《商务英语综合教程3》课程教学大纲 The Course Syllabus of Business English:An Integrated Course 3 (English) 一、课程基本信息(Basic Course Information). 课程代码:16056904 Course code:16056904 课程名称:综合商务英语3 Course name:Business English:An Integrated Course 3 课程类别:专业基础课 Course type:Specialty course 学时:64 Periods:64 学分:4 Credits:4 适用对象:商务英语专业学生 Target students:Undergraduates majoring in Business English 考核方式:考试 Assessment:Test 先修课程:综合商务英语1,综合商务英语2 Preparatory courses:Business English:An Integrated Course 1-2 二、课程简介 本课程是一门商务英语专业基础课程,者重打牢语言基本功,商务英语专业 素质与人文素质并重。本课程强调语言、文化与商务三者的有机融合,培养学生 的跨文化交际能力,同时兼顾同其他商务英语技能课程和商务专业课程的衔接 年单元会山上会热点话通,充分挖据课程中总舍的思政资业。在学习语言基点技 能和商务通识的过程中,通过比较东西方文化等手校,取长补短,培泰文化和围 度自信,发专业课对大生价值观的机极引领作用。 Thisis a basic course for business English majors,focusing on the basic skills,business English professional quality and humanistic quality.This course emphasizes the organic integration of and business,and cuivates studentseross-cultural communication while taking the with other business English skil courses and business professional courses.Each unit is closely related to social hot topics,and fully excavates the ideological and
1 《商务英语综合教程 3》课程教学大纲 The Course Syllabus of Business English: An Integrated Course 3 (English) 一、课程基本信息(Basic Course Information) 课程代码:16056904 Course code: 16056904 课程名称:综合商务英语 3 Course name: Business English: An Integrated Course 3 课程类别:专业基础课 Course type: Specialty course 学时:64 Periods: 64 学 分:4 Credits: 4 适用对象:商务英语专业学生 Target students: Undergraduates majoring in Business English 考核方式:考试 Assessment: Test 先修课程:综合商务英语 1,综合商务英语 2 Preparatory courses: Business English: An Integrated Course 1-2 二、课程简介 本课程是一门商务英语专业基础课程,着重打牢语言基本功,商务英语专业 素质与人文素质并重。本课程强调语言、文化与商务三者的有机融合,培养学生 的跨文化交际能力,同时兼顾同其他商务英语技能课程和商务专业课程的衔接。 每单元紧扣社会热点话题,充分挖掘课程中蕴含的思政资源。在学习语言基本技 能和商务通识的过程中,通过比较东西方文化等手段,取长补短,培养文化和制 度自信,发挥专业课程对大学生价值观的积极引领作用。 Thisis a basic course for business English majors, focusing on the basic language skills, business English professional quality and humanistic quality. This course emphasizes the organic integration of language, culture and business, and cultivates students' cross-cultural communication skills, while taking into account the connection with other business English skills courses and business professional courses. Each unit is closely related to social hot topics, and fully excavates the ideological and
political resources contained in the course. 三、课程性质与教学目的 在学完本课程之后,学生能够: 1.掌握商务环境中经常使用的商业术语、词汇及其常用表达方式 2.学习各种文体的英语写作并掌握一定的写作技巧及修锌手法: 3.能够将语言技能、商务知识及文化知识相结合,具备跨文化的商务沟通 能力。 4.了解并熟悉旅游、生态环境保护、社会关系、就业与社会保障、文学艺 术等知识产业等方面的基础知识: 5.了解不同国家的文化,龙其是商业文化及习俗,能批判性希待东西方灵 化差异,对自身的文化和制度有自信。 四、教学内容和要求 Unit 1 For Whom the Bell Tolls (1)目的与要求 By the end of the Unit,the students should be able to: 之he t and出P Understand the hot to Research on the key terms related to the Unit Realize the importance of environment: Have a basic understanding of China's environmental policies. (2)教学内容 The theme of the unit:environment and sustainable development.i Jiing's Development Philosophy The skills Reading:reading for general ideas,specific information,implied meaning Listeni ing for the gist and listening for specific information,listening and note-tak ing Speaking:discussion,survey,presentation skills Writing:using a comparison matrix as an outline Business-oriented skills:case study.research Study skills'word Formation Notions sustainable development,environmental protection;carbon emission developed and developing countries Functions:Expressing opinions,making comparisons
2 political resources contained in the course. In the process of learning basic language skills and business general knowledge, by comparing eastern and western cultures and other means, learn from each other's strengths, cultivate cultural and institutional self-confidence, and give play to the positive guiding role of professional courses in the values of college students. 三、课程性质与教学目的 在学完本课程之后,学生能够: 1. 掌握商务环境中经常使用的商业术语、词汇及其常用表达方式; 2. 学习各种文体的英语写作并掌握一定的写作技巧及修辞手法; 3. 能够将语言技能、商务知识及文化知识相结合,具备跨文化的商务沟通 能力。 4. 了解并熟悉旅游、生态环境保护、社会关系、就业与社会保障、文学艺 术等知识产业等方面的基础知识; 5. 了解不同国家的文化,尤其是商业文化及习俗,能批判性看待东西方文 化差异,对自身的文化和制度有自信。 四、教学内容和要求 Unit 1 For Whom the Bell Tolls (1)目的与要求 By the end of the Unit, the students should be able to: ➢ Understand the main idea of the texts and establish the link among them; ➢ Understand the hot topics in environment protection around the world; ➢ Research on the key terms related to the Unit; ➢ Realize the importance of environment; ➢ Have a basic understanding of China’s environmental policies. (2)教学内容 The theme of the unit: environment and sustainable development, Xi Jinping’s Development Philosophy The skills: Reading:reading for general ideas, specific information, impliedmeaning Listening:listening for the gist and listening for specific information, listening and note-taking Speaking:discussion, survey, presentation skills Writing:using a comparison matrix as an outline Business-oriented skills:case study, research Study skills:word Formation Notions: sustainable development; environmental protection; carbon emission; developed and developing countries Functions:Expressing opinions, making comparisons
(3)思考与实践 Use the ideas from the three texts to conduct a research on dispu developed and developing countres with re (4)教学方法与手段 课堂讲授与多媒体教学 Unit 2 Science and Technology Harnessed (1)目的与要求 By the end of the Unit,the students should be able to: >Understand the main ideas of the three texts and establish the linkamong them: >Understand and use the words and expressions picked from the texts: Have a primary understanding of sci-tech issues: Know the onportunities and challenges china faces in scence and technology (2)教学内容 The theme of the unit:science and technology and corporate management The skills: Reading reading for general ideas,specific information impliedmeaning ssion,oral report Business-oriented skills:case study Studyskills:hyphenation Notions:science and technology;5-G;corporate management;competition Functions:Expressing opinions,providing suggestions,using narrative asargument (3)思考与实践 aw (4)教学方法与手段 课堂讲授与多媒体教学 Unit 3 Home!Sweet Home! 3
3 (3)思考与实践 Use the ideas from the three texts to conduct a research on disputes between developed and developing countries with regard to carbon emission. (4)教学方法与手段 课堂讲授与多媒体教学 Unit 2 Science and Technology Harnessed (1)目的与要求 By the end of the Unit, the students should be able to: ➢ Understand the main ideas of the three texts and establish the linkamong them; ➢ Understand and use the words and expressions picked from the texts; ➢ Have a primary understanding of sci-tech issues; ➢ Know the opportunities and challenges China faces in science and technology (2)教学内容 The theme of the unit:science and technology and corporate management The skills: Reading:reading for general ideas, specific information impliedmeaning Speaking:discussion, oral report Writing:narrative argument Business-oriented skills:case study Studyskills:hyphenation Notions: science and technology; 5-G; corporate management; competition Functions:Expressing opinions, providing suggestions, using narrative asargument (3)思考与实践 Conduct a case study and evaluate the advantages and disadvantages of Huawei. (4)教学方法与手段 课堂讲授与多媒体教学 Unit 3 Home! Sweet Home!
(1)目的与要求 By the end of the Unit,the students should be able to: Understand the main idea of the three textsand establish the link among them, >Understand and use the expressions picked from the texts, Have a primary understanding of different child-rearing philosophies Research on different family values in Chinese and Western cultures (2)教学内容 The theme of the unit:Family and Career The skills: Readingreading for general ideas,specific information impliedmeaning Listening:listening for the gist,listening for specific information,listening and note-taking Speaking:discussion,survey,presentation skills Writing:Metonymy and Synecdoche Business-oriented skills:case study,research Notions:child-rearing:family values Functions:how to translate long sentences (3)思考与实践 the ideas from the three texts to condu ch on different famil walues between Chinese and Westem cultures (4)教学方法与手段 课堂讲授与多媒体教学 Unit 4 You Can Make Your Life a Bed of Roses (1)目的与要求 By the end of the Unit.the students should be able to: Understand the main ideas of the three texts and establish the linkamong them: >Research on the key terms related to the Unit: >Understand and use the wordsand expressions picked from the texts: >Apply the principles in the texts to a case study. (2)教学内容 The theme of the unit:Understanding the true meanings of adversity and happiness of life 4
4 (1)目的与要求 By the end of the Unit, the students should be able to: ➢ Understand the main idea of the three texts and establish the link among them; ➢ Understand and use the expressions picked from the texts; ➢ Have a primary understanding of different child-rearing philosophies; ➢ Research on different family values in Chinese and Western cultures. (2)教学内容 The theme of the unit: Family and Career The skills: Reading:reading for general ideas, specific information impliedmeaning Listening:listening for the gist, listening for specific information, listening and note-taking Speaking:discussion, survey, presentation skills Writing:Metonymy and Synecdoche Business-oriented skills:case study, research Study skills:abbreviation Notions: child-rearing; family values Functions:how to translate long sentences (3)思考与实践 Use the ideas from the three texts to conduct a research on different family values between Chinese and Western cultures. (4)教学方法与手段 课堂讲授与多媒体教学 Unit 4 You Can Make Your Life a Bed of Roses (1)目的与要求 By the end of the Unit, the students should be able to: ➢ Understand the main ideas of the three texts and establish the linkamong them; ➢ Research on the key terms related to the Unit; ➢ Understand and use the words and expressions picked from the texts; ➢ Apply the principles in the texts to a case study. (2)教学内容 The theme of the unit: Understanding the true meanings of adversity and happiness of life
The skills Reading:reading for general ideas,specific information,impliedmeaning Listening:listening for the gist and listening for specific information.listening and note-taking Speaking:discussion,survey,presentation skills Writing:practice writing topic sentences Busine oriented skillscase study,research Notions:Psychology,adversity and happiness,unemployment:capitalism Functions:Expressing opinions,making comparisons,giving suggestions (3)思考与实践 Conduct a survey of how the lives of people in the disaster areas have changed through the psychological intervention (4)教学方法与手段 课堂讲授与多媒体教学 Unit 5 Welfare Is the Better Part of Well-being (1)目的与要求 By the end of the Unit,the students should be able to: >Understand the main ideas of the three texts and establish the linkamong them: >Have a primary understanding of the cinema as an industry and cinephilia; >Research on the key terms related to the Unit; Realize the role of distribution in the filmmaking process >Understand and use the expressions picked from the texts; Apply the principles in the textstoa business scenario,and give a report on the results of a case study. (2)教学内容 The theme of the unit:welfare system The skills Readingreading for general ideas,specific information,impliedmeaning Listening:listening for the gist and listening for specific information,listening and note-taking Speaking:discussion,survey,presentation skills Writing:practice narration Busir riented skills case study,research Study skills:understanding newspaper headlines Notions:budget,deficit,employment,labor union,pension,from cradle to grave
5 The skills: Reading:reading for general ideas, specific information, impliedmeaning Listening:listening for the gist and listening for specific information, listening and note-taking Speaking:discussion, survey, presentation skills Writing:practice writing topic sentences Business-oriented skills:case study, research Study skills:word Formation Notions: Psychology, adversity and happiness, unemployment;capitalism Functions:Expressing opinions, making comparisons, giving suggestions (3)思考与实践 Conduct a survey of how the lives of people in the disaster areas have changed through the psychological intervention (4)教学方法与手段 课堂讲授与多媒体教学 Unit 5 Welfare Is the Better Part of Well-being (1)目的与要求 By the end of the Unit, the students should be able to: ➢ Understand the main ideas of the three texts and establish the linkamong them; ➢ Have a primary understanding of the cinema as an industry and cinephilia; ➢ Research on the key terms related to the Unit; ➢ Realize the role of distribution in the filmmaking process; ➢ Understand and use the expressions picked from the texts; ➢ Apply the principles in the texts to a business scenario, and give a report on the results of a case study. (2)教学内容 The theme of the unit: welfare system The skills: Reading:reading for general ideas, specific information, impliedmeaning Listening:listening for the gist and listening for specific information, listening and note-taking Speaking:discussion, survey, presentation skills Writing:practice narration Business-oriented skills:case study, research Study skills:understanding newspaper headlines Notions: budget, deficit, employment, labor union, pension, from cradle to grave
Functions:Expressing opinions,describing process,making comparisons (3)思考与实践 Use the deas from the three texts to conduct a research on China's med icare svstem (4)教学方法与手段 课堂讲授与多媒体教学 Unit 6 Can Art Be Commercialized? (1)目的与要求 By the end of the Unit,the students should be able to: >Understand the main ideas of the three texts and establish the linkamong them; >Read critically and evaluate the arguments of the texts: Use digital resources to search foracademic publications: >Realize the interaction between art and social backgrounds and the consequent development of artistic notions: Understand and use the expressions picked from the texts: Do a group research and write the report in a formal academic style (2)教学内容 The the eme of the unit:Art The skills Read ing:reading critically Writing:formal academic writing Listening music appreciation lalLprsenting.onesownopinions Speaking:discuss ne w Business-oriented skills:evaluating commercial and artisticachievements Study skills:use of electronic databases Notions:Art,music commerce,artistic theory,gallery,dealer,photography, ons Evaluating rguments. expressing opinions. researching throughelectronic databases (3)思考与实践 Use skills and ideas from the three texts to do research and analyze the commercial and artistic values of China's kongfu movies (4)教学方法与手段 6
6 Functions:Expressing opinions, describing process, making comparisons (3)思考与实践 Use the ideas from the three texts to conduct a research on China’s medicare system. (4)教学方法与手段 课堂讲授与多媒体教学 Unit 6 Can Art Be Commercialized? (1)目的与要求 By the end of the Unit, the students should be able to: ➢ Understand the main ideas of the three texts and establish the linkamong them; ➢ Read critically and evaluate the arguments of the texts; ➢ Use digital resources to search for academic publications; ➢ Realize the interaction between art and social backgrounds and the consequent development of artistic notions; ➢ Understand and use the expressions picked from the texts; ➢ Do a group research and write the report in a formal academic style. (2)教学内容 The theme of the unit: Art The skills: Reading:reading critically Writing: formal academic writing Listening:music appreciation Speaking:discussion, presenting one's own opinions Writing:formal academic writing Business-oriented skills:evaluating commercial and artisticachievements Study skills:use of electronic databases Notions: Art, music commerce, artistic theory, gallery, dealer, photography, portrait Functions:Evaluating arguments, expressing opinions, researching throughelectronic databases (3)思考与实践 Use skills and ideas from the three texts to do research and analyze the commercial and artistic values of China’s kongfu movies. (4)教学方法与手段
课堂讲授与多媒体教学 Unit 7 You Reap What You Peddle (1)目的与要求 By the end of the Unit,the students should be able to: >Understand the main ideas of the three texts and establish the linkamong them: >Understand and use the expressions picked from the texts: >Have a primary understanding of public relations and its application in commerce >Have a clear idea of the several approaches of opening an article: Provide suggestions and solutions to real life situation: Conduct acase study based on the understanding of the key business concepts,and present the case study report orally. (2)教学内容 The theme of the unit:Public relations and its application in commerce The skills ning Listening:listening for the gist and listening for specific information,listening and note-taking Speaking:discussion.oral report Writing:howto begin an article Busine kills case study,research Study skills:spelling differences between American and British English Notions:Public relations,spin,lobbyism,corporate social responsibility Functions:Expressing opinions,describing tendency,making comparisons (3)思考与实践 1m he on ChinaP限 (4)教学方法与手段 课堂讲授与多媒体教学 Unit 8 When Literature Meets Business (1)目的与要求 By the end of the Unit,the students should be able to:
7 课堂讲授与多媒体教学 Unit 7 You Reap What You Peddle (1)目的与要求 By the end of the Unit, the students should be able to: ➢ Understand the main ideas of the three texts and establish the linkamong them; ➢ Understand and use the expressions picked from the texts; ➢ Have a primary understanding of public relations and its application in commerce; ➢ Have a clear idea of the several approaches of opening an article; ➢ Provide suggestions and solutions to real life situation; ➢ Conduct a case study based on the understanding of the key business concepts, and present the case study report orally. (2)教学内容 The theme of the unit: Public relations and its application in commerce The skills: Reading:reading for general ideas, specific information, impliedmeaning Listening:listening for the gist and listening for specific information, listening and note-taking Speaking:discussion, oral report Writing:howto begin an article Business-oriented skills:case study, research Study skills:spelling differences between American and British English Notions: Public relations, spin, lobbyism, corporate social responsibility Functions:Expressing opinions, describing tendency, making comparisons (3)思考与实践 Use the ideas from the three texts to conduct a research on China’s PR industry. (4)教学方法与手段 课堂讲授与多媒体教学 Unit 8 When Literature Meets Business (1)目的与要求 By the end of the Unit, the students should be able to:
>Understand the meaning of the Literature of Knowledge and the Literature of Power as defined in the text,and the main features which distinguish the one from the other; Understand the main idea ofeach text and establish the link among them >Be familiar with the rhetoric devices the author adopts to illustrate the different functions of the two different types of literature: Research on the key terms related to the Unit: >Understand and use the expressions picked from the texts: >Give two more examples of the Literature of Knowledge and the Literature of Power respectively. (2)教学内容 The theme of the unit:The functions of literature in a commercialized world The skills Reading:reading for general ideas,specific information,impliedmeaning.textual analysis Speaking:discussion,survey,presentation skills Writing:metaphor Lite rch Busines oriented skills:case study.research Study skills:vocabulary Notions:The literature of knowledge,the literature of power,poeticknowledge scientific knowledge Functions:Expressing opinions,describing tendency,making comparisons (3)思考与实践 Conduct a research on different types of genres of literature and their history respectively. (4)教学方法与手段 课堂讲授与多媒体牧学 8
8 ➢ Understand the meaning of the Literature of Knowledge and the Literature of Power as defined in the text, and the main features which distinguish the one from the other; ➢ Understand the main idea of each text and establish the link among them; ➢ Be familiar with the rhetoric devices the author adopts to illustrate the different functions of the two different types of literature; ➢ Research on the key terms related to the Unit; ➢ Understand and use the expressions picked from the texts; ➢ Give two more examples of the Literature of Knowledge and the Literature of Power respectively. (2)教学内容 The theme of the unit: The functions of literature in a commercialized world The skills: Reading:reading for general ideas, specific information, impliedmeaning, textual analysis Speaking:discussion, survey, presentation skills Writing:metaphor Literary skills:research Business-oriented skills:case study, research Study skills:vocabulary Notions: The literature of knowledge, the literature of power, poeticknowledge, scientific knowledge Functions:Expressing opinions, describing tendency, making comparisons (3)思考与实践 Conduct a research on different types of genres of literature and their history respectively. (4)教学方法与手段 课堂讲授与多媒体教学
五、各教学环节学时分配 教学环节 普 习 其他 教学时数 包 实验 教学 课 环节 课程内容 Unit I For Whom the Bell 2 Tolls Unit 2 Science and 1 8 Technology Harnessed Unit 3 Home!Sweet Home! 8 Unit 4 You Can Make Your 8 Life a Bed of Roses Unit 5 Welfare is the Better 1 Part of Well-being Unit6 Can Art Be 6 Commercialized? Unit 7 You Reap What You 8 Peddle Unit 8 When Literature 2 P Meets Business 合计 16 8 64 9
9 五、各教学环节学时分配 教学环节 教学时数 课程内容 讲 课 习 题 课 讨 论 课 实验 其他 教学 环节 小 计 Unit 1 For Whom the Bell Tolls 4 2 1 1 8 Unit 2 Science and Technology Harnessed 4 2 1 1 8 Unit 3 Home! Sweet Home! 4 2 1 1 8 Unit 4 You Can Make Your Life a Bed of Roses 4 2 1 1 8 Unit 5 Welfare is the Better Part of Well-being 4 2 1 1 8 Unit 6 Can Art Be Commercialized? 4 2 1 1 8 Unit 7 You Reap What You Peddle 4 2 1 1 8 Unit 8 When Literature Meets Business 4 2 1 1 8 合计 32 16 8 8 64
六、推荐教材和教学参考资源 L.《商务英语综合教程3》(第二版)学生用书,王立非(主编),上海外语 教有出版社,2018: 2.《商务英语综合教程3》(第二版)教师用书,王立非(主编),上海外 语教育出版社,2018: 《习所平英治国理处》益三外文出版社20们0年6月 4 Xi Jinping The Govemance of China.Volume III,外文出版社,2020年6 月: 5.《现代英语语法》,赵俊英,商务印书馆,2006年9月: 6.《英语常用河疑难用法手册》,陈用仪,浙江大学出版社,2010年6月: 7.A Comprehensive Grammar of the English Language,Randolph Quirk et al,Longman Group Limited,1985: 8.Longman Grammar of Spoken and Written English,Douglas Biber,Stig Johansson,Geoffrey Leech&Edward Finegan,Longman Group Limited,1999: 9.www.the freedictionary.com 七、其他说明 授课老师可以根据各章节有侧重点进行授课,可根据实际情况调整授课学时 分配。 大钢修订人:余新兵 修订日期:2020.12.23 大纲审定人: 审定日期: 10
10 六、推荐教材和教学参考资源 1. 《商务英语综合教程 3》(第二版)学生用书,王立非(主编),上海外语 教育出版社,2018; 2. 《商务英语综合教程 3》(第二版)教师用书,王立非(主编),上海外 语教育出版社,2018; 3.《习近平谈治国理政》卷三,外文出版社,2020 年 6 月. 4. Xi Jinping: The Governance of China,Volume III,外文出版社,2020 年 6 月; 5. 《现代英语语法》,赵俊英,商务印书馆,2006 年 9 月; 6. 《英语常用词疑难用法手册》,陈用仪, 浙江大学出版社, 2010 年 6 月; 7. A Comprehensive Grammar of the English Language, Randolph Quirk et al,Longman Group Limited, 1985; 8. Longman Grammar of Spoken and Written English, Douglas Biber, Stig Johansson, Geoffrey Leech & Edward Finegan, Longman Group Limited,1999; 9. www.the freedictionary.com 七、其他说明 授课老师可以根据各章节有侧重点进行授课,可根据实际情况调整授课学时 分配。 大纲修订人: 余新兵 修订日期:2020.12.23 大纲审定人: 审定日期: