中最关键的因素,完全取决于机构的沟通体系。 4.在当今的商务环境下,挑战与沟通紧密相连,这决不仅仅是一个量的问题 75.套电子商务的环境下,建立客户关系是至关重要的,如若不倾听客户的呼声,采纳基 建议,满足其需求和愿望,这一且标是不可能达到的 (七)汉译英。(本大题共5小题,每小题2分,共10分) 注:考生的翻译意思对就可以给分,不必限于与答案同样的词语 76. You can/may cut out the unimportant details You can/may cut out the details that are not important 77. Can you make sure that we have a room reservation? Can you make sure that we have reserved a room 78. He resigned rather than take part in/be involved in such a dishonest transaction He would rather resign than take part in/be involved in such a dishonest transaction. 79. Only in this way can you hope to improve the company's present/current situation Only in this way may/can you improve the company's presentcurment situation. 80. China exports lots of clothes to other countres every year. 电子商务英语试题参考答案及评分标准第2页(共2页 北京东大正保科技有限公司收集整理地址:北京市海淀区知春路1号电话010)823355第10页 共10页
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