为您制定生态企业战略 Developing a Strategy for your Eco-Enterprise
为您制定生态企业战略 Developing a Strategy for your Eco-Enterprise
This session 本部分 o Understanding o选择战略 different strategies 第二步 o Choosing a o介绍生态企业工具 strategy appropriate for your organization Step 2 o Introduction to the Eco-enterprise Toolbox
This session 本部分 Understanding different strategies Choosing a strategy appropriate for your organization ⚫ Step 2 Introduction to the Eco-enterprise Toolbox 选择战略 ⚫ 第二步 介绍生态企业工具 箱
6 Steps to Eco-enterprise 1. Situat通向生态企业的六个步骤 analysis 形势分析V business case公司案例 2. Strategize 提出战略√ priorities 3.Plan制定计划 6. Review/t先考虑的间题 回顾 measures措施 pans计划 5. Check 检查 practices4. Implement实施 实践活动
6 Steps to Eco-enterprise 1. Situation 通向生态企业的六个步骤 analysis 2. Strategize 3. Plan 4. Implement 5. Check 6. Review plans practices measures priorities business case 形势分析 提出战略 制定计划 检查 实施 回顾 计划 实践活动 优先考虑的问题 公司案例 措施
Step 2: Strategize 第二步:提出战略 o Develop strategy o制定出战略 o Step1 should produce a better o通过第一步,我们应该对以 understanding of 下几点有更为深刻的理解: Stakeholders 利益相关部门 Sustainability issues facing the 公司面临的可持续性发展 business 的问题 e The company's ability to deal 公司处理这些问题的能力 with them o你的对策应该是适合你的公 o Your response must be right for 司的 your business 公司可持续性发展的案例 business case for sustainability 不是万能钥匙 is not one-size-fits -all Your strategy needs to build on ●你的战略需要建立在第 步鉴别出的问题的基础之 the issues identified in Step 1 上
Step 2: Strategize 第二步:提出战略 Develop strategy Step 1 should produce a better understanding of ⚫ Stakeholders ⚫ Sustainability issues facing the business ⚫ The company’s ability to deal with them Your response must be right for your business ⚫ business case for sustainability is not one-size-fits-all ⚫ Your strategy needs to build on the issues identified in Step 1 制定出战略 通过第一步,我们应该对以 下几点有更为深刻的理解: ⚫ 利益相关部门 ⚫ 公司面临的可持续性发展 的问题 ⚫ 公司处理这些问题的能力 你的对策应该是适合你的公 司的 ⚫ 公司可持续性发展的案例 不是万能钥匙 ⚫ 你的战略需要建立在第一 步鉴别出的问题的基础之 上
Environmental strategies 环境战略 o Every organization has an o每一个组织都有自己的 environmental strategy 环境战略 e Often it is not known ●经常是不被察觉的的 Must be defined and 应该被界定出来,而 made explicit 且应该很明确 o A companys strategy o公司的战略决定了需要 determines the kind of 的环境管理的种类,以 environmental 及需要的工具和技术的 management that is 种类 needed. and the kinds of 怎么样为你的企业选 tools and techniques that 择和确定战略呢? are required How to to place and select a strategy for your enterprise?
Environmental Strategies 环境战略 Every organization has an environmental strategy ⚫ Often it is not known ⚫ Must be defined and made explicit A company’s strategy determines the kind of environmental management that is needed, and the kinds of tools and techniques that are required. ⚫ How to to place and select a strategy for your enterprise? 每一个组织都有自己的 环境战略 ⚫ 经常是不被察觉的的 ⚫ 应该被界定出来,而 且应该很明确 公司的战略决定了需要 的环境管理的种类,以 及需要的工具和技术的 种类 ⚫ 怎么样为你的企业选 择和确定战略呢?
Dimensions to consider in developing a strategy 制定战略的过程中需要考虑的因素 o Short term vS long-term o短期的vs.长期的 o Compliance Vs beyond compliance o柔性的ws.刚性的 o Does the enterprise want to exceed regulatory compliance o地方的vs.区域的s expectations? 全球的 Local vs regional vs global At what scale does the o具体场所s.业务组 enterprise operate ? o Site vs business unit vs s.公司层面 corporate level o内部的V.外部的 Is the strategy for one site many sites, or for a entire o风险Vs.机会 global corporation o Internal vs. external o操作性的vs.战略性 o Risk VS opportunity o被动的V.主动的 o Operational vS strategic Reactive vs proactive o跟随者vs.领导者 ollower vs leader
Dimensions to consider in developing a strategy 制定战略的过程中需要考虑的因素 Short term vs. long-term Compliance vs. beyond compliance Does the enterprise want to exceed regulatory compliance expectations? Local vs. regional vs. global ⚫ At what scale does the enterprise operate? Site vs. business unit vs. corporate level ⚫ Is the strategy for one site, many sites, or for a entire global corporation? Internal vs. external Risk vs. opportunity Operational vs. strategic Reactive vs. proactive Follower vs. leader 短期的 vs. 长期的 柔性的 vs. 刚性的 地方的 vs. 区域的 vs. 全球的 具体场所 vs. 业务组 vs. 公司层面 内部的 vs. 外部的 风险 vs. 机会 操作性的 vs. 战略性 被动的 vs. 主动的 跟随者 vs. 领导者
The Change Curve 变化曲线 企业的个数 Followers 跟随者 Laggards Opportunists Criminals 落后者 机会主义者 Leaders 违法者 领先者 Willingness to change 变化的愿望
The Change Curve 变化曲线 Willingness to change Number of enterprises Criminals Laggards Followers Opportunists Leaders 企 业 的 个 数 违法者 落后者 跟随者 机会主义者 领先者 变化的愿望
Choosing a Strategy 选择战略 Strater 战略性的 OPPORTUNISTS LEADERS 机会主义者 领先者 Respond to market pressures to address Use environment to achieve competitive customer environmental requirements advantage in the marketplace 回应市场压力,强调客户的 利用环境在市场中取得竞争 环境方面的要求 优势 Reactive Proactive 被动性的 主动性的 LAGGARDS FOLLOWERS 落后者 跟随者 Reluctantly comply with laws and Stay informed and participate in regulations which impact the organization development of regulations and standards 不情愿地接受影响企业的法 保持消息的灵通,参与法规 律和法规 和标准的制定 Operational 操作性的
OPPORTUNISTS 机会主义者 Respond to market pressures to address customer environmental requirements 回应市场压力,强调客户的 环境方面的要求 LAGGARDS 落后者 Reluctantly comply with laws and regulations which impact the organization 不情愿地接受影响企业的法 律和法规 FOLLOWERS 跟随者 Stay informed and participate in development of regulations and standards 保持消息的灵通,参与法规 和标准的制定 Reactive 被动性的 Operational 操作性的 Proactive 主动性的 Strategic 战略性的 Use environment to achieve competitive advantage in the marketplace 利用环境在市场中取得竞争 优势 LEADERS 领先者 Choosing a Strategy 选择战略
Financial opportunities through environmental management 环境管理过程中产生的财务机会 reates REVENUE创造收入 Preserves REVENUE保持收入 $$ REDUCES coSts减少成本 you mone 费你的钱 Followers 跟随者 Opportunists Criminals Laggards 落后者 机会主义者 Leaders 违法者 领先者
Financial opportunities through environmental management 环境管理过程中产生的财务机会 Criminals Laggards Followers Opportunists Leaders COSTS you money费你的钱 + $$$ - REDUCES costs 减少成本 Preserves REVENUE保持收入 Creates REVENUE 创造收入 违法者 落后者 跟随者 机会主义者 领先者
Eco-Enterprise Toolbox 目标 Vision 任务 Mission EMS(S014001) 价值 values 环境管理系统(So14001 概念 Concepts Product stewardship 原则 Principles 产品管理 Green Supply-Chain Mgnt 绿色供应链管理 Env, Risk Assessment tuareg Eco-Industrial Parks 环境风险评估 生态工业园 Env. Impact Assess Green Buildings 环境影响评价 绿色建筑 Env. Auditing Eco-design 环境审计 Drograms 生态设计 Ecolabeling Reporting 生态贴标 Tools 报告 Indicators 指数体系 LCA 产品生命周期分析
Strategy Systems Programs Tools EMS (ISO 14001) Product stewardship Vision Mission Values Concepts Principles Green Supply-Chain Mgnt Eco-Industrial Parks Green Buildings Eco-design Reporting Env. Risk Assessment Env. Impact Assess Env. Auditing Ecolabeling Indicators LCA Strategy Systems Programs Tools Eco-Enterprise Toolbox 环境管理系统(ISO 14001) 产品管理 目标 任务 价值 概念 原则 绿色供应链管理 生态工业园 绿色建筑 生态设计 报告 环境风险评估 环境影响评价 环境审计 生态贴标 指数体系 产品生命周期分析